At a Glance
- Tasks: Drive growth strategy across UK, Ireland, and Netherlands, focusing on user acquisition and retention.
- Company: Join Spotify, a leading platform revolutionising how the world listens to music.
- Benefits: Flexible work environment, competitive salary, and opportunities for professional development.
- Other info: Inclusive workplace culture that values diverse perspectives and personal experiences.
- Why this job: Make a real impact on user growth while collaborating with diverse teams.
- Qualifications: Experience in digital marketing, CRM campaigns, and data-driven decision making.
The predicted salary is between 60000 - 80000 £ per year.
What You’ll Do
- Drive the growth strategy across the UK, Ireland, and Netherlands, with a focus on increasing both free and Premium users.
- Own the end-to-end Premium growth plan, including subscriber and revenue performance across the region.
- Manage and optimize the full conversion funnel—from acquisition and onboarding to engagement, retention, and lifecycle marketing.
- Partner with local market leadership to shape strategy using customer insights, market trends, and competitive dynamics.
- Design and run experiments to improve conversion and retention, using structured testing and clear success metrics.
- Build and execute CRM and lifecycle campaigns across owned channels such as email, in‑app messaging, and push notifications.
- Collaborate with Brand and Performance Marketing teams to align paid, owned, and earned media efforts.
- Analyze performance data and user behavior to continuously refine strategy and identify new growth opportunities.
- Work with Product, Data Science, and Commerce teams to unlock new capabilities and scalable growth levers.
- Develop business cases and evaluate the impact of growth initiatives with Finance and Data partners.
- Capture and share learnings to strengthen the Europe Growth playbook and improve future campaigns.
- Contribute to cross-regional initiatives with other Growth team members across Europe.
- Integrate AI‑driven tools and workflows to improve decision‑making and execution efficiency.
Who You Are
- You have experience working in a digital or online consumer business such as streaming, e‑commerce, media, or tech.
- You have hands‑on experience running digital marketing or CRM campaigns across multiple channels.
- You are comfortable working across the full growth funnel, acquisition through retention.
- You use data and insights to guide decisions and continuously improve performance.
- You are experienced with tools such as analytics platforms, CRM systems, or experimentation frameworks.
- You are comfortable working cross‑functionally and influencing stakeholders without direct authority.
- You take ownership of your work and are comfortable executing independently when needed.
- You are curious about user behavior and enjoy testing, learning, and iterating.
- You are familiar with applying AI tools to support analysis, planning, or execution.
- You communicate clearly and collaborate effectively across distributed teams.
- You have experience delivering projects end‑to‑end in a fast‑paced environment.
- You are fluent in English.
Where You’ll Be
This role is based in London. We offer you the flexibility to work best! There will be some in‑person meetings, but still allows for flexibility to work from home. We ask that you come in 2‑3 times per week.
Spotify is an equal opportunity employer. You are welcome at Spotify for who you are, no matter where you come from, what you look like, or what’s playing in your headphones. Our platform is for everyone, and so is our workplace. The more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be forward‑thinking! So bring us your personal experience, your perspectives, and your background. It’s in our differences that we will find the power to keep revolutionizing the way the world listens. At Spotify, we are passionate about inclusivity and making sure our entire recruitment process is accessible to everyone. We have ways to request reasonable accommodations during the interview process and help assist in what you need. If you need accommodations at any stage of the application or interview process, please let us know - we’re here to support you in any way we can.
Lead Growth Manager- UK/IE/NL employer: Spotify
Spotify is an exceptional employer that champions inclusivity and flexibility, making it an ideal workplace for the Lead Growth Manager role. With a vibrant work culture in London, employees benefit from a collaborative environment that encourages personal growth and innovation, alongside opportunities to engage with cutting-edge AI tools and data-driven strategies. The company prioritises employee well-being, offering a hybrid work model that balances in-person collaboration with the freedom to work from home, ensuring a fulfilling and rewarding career experience.
StudySmarter Expert Advice🤫
We think this is how you could land Lead Growth Manager- UK/IE/NL
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Tailor your answers to show how you can drive growth and make an impact, just like we do at StudySmarter!
✨Tip Number 3
Don’t shy away from showcasing your data-driven mindset. Bring examples of how you’ve used insights to improve performance in past roles – it’s what we love to see!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, you’ll be part of a community that values inclusivity and innovation.
We think you need these skills to ace Lead Growth Manager- UK/IE/NL
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Lead Growth Manager role. Highlight your experience in digital marketing and growth strategies, especially in the UK, Ireland, and Netherlands. We want to see how your skills align with our goals!
Showcase Your Data Skills:Since data-driven decision-making is key for us, include specific examples of how you've used analytics to improve performance in past roles. This will help us understand your analytical mindset and how you can contribute to our growth strategy.
Be Clear and Concise:When writing your application, keep it straightforward and to the point. Use clear language to communicate your achievements and experiences. We appreciate clarity and want to quickly grasp what makes you a great fit for our team!
Apply Through Our Website:Don’t forget to submit your application through our official website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our awesome team at StudySmarter!
How to prepare for a job interview at Spotify
✨Know Your Growth Metrics
Before the interview, brush up on key growth metrics relevant to the role. Understand how subscriber and revenue performance is measured in digital businesses. Be ready to discuss how you've used data to drive decisions in your previous roles.
✨Showcase Your Experimentation Skills
Prepare examples of experiments you've designed and run to improve conversion and retention. Highlight your structured testing approach and the success metrics you used. This will demonstrate your hands-on experience and analytical mindset.
✨Collaborate Like a Pro
Since this role involves working cross-functionally, think of instances where you've influenced stakeholders without direct authority. Share stories that showcase your collaboration skills, especially with marketing, product, and data teams.
✨Embrace AI Tools
Familiarise yourself with AI-driven tools that can enhance decision-making and execution efficiency. Be prepared to discuss how you've integrated such tools into your workflow and the impact it had on your projects.
