At a Glance
- Tasks: Lead the production of Football Manager and elevate delivery standards.
- Company: Join Sports Interactive, the studio behind Football Manager, part of SEGA Europe.
- Benefits: Enjoy private healthcare, gym memberships, free games, and a fun work environment.
- Why this job: Make a real impact in gaming while working with passionate teams.
- Qualifications: Proven leadership in production with experience in high-pressure environments.
- Other info: Be part of a collaborative team that values creativity and growth.
The predicted salary is between 80000 - 100000 £ per year.
Location: Here East, Queen Elizabeth Olympic Park, London, E15 2GW
The gaming studio behind: âš½ Football Manager. Founded in 1994, Sports Interactive became a wholly owned subsidiary of SEGA Europe in 2006. Based at the Here East technology hub in Stratford, East London, the SI team continues to expand as we bring our titles to an ever-growing audience across an increasing variety of platforms. To support our growth, we welcome the opportunity to connect with passionate people with the drive to match our ambitions and initiative to realise your individual potential.
Position Overview
We’re hiring a Production Director to lead and elevate how we deliver Football Manager. This is a newly created senior role with a clear mandate to change how the studio manages delivery, improving quality, predictability, and our ability to deliver on time and to budget. This is a critical leadership position, interfacing closely with the senior leadership team, the wider studio, and SEGA’s Development Services teams. You will be responsible for turning creative ambition into high-quality, annually delivered games across a multi-year, multi-SKU roadmap, with deep technical, design, and production interdependencies. This means owning how work is planned, sequenced, staffed, tracked, tested, and ultimately shipped and being clear around what is and is not achievable within an annual cycle. Our yearly multi-SKU release model brings real intensity and pressure. We need someone who stays calm under that pressure, understands the trade‑offs it creates, and can make hard calls early rather than deferring them to later when it’s difficult to change course. You’ll lead a large, multi-layered production‑led organisation, with real authority over delivery standards, operating rhythm, and execution. You’ll work alongside creative and technical leadership across Technology, Design, Art & Animation to ensure ambition and realism stay in balance and that decisions are made early enough to matter.
Key Responsibilities
- Own and evolve the studio’s production strategy, team structure, delivery frameworks and studio output, ensuring it’s on time and to a high-quality level.
- Be a hands‑on mentor to leads and senior producers, focused on building a high‑performing department.
- Drive clarity, responsibility, accountability, and realism across planning and delivery.
- Operate with urgency, but not chaos, in the context of an annual release cycle, managing high expectations and multiple moving parts.
- Partner with creative, technical, and commercial leads to ensure plans are ambitious, but achievable, supporting the games vision and backed by data, not guesswork.
- Work closely with operational roles (e.g., Senior Operational Readiness Manager) to evolve the studio’s approach to planning, forecasting, and risk.
- Drive adoption of best‑in‑class production tools and processes.
Knowledge, Skills, and Experience
- A clear, confident leader who can set standards, not just follow them.
- Deep understanding of what it takes to deliver under pressure, ideally with experience in annual shipping or high‑cadence live service.
- Track record of building and managing large production and QA teams with evidence of improved performance, not just stability.
- Able to work in a fast‑moving, ambitious studio with both legacy complexity and future ambition.
- Comfortable in ambiguity, sharp in decision‑making, and capable of leading a team through change.
- Strong command of production tools (JIRA, forecasting models, dashboards), but focused on what they unlock, not the admin they create.
Benefits of Working at Sports Interactive
- Private Healthcare and Dental Plans.
- A range of Gym Membership options through our Benefits partners.
- Travel Insurance for yourself and your family.
- Subsidised mental health, therapy, and coaching sessions are available.
- Access to our on‑site physical and massage therapist services.
- Free access to games released under the SEGA Europe umbrella.
- Contributory Pension Scheme (up to 7% of annual salary).
- Regular events in collaboration with our partnered football clubs.
- Free onsite evening bar in the Sports Interactive London HQ.
- A well‑stocked breakfast bar with cereals, fruits, teas, and coffees.
- Multiple clubs and societies to join e.g., book club and art workshops.
- A personalised football shirt upon passing probation.
- Trophies & gift cards for length of service milestones.
- Cupcakes sent to you on your birthday.
What is it like to work here?
We approach everything with passion, whether that is making our mark on the gaming and football industries or doing our bit for the world around us. We want to share that outlook with everyone who shows up to work here each day. For us, talent wins games, but teamwork wins titles. Collaboration is the key to constantly topping our best. We believe everyone matters, no matter which part of the business you are in, so we encourage and support our people in driving your own growth and realising your full potential. But, more than anything else, we are a team. A team with a down‑to‑earth dynamic, that has a lot of fun doing what we do. And whether that’s technical tweaks or fine‑tuning our creative process, everything is geared at producing the best game possible for our players. To do that, we need to be tenacious and move quickly and not be afraid of switching things up. It is these principles that have enabled us to produce a game that has defined year after year, and that will continue to push us for many more to come.
We’re also a London Living Wage employer, boast one of the lowest staff turnover rates in the industry and are proud to have won the ‘Best Places to Work’ award by Gamesindustry.biz in large company category in 2023. We are proud to be an equal opportunities employer and encourage applications from any relevant candidate irrespective of sex, race, disability, age, sexual orientation, gender reassignment, marriage or civil partnership, pregnancy or maternity, religion, or belief. SI is proudly a Disability Confident Committed employer, and we are dedicated to ensuring our recruitment process is inclusive and accessible. Our studio has disabled access and facilities but please ensure you advise us if you require any other reasonable adjustments to be made to support you during the recruitment process.
Our Values
- Keep collaborating: Teamwork wins titles - Here, ideas belong to everyone, whatever department you’re part of. Collaboration lets us score more as a team than we could individually.
- Be flexible: We think fast and adapt faster. The football and entertainment worlds never stand still, so we keep progressing and switching things up to stay ahead.
- Stay Tenacious: We don’t overlook the details. Everything we do is about producing the best game possible, in other words, never settle.
- Show Ambition: Let your drive lead the way - Your individual outlook can give everyone the edge. Make the studio’s purpose personal and let your drive lead the way.
- Bring the Passion: Have fun doing your thing - Don’t be fooled, what we do is not a game. Making our players’ passion come to life is our passion.
- Consider the Bigger Picture: Keep things in perspective - We want our impact to be a positive one. From built‑in work/life balance to initiatives covering the most important topics of today, we have what matters in focus.
Production Director in London employer: Sports Interactive (SI)
Contact Detail:
Sports Interactive (SI) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Production Director in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the gaming industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show your passion! When you get the chance to chat with potential employers, let your enthusiasm for gaming and production shine through. Share your ideas and experiences that relate to Football Manager and how you can contribute to the team’s success.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand their values and how they approach game development. This will help you tailor your responses and show that you’re not just another candidate, but someone who truly fits into their team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of our team at Sports Interactive. Let’s make some gaming magic together!
We think you need these skills to ace Production Director in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Production Director role. Highlight your experience in managing production teams and delivering high-quality games under pressure, as this is what we’re looking for!
Showcase Your Leadership Skills: We want to see how you’ve led teams in the past. Share specific examples of how you've built high-performing departments and navigated challenges in a fast-paced environment. This will help us understand your leadership style.
Be Clear and Concise: When writing your application, keep it straightforward. We appreciate clarity, so make sure your points are easy to follow and directly related to the key responsibilities outlined in the job description.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Sports Interactive (SI)
✨Know Your Stuff
Before the interview, dive deep into the studio's history and their flagship title, Football Manager. Familiarise yourself with their production processes and any recent updates or changes in the gaming industry that could impact their work. This shows genuine interest and helps you connect your experience to their needs.
✨Showcase Leadership Skills
As a Production Director, you'll need to demonstrate your leadership capabilities. Prepare examples of how you've successfully led teams under pressure, managed tight deadlines, and made tough decisions. Highlight your ability to mentor others and improve team performance, as this aligns perfectly with what they’re looking for.
✨Emphasise Collaboration
Sports Interactive values teamwork highly. Be ready to discuss how you've collaborated with different departments in past roles. Share specific instances where your collaborative efforts led to successful project outcomes, showcasing your understanding of the importance of cross-functional teamwork in game development.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills and decision-making under pressure. Think about potential challenges in a multi-SKU release cycle and how you would address them. This will demonstrate your strategic thinking and readiness to tackle the complexities of the role.