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- Tasks: Engage customers, drive sales, and maintain store standards in a vibrant retail environment.
- Company: Join Sports Direct, a leading sports retailer known for its dynamic culture and commitment to excellence.
- Benefits: Enjoy flexible hours, training opportunities, and the chance to earn industry-recognised qualifications.
- Why this job: Gain valuable skills, build confidence, and be part of a passionate team that values your contributions.
- Qualifications: Must be customer-focused, friendly, adaptable, and driven to achieve team goals.
- Other info: Weekend and evening shifts may be required; apply early due to high interest!
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As a Casual Sales Assistant, you’ll bring energy, enthusiasm, and customer focus to every shift. From helping customers with product selections to maintaining the look and feel of the store, you’ll contribute to a first-class shopping experience all while gaining valuable skills and building your confidence in a fun, fast-moving retail environment.
- Engage with every customer to deliver outstanding service
- Use your product knowledge to offer tailored recommendations
- Drive sales to help exceed store targets
- Help maintain store standards through stock presentation and replenishment
- Support visual merchandising standards that reflect the Sports Direct brand
Operations
- Assist with deliveries and stock processing
- Ensure pricing is up-to-date and accurate
- Support stock counts and inventory accuracy
Job Description
As a Casual Sales Assistant, you’ll bring energy, enthusiasm, and customer focus to every shift. From helping customers with product selections to maintaining the look and feel of the store, you’ll contribute to a first-class shopping experience all while gaining valuable skills and building your confidence in a fun, fast-moving retail environment.
Sales & Service
- Engage with every customer to deliver outstanding service
- Use your product knowledge to offer tailored recommendations
- Drive sales to help exceed store targets
Visual Merchandising
- Help maintain store standards through stock presentation and replenishment
- Support visual merchandising standards that reflect the Sports Direct brand
Operations
- Assist with deliveries and stock processing
- Ensure pricing is up-to-date and accurate
- Support stock counts and inventory accuracy
Qualifications
- Customer-focused with a passion for retail
- Friendly, confident, and a strong communicator
- Adaptable with a flexible work ethic
- Driven to achieve goals and contribute to team success
- Proud to represent the Sports Direct brand and values
- You may be required to work weekends, evenings, and holidays
Your Development
From your first day, you’ll receive full in-store induction training. As you grow, you’ll have access to industry-recognised qualifications and development opportunities through our internal Team Leader Programmes and more.
Additional Information
At Sports Direct, we live by our core values:
- Think Without Limits– Move fast, take bold action, and bring the team along with you.
- Own It and Back Yourself– Take responsibility for your role, master the basics, and drive results.
- Be Relevant– Stay connected to our people, our partners, and the planet.
Due to high interest in these roles, we may close the vacancy early. To avoid missing out, we recommend submitting your application as soon as possible.
Apply nowand be part of a winning team at Sports Direct where passion meets performance.
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Casual Sales Assistant employer: Sports Direct
Contact Detail:
Sports Direct Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Casual Sales Assistant
✨Tip Number 1
Show your enthusiasm for retail during the interview. Share specific examples of how you've engaged with customers in the past, as this will demonstrate your customer-focused attitude and passion for providing excellent service.
✨Tip Number 2
Familiarise yourself with the Sports Direct brand and its products. Being knowledgeable about their offerings will allow you to provide tailored recommendations to customers, which is a key part of the role.
✨Tip Number 3
Highlight your adaptability and flexibility in your conversations. Retail can be fast-paced and unpredictable, so showcasing your ability to handle various situations will make you a more attractive candidate.
✨Tip Number 4
Express your willingness to learn and grow within the company. Mention any interest in the internal Team Leader Programmes or other development opportunities, as this shows you're committed to contributing to the team's success.
We think you need these skills to ace Casual Sales Assistant
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in retail or customer service. Emphasise skills like communication, adaptability, and teamwork, which are crucial for a Casual Sales Assistant role.
Craft a Strong Cover Letter: Write a cover letter that showcases your enthusiasm for the role and the Sports Direct brand. Mention specific examples of how you've engaged with customers or contributed to team success in previous roles.
Showcase Your Product Knowledge: In your application, demonstrate your understanding of the products sold at Sports Direct. Mention any personal experiences with their products or similar items to show your genuine interest.
Highlight Flexibility and Availability: Since the role may require working weekends and holidays, clearly state your availability in your application. This shows your willingness to meet the demands of the job and your commitment to the team.
How to prepare for a job interview at Sports Direct
✨Show Your Enthusiasm
As a Casual Sales Assistant, energy and enthusiasm are key. Make sure to express your passion for retail and customer service during the interview. Share examples of how you've engaged with customers in the past to create a positive shopping experience.
✨Demonstrate Product Knowledge
Familiarise yourself with the products offered by Sports Direct. Be prepared to discuss how you would use your product knowledge to make tailored recommendations to customers. This shows that you're proactive and ready to contribute to sales.
✨Emphasise Teamwork
Highlight your ability to work well in a team. Discuss experiences where you've collaborated with others to achieve goals, as this role requires contributing to team success. Mention how you can support your colleagues in maintaining store standards.
✨Be Adaptable and Flexible
Retail can be unpredictable, so it's important to show that you're adaptable. Talk about times when you've had to adjust to changing circumstances or take on different roles. This will demonstrate your flexibility and readiness to meet the demands of the job.
