Senior Sales Executive - Brand Partnerships & Sponsorship
Senior Sales Executive - Brand Partnerships & Sponsorship

Senior Sales Executive - Brand Partnerships & Sponsorship

London Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive sponsorship sales and build partnerships in the sports betting sector.
  • Company: Join the world's leading sports tech company, shaping the future of sports and media.
  • Benefits: Enjoy flexible work options, health perks, and a company pension plan.
  • Why this job: Be part of a dynamic team impacting global sports partnerships and innovation.
  • Qualifications: Sales experience in sponsorship, strong networking skills, and a passion for sports required.
  • Other info: Opportunity to travel and represent the company at global industry events.

The predicted salary is between 43200 - 72000 £ per year.

We’re the world’s leading sports technology company, at the intersection between sports, media, and betting. More than 1,700 sports federations, media outlets, betting operators, and consumer platforms across 120 countries rely on our know-how and technology to boost their business.

We are searching for a dynamic, motivated person with sales and sponsorship experience to take on a key role in the ad:s (advertising & sponsorship) division growing our sponsorship/brand partnership business. This person will be responsible for creating and selling sponsorship rights opportunities and digital activation solutions across the current company partner portfolio, with a focus but not limited to sports betting operators.

Responsibilities:
  • Develop and drive forward Sportradar’s sponsorship business with a focus on the sports betting category.
  • Contribute to Sportradar’s sponsorship business growth strategy, focusing on sports interested brands in adjacent markets and categories.
  • Own the sales cycle from prospecting, preparing, pitching through to getting commitment and contracting as well as renewals.
  • Manage existing and develop new global sports rights-holder relationships (clubs, teams, leagues, federations) from conceptual discussions through to contracting and representation.
  • Introduce and sell-in Sportradar developed technology for the digital activation of new partnerships.
  • Contribute to the wider internal sponsorship and ad:s monetization strategy.
  • Monitor and highlight international trends in the sponsorship & advertising industry.
  • Represent the company at global industry conferences and events.
  • Manage sales pipeline on the internal CRM system (Salesforce).
Profile:
  • Experience consulting and advising clients about sponsorship sales and activation.
  • Understanding of the sports betting and gaming landscape globally, but in particular across the EMEA Region.
  • Network across sports rights-holders.
  • Positive personality with good networking skills.
  • Organizational skills for managing a wide sales pipeline.
  • Fluency in English. Any additional language is a plus.
  • Passionate about sport.
  • Willingness to travel.
Our offer:
  • Work for one of the fastest growing digital sports companies in the world at the intersection of sports betting, media and advertising and contribute to the future of its ad:s division.
  • Work with leading sport rights-holders (clubs, teams, leagues, federations) and betting companies from around the world to create mutually beneficial partnerships.
  • Work together and learn from a highly motivated and enthusiastic core of people in a global company.
  • Company pension plan, flexible voucher card, bike leasing and other health care benefits.

Senior Sales Executive - Brand Partnerships & Sponsorship employer: Sportradar AG

As a Senior Sales Executive at our London office, you'll join a dynamic team within the world's leading sports technology company, where innovation meets passion for sports. We offer a vibrant work culture that fosters collaboration and personal growth, alongside competitive benefits such as a company pension plan and health care perks. With opportunities to engage with top-tier sports rights-holders and contribute to exciting sponsorship initiatives, this role promises a rewarding career path in a fast-paced, global environment.
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Contact Detail:

Sportradar AG Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Sales Executive - Brand Partnerships & Sponsorship

✨Tip Number 1

Network actively within the sports and betting industries. Attend relevant conferences and events where you can meet potential clients and partners. Building relationships with key stakeholders can give you an edge in understanding their needs and how to pitch effectively.

✨Tip Number 2

Stay updated on the latest trends in sponsorship and advertising, particularly in the sports betting sector. This knowledge will not only help you in conversations but also demonstrate your expertise and commitment to potential employers.

✨Tip Number 3

Leverage your existing connections in the sports rights-holder community. If you have contacts in clubs, teams, or leagues, reach out to them for insights or introductions that could lead to new opportunities.

✨Tip Number 4

Prepare to discuss specific examples of successful sponsorship deals you've managed in the past. Being able to articulate your experience and the results you've achieved will make a strong impression during interviews.

We think you need these skills to ace Senior Sales Executive - Brand Partnerships & Sponsorship

Sales Experience
Sponsorship Sales
Client Relationship Management
Negotiation Skills
Understanding of Sports Betting and Gaming
Networking Skills
Organisational Skills
CRM Proficiency (Salesforce)
Market Analysis
Digital Activation Solutions
Strategic Thinking
Communication Skills
Fluency in English
Passion for Sports
Willingness to Travel

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant sales and sponsorship experience. Focus on achievements in previous roles, particularly those related to sports partnerships or brand activations.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sports and your understanding of the sports betting landscape. Mention specific examples of how you've successfully developed sponsorship opportunities in the past.

Highlight Networking Skills: In your application, emphasise your networking abilities and any existing relationships with sports rights-holders. This is crucial for a role that involves managing and developing partnerships.

Showcase Industry Knowledge: Demonstrate your knowledge of current trends in the sponsorship and advertising industry. Mention any relevant insights or experiences that could benefit the company's growth strategy.

How to prepare for a job interview at Sportradar AG

✨Know Your Sponsorship Landscape

Familiarise yourself with the current trends in sponsorship and advertising, especially within the sports betting sector. Be prepared to discuss how these trends can impact the company's strategy and your potential contributions.

✨Showcase Your Sales Experience

Highlight your previous sales achievements, particularly in sponsorship or brand partnerships. Use specific examples to demonstrate your ability to manage the sales cycle from prospecting to closing deals.

✨Network Like a Pro

Emphasise your networking skills and existing relationships with sports rights-holders. Be ready to discuss how you can leverage these connections to benefit the company and drive growth in their sponsorship business.

✨Demonstrate Passion for Sports

Convey your enthusiasm for sports and how it aligns with the company's mission. Share personal experiences or insights that reflect your passion and understanding of the sports industry, which will resonate well with the interviewers.

Senior Sales Executive - Brand Partnerships & Sponsorship
Sportradar AG
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  • Senior Sales Executive - Brand Partnerships & Sponsorship

    London
    Full-Time
    43200 - 72000 £ / year (est.)

    Application deadline: 2027-05-26

  • S

    Sportradar AG

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