Non-Matchday Sales Manager

Non-Matchday Sales Manager

Full-Time On-site
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Greater Manchester | up to Β£40,000 | Permanent, full time

The opportunity

Sporting Jobs is working with an established sports club in Greater Manchester to appoint a Non-matchday Sales Manager. This is a hands-on role for someone who loves winning new business and gets just as much satisfaction from building a team that wins it too.

The club's home is a busy, multi-purpose venue with excellent hospitality and event spaces. You'll lead its growth outside of matchdays, managing a small team of sales executives while bringing in new business yourself. Reporting into the club's hospitality leadership, you'll be the person who turns empty space into revenue.

What you'll be doing

  • Winning new business for conferences, corporate events, exhibitions, celebrations and large-scale events
  • Building your own pipeline through outbound activity, networking, meetings and venue show-rounds
  • Getting to know corporate clients, agencies, organisers and businesses across the region, and turning first bookings into repeat custom
  • Taking deals all the way from first conversation to signed booking, with sensible commercial judgement on pricing
  • Leading and coaching the sales team day to day, sharing out leads, keeping everyone focused and running regular pipeline reviews
  • Owning team revenue targets and keeping leadership updated with honest, accurate forecasts
  • Keeping the CRM in good shape and making sure every booking reaches the events and operations teams with nothing lost in translation
  • Working alongside marketing to raise the venue's profile and bring in enquiries

What you'll bring

  • A strong sales or business development background in events, hospitality, venues or a related industry
  • A genuine track record of generating new business and hitting targets
  • Experience of managing or coaching a sales team and lifting its performance
  • Confidence picking up the phone and starting conversations with people who don't know you yet
  • Solid pipeline management, forecasting and CRM habits
  • The organisation to balance your own selling with leading a team

It would be a bonus if you've sold conferences or large functions, know the North West business and events market, or have worked in a stadium, hotel or conference venue.

What success looks like

Revenue and new accounts won, a well-run pipeline, strong conversion, loyal repeat customers, and a sales team that's growing in capability.

Non-Matchday Sales Manager employer: Sporting Jobs

Sporting Jobs is an attractive employer due to its focus on professional growth and flexible working arrangements. Employees have the opportunity to engage with local businesses and contribute to community initiatives, making a meaningful impact in the sports sector.

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Contact Details:

Sporting Jobs Recruitment Team