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For Companies At a Glance
- Tasks: Lead creative marketing campaigns to boost audience engagement and brand visibility.
- Company: Dynamic London-based sports organisation with a passion for innovation.
- Benefits: Full-time role with opportunities for growth and exciting event experiences.
- Why this job: Join a vibrant team and make a real impact in the sports industry.
- Qualifications: Experience in marketing, especially in sports or events, is essential.
- Other info: Flexible hours with some evening and weekend work required.
The predicted salary is between 36000 - 60000 £ per year.
A leading London-based sports organisation is looking for a creative and commercially minded Marketing Manager to help drive audience growth, engagement and brand visibility. This is an exciting opportunity for a hands-on marketer who enjoys both planning campaigns and delivering them in a fast-paced, live environment. The successful candidate will play a key role in developing marketing initiatives that attract new audiences, build lasting supporter relationships and contribute to the organisation’s wider commercial success.
The Role
Working as part of a collaborative marketing and communications team, the Marketing Manager will lead the planning and delivery of campaigns designed to grow audiences and strengthen the organisation’s brand presence. The role requires someone who is comfortable balancing strategic thinking with day-to-day campaign execution, while working closely with colleagues across commercial, content and digital teams.
Key Responsibilities
- Develop and deliver marketing campaigns aligned with organisational goals
- Create initiatives designed to increase attendance and audience engagement around key events
- Coordinate creative assets and marketing materials across multiple platforms
- Deliver audience acquisition and retention campaigns, including database growth initiatives
- Plan and manage seasonal campaign activity and key promotional moments
- Work with content teams to produce engaging marketing-led storytelling and athlete-focused content
- Support partner and sponsor activations through collaborative campaigns
- Use data and insight to evaluate campaign performance and inform future activity
- Maintain strong brand presentation across all marketing channels and touchpoints
- Identify opportunities to improve the overall event-day experience and supporter journey
- Manage relationships with agencies, suppliers and external partners where required
- Collaborate with commercial teams on promotional activity linked to retail or merchandise
About You
- Proven experience in a marketing role, ideally within sport, entertainment, events or a consumer-facing environment
- Experience delivering campaigns that drive audience engagement or revenue
- Strong understanding of digital marketing channels and audience growth strategies
- Ability to manage multiple projects and deadlines simultaneously
- Experience managing marketing budgets
- Familiarity with CRM platforms and customer data
- Flexibility to work evenings or weekends when events require
- Experience working within live events or membership-based organisations
- Understanding of partnership marketing or brand activations
- Experience working with external creative or marketing agencies
Additional Information
This is a full-time role and includes some evening and weekend work depending on event schedules. Applicants must have the right to live and work in the UK. Employment will be subject to appropriate background checks where required.
Please reach out to max.mcclure@sportingjobs.co.uk for any further details.
Marketing Manager employer: Sporting Jobs
Contact Detail:
Sporting Jobs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and don’t be shy to reach out to potential colleagues or mentors. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past marketing campaigns and successes. This is your chance to shine and demonstrate how you can drive audience growth and engagement, just like the role requires.
✨Tip Number 3
Prepare for interviews by researching the organisation thoroughly. Understand their brand, audience, and recent campaigns. This will help you tailor your responses and show that you’re genuinely interested in contributing to their success.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search. So, get those applications in and let’s make some marketing magic happen!
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Show Your Creative Side: As a Marketing Manager, creativity is key! Make sure your application reflects your innovative ideas and how you've successfully executed campaigns in the past. We want to see your flair for marketing shine through!
Tailor Your Application: Don’t just send a generic CV and cover letter. Take the time to tailor your application to our job description. Highlight your experience in audience engagement and campaign delivery, as these are crucial for us.
Use Data to Impress: We love numbers! If you’ve used data to drive your marketing decisions or improve campaign performance, make sure to include that in your application. Show us how you’ve used insights to achieve results.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Don’t miss out!
How to prepare for a job interview at Sporting Jobs
✨Know Your Audience
Before the interview, research the sports organisation thoroughly. Understand their audience demographics, recent campaigns, and brand values. This will help you tailor your responses and show that you're genuinely interested in their mission.
✨Showcase Your Campaign Successes
Prepare specific examples of past marketing campaigns you've led, especially those that drove audience engagement or revenue. Be ready to discuss the strategies you used, the challenges you faced, and the results you achieved. Numbers speak volumes!
✨Be Ready for Creative Problem-Solving
Expect questions that assess your ability to think on your feet. Prepare to discuss how you would handle unexpected challenges during a live event or campaign execution. Highlight your flexibility and creativity in overcoming obstacles.
✨Demonstrate Collaboration Skills
Since the role involves working closely with various teams, be prepared to talk about your experience collaborating with others. Share examples of how you've successfully worked with content, digital, or commercial teams to achieve common goals.