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For Companies At a Glance
- Tasks: Lead venue sales, drive revenue, and develop innovative event strategies.
- Company: Exciting professional sports club with strong community support.
- Benefits: Competitive salary, performance bonuses, and a dynamic work environment.
- Why this job: Join a passionate team and shape the future of events in the Midlands.
- Qualifications: Proven leadership in commercial roles and strong networking skills.
- Other info: On-site role with excellent career growth opportunities.
The predicted salary is between 45000 - 50000 £ per year.
Professional Sports Club in the Midlands is seeking a Head of Venue Sales. This is an exciting opportunity for a commercially minded leader who wants more than just a steady inbox. The club has renewed leadership, strong community backing, and serious ambition to become one of the Midlands' go-to destinations for events, hospitality, and live experiences.
The Role
You will take full ownership of the venue's non-matchday commercial function, reporting directly into senior leadership. This includes driving revenue across conferences, corporate hospitality, exhibitions, concerts, and large-scale events, while building the team, strategy, and pipeline to ensure sustainable growth.
What You'll Be Doing
- Developing and delivering a commercial strategy that grows non-matchday revenue year on year
- Identifying and securing new business across corporate, leisure, and live event markets
- Leading and developing the venue sales team
- Building and managing relationships with clients, promoters, agents, local authorities, and commercial partners
- Overseeing CRM, pipeline management, forecasting, and commercial reporting
- Working closely with operations, marketing, catering, and finance to ensure quality delivery
- Bringing new event concepts and commercial products to life
- Keeping the CEO and Chairman informed with regular commercial updates and recommendations
What We're Looking For
Essential:
- Proven commercial leadership experience in a venue, stadium, hospitality, conferencing, or large-scale events setting
- A solid track record of revenue growth and winning high-value commercial opportunities
- Experience building and leading commercial teams
- Financial acumen across forecasting, pricing, and margin management
- Strong networking and stakeholder management skills, with the confidence to negotiate at a senior level
- Driven, entrepreneurial, and comfortable being the face of a major venue brand
Desirable:
- Experience across multi-purpose venues covering conferences, concerts, exhibitions, and sport
- Familiarity with CRM systems and digital sales tools
- A background in developing new event concepts or commercial products
- Degree in business, marketing, hospitality, sports management, or a related field - though relevant experience counts for plenty here
The Details
Location: Midlands (on-site)
Full-time, Permanent
Salary: £45-£50k base + up to 50% target related bonus
Sporting Jobs and our client are committed to building inclusive teams and welcome applications from all backgrounds.
Head of Venue Sales employer: Sporting Jobs
Contact Detail:
Sporting Jobs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Venue Sales
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and don’t be shy about reaching out to potential contacts. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Showcase your expertise! Create a personal brand that highlights your skills and achievements. Use platforms like LinkedIn to share insights, articles, or even your thoughts on industry trends. This will help you stand out as a knowledgeable candidate.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand their recent projects and challenges. This will not only help you answer questions but also show your genuine interest in the role and the organisation.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you. Plus, applying directly can sometimes give you an edge, as it shows your commitment to the role and the organisation.
We think you need these skills to ace Head of Venue Sales
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role shine through! We want to see that you’re genuinely excited about the opportunity to lead venue sales and make a real impact in the Midlands.
Tailor Your CV: Make sure your CV is tailored to highlight your relevant experience in commercial leadership and revenue growth. We love seeing how your past roles align with what we’re looking for, so don’t hold back!
Be Specific: In your cover letter, be specific about your achievements and how they relate to the role. We want to know about the high-value opportunities you've secured and how you’ve built successful teams in the past.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Sporting Jobs
✨Know Your Numbers
As a Head of Venue Sales, you'll need to demonstrate your financial acumen. Brush up on your revenue growth statistics and be ready to discuss how you've driven sales in previous roles. Prepare specific examples that showcase your success in managing budgets and forecasting.
✨Showcase Your Leadership Style
This role involves leading a team, so it's crucial to articulate your leadership approach. Think about how you've built and developed teams in the past. Be prepared to share stories that highlight your ability to inspire and motivate others, especially in high-pressure environments.
✨Network Like a Pro
Strong networking skills are essential for this position. Before the interview, research key stakeholders in the industry and think about how you would build relationships with them. Be ready to discuss your experience in negotiating with clients and partners at a senior level.
✨Bring Fresh Ideas
The club is looking for someone who can bring new event concepts to life. Come prepared with innovative ideas for events or commercial products that could work well in their venue. This shows your entrepreneurial spirit and willingness to contribute to their ambitious goals.