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For Companies At a Glance
- Tasks: Lead a vibrant swim venue, ensuring safety and exceptional customer experiences.
- Company: Join swim!, a family-focused organisation dedicated to quality and community.
- Benefits: Competitive salary, birthday off, training, discounts, and career progression.
- Why this job: Make a real impact in your community while leading a passionate team.
- Qualifications: Experience in leadership, customer service, and a passion for community engagement.
- Other info: Dynamic environment with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
Our purpose-built, state-of-the-art venues are designed especially for families, safe, secure, and inspiring environments where children learn, grow, and have fun in the water. We’re proud of our people and our product, and high standards should run through everything we do. From the quality of our teaching to the way we support every swimmer and family as well as safe, clean, warm venues.
The Role
As a General Manager at swim!, you’ll lead your venue and team to deliver an exceptional customer experience every day. You’ll oversee operations, safety, and performance ensuring the centre runs smoothly, looks its best, and meets the highest standards of teaching, maintenance, and service. You’ll also play a key role in growing your local swim! community, connecting with families, schools, and local organisations. With your Assistant Manager and Team Leader by your side, you’ll create a welcoming, efficient, and energetic environment that families love returning to.
What You’ll Do
- Lead the daily operations of your swim! venue, ensuring a safe, clean, and enjoyable environment for all customers.
- Motivate, coach, and support your team including Assistant Manager, Team Leader, Teachers and Operations Assistants to deliver a premium experience every day.
- Maintain the highest operational and safety standards, including responsibility for pool plant operations (training provided if required).
- Manage staff rotas, schedules, and resources in line with the 3-week operating pattern and cost of sale budget.
- Take ownership of local sales and membership growth, conducting follow-up calls with leads and enquiries and supporting parents through their swim! journey.
- Deliver hyperlocal community engagement building relationships with schools, nurseries, and local groups to raise awareness and drive new sign-ups.
- Retain existing customers through high standards, quality lessons and customer service.
- Monitor and analyse performance data and customer feedback to continuously improve service quality.
- Lead on recruitment, onboarding, training, development and retention of new team members.
- Collaborate with colleagues across swim! centres across your region and swim@ venues to share good practice and deliver a great experience for every family.
About You
You’re an energetic, people-first leader who thrives in a fast-paced, customer-focused environment. You’re just as comfortable on the poolside as you are leading your team or chatting with local families. You take pride in high standards, enjoy building relationships, and love seeing your venue and team succeed.
Essential
- Experience leading a team, ideally in a leisure, hospitality, or customer-facing environment.
- Excellent leadership, able to coach, motivate, and inspire others.
- Confident communicator, both in-person and over the phone, with strong customer service skills.
- Passion for delivering premium experiences and building community connections.
- Capacity to work a 3-week rota (including some evenings/weekends).
Desirable
- Experience managing facilities, ideally leisure or pool operations.
- Knowledge of health & safety, safeguarding, or compliance frameworks.
- Pool Plant Operator qualification desirable (training provided if not yet held).
- Sales or business development experience, ideally in a customer-service environment.
- Understanding of performance reporting.
Why Join swim!
- Competitive salary with bonus potential.
- Your birthday off, on us.
- Instant earned wage access, save as you earn and discount vouchers.
- Fully funded training and ongoing professional development.
- Bright, positive working environment in modern, purpose-built facilities.
- Discounts on lessons for family and friends.
- Recognition, rewards, and regular team events.
- Career progression opportunities from venue leadership to regional and central opportunities.
General Manager - North West Locations in Liverpool employer: Sporting House
Contact Detail:
Sporting House Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land General Manager - North West Locations in Liverpool
✨Tip Number 1
Get to know the company culture before your interview. Check out their social media and website to see how they engage with the community. This will help you connect better during your chat and show that you're genuinely interested in being part of their team.
✨Tip Number 2
Practice your leadership stories! Think of specific examples where you've motivated a team or improved customer experiences. Being able to share these anecdotes will demonstrate your fit for the General Manager role and your passion for delivering premium experiences.
✨Tip Number 3
Don’t forget to ask questions during your interview! Inquire about their community engagement strategies or how they maintain high operational standards. This shows you're not just looking for any job, but that you’re keen on making a real impact at swim!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it gives you a chance to explore more about the company and the role while you’re at it. Let’s get you swimming towards that dream job!
We think you need these skills to ace General Manager - North West Locations in Liverpool
Some tips for your application 🫡
Show Your Passion: Let us see your enthusiasm for creating a fantastic experience for families and children. Share examples of how you've led teams or improved customer service in previous roles. We love seeing that spark!
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your relevant experience in leisure, hospitality, or customer-facing environments. We want to know how your skills align with our mission at swim!.
Be Clear and Concise: When writing your application, keep it straightforward and to the point. Use clear language to describe your achievements and how you can contribute to our team. We appreciate clarity!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at Sporting House
✨Know Your Venue Inside Out
Before the interview, take some time to research the specific swim! venue you’re applying for. Familiarise yourself with its facilities, community engagement initiatives, and any recent news. This will show your genuine interest and help you discuss how you can contribute to maintaining high standards.
✨Showcase Your Leadership Style
As a General Manager, your leadership skills are crucial. Prepare examples of how you've motivated and inspired teams in previous roles. Think about specific situations where you’ve improved team performance or customer satisfaction, and be ready to share these stories during the interview.
✨Emphasise Community Connections
Since building relationships with local families and organisations is key, come prepared with ideas on how you would engage with the community. Discuss any past experiences where you successfully connected with local groups or schools, and how that could translate to your role at swim!.
✨Prepare Questions That Matter
Interviews are a two-way street, so think of insightful questions to ask your interviewers. Inquire about their expectations for the role, the team dynamics, or how they measure success at the venue. This not only shows your enthusiasm but also helps you gauge if the role is the right fit for you.
