At a Glance
- Tasks: Shape partnership strategies and connect brands with sports rights holders.
- Company: Join SPORTFIVE, a leading global sports marketing agency.
- Benefits: Enjoy 25 days leave, health cover, flexible working, and social events.
- Other info: Dynamic team culture focused on growth and innovation.
- Why this job: Make an impact in the sports industry while working with top brands.
- Qualifications: Experience in sponsorship or brand marketing with strong strategic skills.
The predicted salary is between 45000 - 55000 £ per year.
Based in Altrincham, Cheshire or London.
WHO WE ARE...
SPORTFIVE is a global agency working across sponsorships, advertising, talent, activation and hospitality within sports. Globally, we have over 1,200 employees who strategically and creatively connect brands, rights-holders, media platforms and fans across Football, F1, NFL, NBA, Golf, Esports, Olympics, and more.
Whether it’s supporting Premier League football clubs to secure their next front of shirt sponsor, curating deals for brands to showcase their advertising during games televised to millions across the world, or representing the best talent in our industry, connecting sports organisations to incredible brands and partners is at the heart of what we do.
Having been voted the No.1 most attractive sports marketing agency to work for three consecutive years, as well as featuring in the Sunday Times Best Places to Work, we’re incredibly proud of our culture and the people that help to nurture it. If you want to help shape the future of the sports industry, then we want to hear from you.
YOUR NEW JOB…
We are looking for a Strategy Manager to join our Partnership Strategy team to support our brand advisory and talent marketing work within the UK.
You will join a function experienced in identifying, creating, selling, managing, and activating sponsorship deals for brands and will work closely with premium rights holders, helping to commercialise their partnership and marketing rights. This is a great role for someone with strong strategic and creative aptitude and who has a passion for and an excellent prior knowledge of brand marketing and the sports industry.
AS OUR PARTNERSHIP STRATEGY MANAGER YOU WILL…
- Reporting into the SVP or Director of Partnership Strategy, you will be responsible for supporting advisory processes, distilling brand marketing and commercial requirements into a process that determines the best partnership routes available.
- This involves joining brand conversations to crystallise marketing intentions and formulate briefs that lead into active processes.
- Liaising with internal business intelligence and insight teams to decipher viable partnership routes through audience analysis.
- Thinking strategically to formulate the commercial and marketing benefits of various partnerships with the lateral ability to guide/direct how partnership rights can deliver tangible and measurable impact that are nuanced to any given brand need.
- Keeping abreast of developments and emerging opportunities within the rightsholder and media landscapes.
- Understanding the nuances of what rightsholders offer to project distinct partnership solutions.
- Working closely with SPORTFIVE’s creative functions (and other third party agencies) on content strategy, production, the development of marketing assets, partnership materials and media plans for global use.
- Generating and presenting creative and strategic activation concepts, you will have an inventive ability to think laterally and innovatively.
WHAT YOU’LL BRING…
- Experience in sponsorship, brand marketing or strategic planning, with a track record of shaping partnership strategy, not just delivering it.
- Demonstrable strategic planning and creative aptitude with the ability to generate original, insight-led platform and campaign ideas.
- Proven ability to translate brand objectives and marketing needs into clear, actionable partnership strategies.
- Strong marketing acumen: brand positioning, audiences, and how sponsorship drives measurable outcomes.
- Confidence using data and insight to build a compelling argument and evaluate partnership routes.
- Brand experience would be an advantage but is not essential.
- Excellent written and verbal communication skills.
- Flawless attention to detail.
- Strong organisational and time management skills.
- Ability to work across multiple concurrent processes.
- Interpersonal skills in working with multiple departments to coordinate and advance workstreams.
- Excellent presentation skills – creating and presenting strategy, partnership concepts.
- Have a real passion and knowledge for sport, with a good understanding of UK and global sport.
- Ability to work as part of a team as well as individually, with strong leadership skills.
- Must be available for travel.
Don’t fit all the criteria? Don’t worry! Our job adverts give you a flavour of what you can expect in the role, but you don’t have to tick every box. We put a lot of focus on the importance of developing our people, so if you think you’d be a great fit for us then hit apply.
WHAT YOU’LL GET FROM US...
As well as the opportunity to join an organisation that invests in and rewards its staff, provides an enjoyable working environment, and offers genuine responsibility and scope to shape a role and add real value, you’ll also get...
- 25 days annual leave + an additional gifted day over the Christmas period.
- Full Vitality health cover including dental, optical and mental health support.
- Enhanced family leave entitlements.
- Salary sacrifice pension scheme.
- Electric car scheme.
- Cycle to work scheme.
- Hybrid, flexible working model - 4 days in the office and 1 at home.
- A day off for moving house or getting married.
- Regular social events such as summer and Christmas parties.
- Life assurance at x4 annual salary.
- Employee Assistance Programme.
THE RECRUITMENT PROCESS...
If your CV and cover letter match what we’re looking for, we’ll be in touch to invite you to the next stage. Depending on the role, the first interview may take place via Microsoft Teams or through our video interview platform.
If you are unsuccessful at the application stage, we’ll let you know by email.
We want every candidate to have the chance to perform at their best. If you would benefit from any adjustments during the recruitment process, please let your HR contact know, or reach out confidentially at ukhr@sportfive.com so we can support you.
SPORTFIVE are proud to be an equal opportunities employer. We believe that different perspectives and experiences are the key to success. Our goal is to create an authentic and attractive work environment where everyone feels valued, with a sense of belonging, and encouraged to shape the future of the sports industry.
Partnership Strategy Manager in London employer: Sportfive
Sportfive is renowned for its vibrant culture and commitment to employee well-being, making it an attractive employer in the sports marketing sector. The company provides numerous opportunities for professional development and encourages creativity among its staff. Being recognized as a top workplace further underscores its dedication to fostering a supportive and engaging work environment.
StudySmarter Expert Advice🤫
We think this is how you could land Partnership Strategy Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Sportfive and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Sportfive are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Sportfive on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Sportfive. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Partnership Strategy Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Sportfive. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Sportfive:Show us that you’ve done your homework! In your application, briefly mention what you admire about Sportfive’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Sportfive
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Sportfive will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Sportfive, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
