Marketing & Communications Manager, UK

SPORTFIVE is a global agency working across sponsorships, advertising, talent, activation and hospitality within sports. Globally, we have over 1,200 employees who strategically and creatively connect brands, rights–holders, media platforms and fans across Football, F1, NFL, NBA, Golf, Gaming and Esports, Olympics, and more. Whether it’s supporting Premier League football clubs to secure their next front‑of‑shirt sponsor, curating deals for brands to showcase their advertising during games televised to millions across the world, or representing the best talent in our industry, connecting sports organisations to incredible brands and partners is at the heart of what we do.

Having been voted the No.1 most attractive sports marketing agency to work for three consecutive years, we’re incredibly proud of our culture and the people that help to nurture it. If you want to help shape the future of the sports industry, then we want to hear from you.

As Our Marketing Communications Manager You Will Be responsible for developing and implementing SPORTFIVE’s internal and external communications strategy for the UK market. Working as a close‑knit team of two, you will lead and partner day‑to‑day with the Marketing Communications Associate to deliver impactful events and insight‑led communication initiatives while strengthening SPORTFIVE’s presence within the industry. You will collaborate closely with senior leadership and a broad network of UK and global stakeholders, including the wider Global Marketing Communications team, to ensure clear, consistent and effective messaging. This is a highly generalist role within a small to medium‑size business, so you’ll develop and deliver a broad range of marketing and communications initiatives. You should be prepared to work across multiple topics and channels at pace, switching between day‑to‑day delivery and longer‑term planning. You will directly manage the Marketing Communications Associate, UK, providing coaching and clear direction, and creating a collaborative, high‑performing function that delivers across external and internal communications. The role works in close partnership with the wider Global Marketing Communications team and has a reporting line into both the UK business and Global Headquarters in Hamburg. This is a full‑time role and you must be eligible to work in the UK.

Key Responsibilities

• External Communications

• Close collaboration with key UK stakeholders to manage and facilitate the marketing requirements for the UK business.
• Develop and execute a quarterly content strategy for SPORTFIVE’s owned channels to support business objectives including industry insights and SPORTFIVE success stories.
• Collaborate with the Global Social Media Manager to ensure UK‑related content is published across digital platforms.
• Identify, plan and deliver SPORTFIVE networking and client events and initiatives, such as partnership hosting opportunities, play‑on‑pitch, other sports hospitality opportunities.
• Identify relevant industry conferences and events for employee attendance, partnership opportunities, panel discussion or speaker engagements.
• Develop and maintain relationships with relevant third‑party media.
• Identify and manage award entry opportunities that align with business objectives.
• Close collaboration with the global communications team and other market leads to align messaging, share best practices, and ensure brand consistency.

• Internal Communications

• Work closely with the UK senior leadership team to communicate key business updates effectively.
• Collaborate with HR to develop and distribute HR‑related updates in an engaging and informative manner.
• Re‑develop and maintain an effective employee internal intranet.
• Coordinate, create and distribute a monthly internal newsletter.
• Prepare and deliver town‑hall meetings and other initiatives to promote knowledge‑sharing across the UK business.
• Work with the office coordinator to plan and deliver UK‑wide company social events.
• Close collaboration with the global communications team and other market leads to ensure knowledge sharing.

What You’ll Bring

• Proven experience in marketing communications, preferably within the sports, media, or entertainment industry (but not essential).
• Strong written and content development skills with a strategic mindset.
• Excellent organisational and project management skills.
• Knowledge of social media and digital content strategy.
• Ability to set a UK plan and calendar of activity, measure communications impact (e.g., channel analytics, engagement, event outcomes) and turn insights into action.
• Experience managing external networks and providers.
• Comfortable leading a lean team: prioritising effectively, rolling up sleeves to deliver a broad range of responsibilities and coaching others to succeed.
• Internal and external event management – experience of planning and executing corporate events, networking functions, and speaker engagements.
• Strong internal communications practice, including intranet/channel management, executive updates, change communications and employee engagement initiatives.
• Strong stakeholder management skills with the ability to work cross‑functionally with senior leadership and multiple global stakeholders.

Don’t fit all the criteria? Don’t worry! Our job adverts give you a flavour of what you can expect in the role, but you don’t have to tick every box. We put a lot of focus on the importance of developing our people, so if you think you’d be a great fit for us then hit apply.

What You’ll Get From Us

• 25 days annual leave + an additional gifted day over the Christmas period
• Full Vitality health cover including dental, optical and mental health support
• Enhanced family leave entitlements
• Hybrid working model with 4 days in the office and 1 at home
• Flexible hours with core hours of 10am – 4pm
• Electric car scheme
• A day off for moving house
• A day off for getting married
• Regular social events such as summer and Christmas parties
• Life assurance at x4 annual salary
• Employee Assistance Programme

SPORTFIVE are proud to be an equal opportunities employer. We believe that different perspectives and experiences are the key to success. Our goal is to create an authentic and attractive work environment where everyone feels valued, with a sense of belonging, and encouraged to shape the future of the sports industry.