At a Glance
- Tasks: Plan and deliver exciting global events that engage customers and showcase innovative products.
- Company: Join a leading tech company committed to inclusivity and innovation.
- Benefits: Enjoy flexible working, generous holiday allowance, and paid volunteering leave.
- Other info: Opportunities for international travel and career growth in a supportive environment.
- Why this job: Be part of a dynamic team creating impactful customer experiences through events.
- Qualifications: 3+ years in event marketing with strong organisational and communication skills.
The predicted salary is between 34650 - 42350 £ per year.
Watson-Marlow Fluid Technology Solutions is part of Spirax Group, a FTSE100 and FTSE4Good multi-national industrial engineering Group with expertise in the control and management of steam, electric thermal solutions, peristaltic pumping and associated fluid technologies.
We are looking for a passionate and skilled Marketing Events Specialist to join our Strategic Marketing team and help deliver the events and exhibitions that support our Go-to-Market (GTM) strategy. Working with a diverse network of stakeholders, including Product Managers, Sector Insight Leads, technical experts, regional marketing teams, and external partners, you will play a key role in the planning and delivery of the global exhibitions and events managed by Strategic Marketing.
This is an exciting opportunity for a highly organised and collaborative marketer with a passion for creating engaging customer experiences. As well as delivering high-impact events, you will contribute to broader GTM marketing initiatives, helping to maximise customer engagement, commercial impact and return on investment while exploring new approaches, technologies and event formats that enhance our marketing effectiveness.
Key Responsibilities:
- Own the global Go-to-Market events calendar, acting as the primary point of contact and ensuring alignment with business priorities, product launches and campaign objectives.
- Build and manage event project plans, coordinating stakeholders and ensuring milestones, budgets and deliverables are achieved on time.
- Manage event budgets, purchase orders and supplier relationships, ensuring effective delivery and measurable return on investment.
- Partner with Product Managers, Sector Insight Leads and technical experts to develop engaging demonstrations and exhibition experiences that highlight key products, technologies, and solutions.
- Lead speaker identification and management, coordinating internal experts, customers, partners and third-party presenters.
- Coordinate the development of event and campaign assets, including presentations, landing pages, email campaigns, exhibitor materials and promotional content.
- Work closely with digital and campaign teams to enable effective lead capture, nurture and follow-up activities.
- Support Regional Marketing teams in planning and delivering exhibitions that meet global brand, messaging, and operational standards.
- Coordinate event logistics and communications, working with contractors, stand builders, suppliers, speakers and internal teams to ensure successful delivery.
- Measure and report on event and campaign performance, including attendance, engagement, lead quality, pipeline influence, and key learnings, using insights to improve future activity.
- Research emerging event formats, technologies, and engagement approaches, evaluating opportunities to introduce digital, virtual or hybrid experiences that enhance the customer journey.
- Support the planning and delivery of integrated GTM campaigns, collaborating with the wider marketing team to deliver coordinated marketing activity.
Skills/Experience:
- At least three years’ experience in event marketing, exhibition management, or a related marketing role.
- Proven ability to manage multiple projects, priorities, and deadlines.
- Strong planning and organisational skills, with excellent attention to detail.
- Confident communication and stakeholder-management skills.
- A proactive and collaborative approach, with the ability to work independently.
- Experience managing budgets, suppliers, or external agencies.
- Familiarity with CRM and marketing automation platforms is desirable.
- An interest in new technologies and approaches that enhance the customer journey.
- Willingness to travel internationally to support exhibitions and events.
At Watson-Marlow, we believe in taking care of our colleagues. We offer a generous benefits package, including a competitive salary, flexible working arrangements, a generous holiday allowance, and additional support and benefits through our Everyone is Included Group Inclusion Plan.
We are passionate about creating inclusive and equitable working cultures where everyone can be themselves and achieve their full potential. We want everyone to be able to make their difference here, so we will always consider requests for flexible working.
We are also a Disability Confident Committed Employer. If you would like to apply using this scheme, please select this option in our application form. We are an equal opportunity employer committed to fostering an inclusive and diverse workplace. We encourage candidates from all backgrounds to apply.
Marketing Events Specialist employer: Spirax-Sarco Ltd.
Watson-Marlow Fluid Technology Solutions is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration in the heart of Redruth, Cornwall. With a strong commitment to employee growth, we provide ample opportunities for professional development and relocation support, ensuring that our team members thrive in a high-tech environment dedicated to advancing pumping technology. Join us to be part of a global leader where your contributions will make a meaningful impact on cutting-edge electronic solutions.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Events Specialist
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Spirax-Sarco Ltd. and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Spirax-Sarco Ltd. are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Spirax-Sarco Ltd. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Spirax-Sarco Ltd.. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Events Specialist
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Spirax-Sarco Ltd.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Spirax-Sarco Ltd.:Show us that you’ve done your homework! In your application, briefly mention what you admire about Spirax-Sarco Ltd.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Spirax-Sarco Ltd.
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Spirax-Sarco Ltd. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Spirax-Sarco Ltd., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.