Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead marketing strategies for a new Prop Tech platform and drive user engagement.
- Company: Join an innovative Prop Tech company in London, expanding into new markets.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and impact.
- Why this job: Be at the forefront of technology in urban planning and make a real difference.
- Qualifications: 5+ years in Product Marketing, preferably in SaaS or Prop Tech; strong tech understanding required.
- Other info: Must be skilled in marketing tools like HubSpot and Google Analytics.
The predicted salary is between 43200 - 72000 £ per year.
We are looking for an experienced Product Marketing Manager for an exciting Prop Tech company based in London.
This is a new role within our Clients business and an important hire as they look to expand into new industries and markets. The Product Marketing Manager will be responsible for crafting and executing the marketing strategy for their new platform, ensuring it reaches the right audiences, drives engagement, and accelerates adoption. This role requires a strategic thinker with significant experience in product marketing and a strong understanding of technology.
Key Responsibilities:
- Develop and execute go-to-market strategies for new product launches, feature updates, and pricing strategies.
- Conduct market research and customer interviews to identify trends, challenges, and opportunities in the built environment and urban planning space.
- Lead the creation of thought leadership, case studies, whitepapers, and blog content to drive brand awareness and lead generation.
- Track and report on key metrics related to product marketing success, including adoption rates, churn, and customer feedback.
Desirable Skills:
- 5+ years of experience in Product Marketing – Bonus points if you’ve worked in SaaS or Prop Tech environment.
- Strong understanding of Technology and ability to work between the Commercial and Technical teams.
- Excellent communication skills, with the ability to translate complex technical concepts into clear customer benefits.
- Comfortable working in a fast-paced environment, managing multiple projects and keeping track of performance through data.
- It’s essential you’re confident using marketing tools such as HubSpot, Google Analytics, and product analytics platforms.
#J-18808-Ljbffr
Product Marketing Manager employer: Spinks HR
Contact Detail:
Spinks HR Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager
✨Tip Number 1
Familiarize yourself with the Prop Tech industry and current trends. Understanding the specific challenges and opportunities in this space will help you tailor your approach and demonstrate your expertise during interviews.
✨Tip Number 2
Network with professionals in the Prop Tech and SaaS sectors. Attend industry events, webinars, or meetups to connect with potential colleagues and learn more about the company culture and expectations.
✨Tip Number 3
Showcase your experience with marketing tools like HubSpot and Google Analytics. Be prepared to discuss how you've used these tools to drive product marketing success in previous roles.
✨Tip Number 4
Prepare examples of successful go-to-market strategies you've executed in the past. Highlight your ability to work cross-functionally between commercial and technical teams, as this is crucial for the role.
We think you need these skills to ace Product Marketing Manager
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly understand the responsibilities and requirements of the Product Marketing Manager position. Tailor your application to highlight your relevant experience in product marketing, especially in SaaS or Prop Tech.
Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic thinking and experience in executing go-to-market strategies. Mention specific examples of how you've driven engagement and adoption in previous roles.
Highlight Relevant Skills: Make sure to emphasize your communication skills and ability to translate technical concepts into customer benefits. Include any experience with marketing tools like HubSpot and Google Analytics, as these are essential for the role.
Showcase Your Market Research Experience: Include examples of how you've conducted market research and customer interviews in the past. This will demonstrate your ability to identify trends and opportunities in the built environment and urban planning space.
How to prepare for a job interview at Spinks HR
✨Showcase Your Strategic Thinking
As a Product Marketing Manager, you'll need to demonstrate your ability to think strategically. Prepare examples of how you've developed and executed go-to-market strategies in the past, especially for new product launches or feature updates.
✨Highlight Your Market Research Skills
Be ready to discuss your experience with market research and customer interviews. Share specific instances where your insights led to successful marketing strategies or product improvements, particularly in the Prop Tech or SaaS sectors.
✨Communicate Complex Ideas Simply
Since the role requires translating technical concepts into customer benefits, practice explaining complex technology in simple terms. This will showcase your communication skills and your understanding of the audience's needs.
✨Familiarize Yourself with Key Metrics
Understand the key metrics related to product marketing success, such as adoption rates and churn. Be prepared to discuss how you've tracked and reported on these metrics in previous roles, and how you used data to drive decisions.
