Senior Social Strategist

Talent at Spin Group (Spin, Be A Bear & Tiny Studios)

*** Please note, this role is part time (1 day per week, with ability to flex to more days) ***

About Us

We\’re a social media agency in the business of spinning heads and stopping thumbs – bringing together imaginative and intelligent minds to help our clients achieve jaw-dropping business growth across Instagram, TikTok, Twitter, Pinterest, LinkedIn and Facebook.

Born in 2016 with a team number you could count on half a hand, we\’re now a 60+ diverse group of creators, analysts, specialists, enthusiasts, deep-thinkers and boundary-pushers.

Our blend of passion and fun has garnered us multiple awards for our exceptional work and for creating a fantastic workplace.

(This is where we brag about being recognised as one of the \’Top 100 Best Places to Work\’)

The Role

Less about us, more about you.

Ready to join our dynamic and rapidly expanding team?

As a social agency, we thrive in an ever-changing, fast-paced environment where no two days are alike. In this energetic atmosphere, you\’ll experience accelerated growth, limitless learning opportunities, and rapid career development. So, buckle up.

We are seeking an experienced and visionary Senior Strategist to join our dynamic social media agency on a part time basis.

As the Senior Strategist, you will be responsible for overseeing all strategic aspects of our campaigns and developing the in-house strategic approach to our social media services. This role presents an exciting opportunity to shape the direction of our agency\’s services and drive impactful results for our clients.

Responsibilities

• Lead the development and execution of comprehensive strategies for our social media services & client campaigns, ensuring alignment with their business objectives & KPIs.
• Higher and more hands on approach for come accounts and overseeing others.
• Conduct thorough research and analysis to identify target audiences, industry trends, and competitor activities to inform strategy development using in-house tools, external data & our internal Data & Insights function.
• Direct briefing to the creative team
• Interpret our client briefs and help devise the right internal briefs and battle plans for our six core teams to carry out and achieve the commercial objectives.
• Develop innovative and creative strategies and insights that leverage social media platforms to drive engagement, brand awareness, and client objectives/KPIs?
• Proactive client advisor, identifying opportunities for the brand to push it further in social.
• Foster a collaborative work environment that encourages creativity, knowledge sharing, and effective communication.
• Build structures and frameworks for strategy that the wider team can use going forward.
• Monitor performance, using data and insights to inform future strategy and decision-making\’
• Develop and implement optimisation strategies to enhance campaign performance and maximise client satisfaction.
• Provide insights and direction to clients during key meetings, such as QBRs

Qualifications

• Significant experience in a strategic planning role within a social media agency or similar digital marketing environment.
• Ability to prepare and present detailed briefs to Creatives
• Excellent strategic thinking and problem-solving skills, with a keen eye for detail.
• In-depth knowledge of social media, trends and best practices across a range of channel objectives.
• Proficiency in conducting market research, competitor analysis, and audience segmentation.
• Strong business acumen with the ability to align strategies with client objectives and agency goals.
• Exceptional communication and presentation skills, with the ability to convey complex ideas and strategies in a clear and compelling manner.
• Proficiency in using social media management tools and analytics platforms.

Specifics

• Start Date: ASAP
• Location: Borough, London (ideally in office either Monday OR Friday)
• Length: 3 months initially, with a view to extend to 6 months

Our Values

• Always Be Curious: We thrive on curiosity. It\’s the driving force behind great marketing. We encourage you to explore the \”what ifs\” and freely experiment.
• Keep Up: We move fast and we always will. We\’re adaptable and dynamic. We welcome progress and change.
• Uphold High Standards: Don\’t let mediocrity creep in, or you\’ll get complacent. Take personal pride in what you do!
• Act With Initiative: The opportunity is yours, so spot it, and make it count. We don’t always have the answers, sometimes you need to jump in, think laterally and discover them yourselves
• Show Respect, Always: We’re a people-first business, they are what make us. We will maintain respect for one another, no matter the strain.

At Spin, we foster a vibrant work environment that thrives on diverse perspectives and creative ideas. As strong advocates for inclusion and representation, we actively encourage applications from individuals of all backgrounds, regardless of race, disability, religion, gender identity, sexual orientation, or age. Beyond compliance, we take pride in building a dynamic work environment that fosters creativity and champions inclusion, diversity, and representation.

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