Senior Manager (Social Media) in City of London

About Spin Group… We’re Spin, a creative-first social agency based in London, working worldwide. Since 2016, we’ve grown from a tiny team into a global collective of creatives, strategists, content creators, paid social experts, and client service pros - united by one belief: social isn’t the cherry on the cake, it’s the whole damn cake.

Fiercely independent and deeply curious, we craft social strategies that drive real business growth across Instagram, TikTok, X, LinkedIn, and Facebook - from viral trends to scroll-stopping paid creative. We partner with brands including Google, Five Guys, Fortnum & Mason and Atlantic Records and we’re proud of our culture: a 4.5★ Glassdoor rating, multiple industry awards, recognition as one of the Top 100 Best Places to Work, and European Social Media Agency of the Year 2025.

If you want to do bold work, with smart people, for brands that push culture forward - welcome to Spin.

The role:

You aren’t just looking for clout, you’re looking for influence. You will lead the end-to-end lifecycle of high-impact influencer campaigns, blending deep creator relationships with data-backed strategy to ensure our clients don't just look the part, but deliver tangible business impact.

Here’s what you’ll be doing…

• Strategic Leadership: Architect and oversee multi-platform influencer strategies (TikTok, IG, YouTube) for a diverse portfolio of clients.
• Independent Ownership: Be the dedicated influencer specialist within the business, confidently leading your area end-to-end. You’ll thrive working autonomously, managing priorities independently, and building processes that help the function scale.
• New Business Growth: Own the influencer workstream across new business leads, pitches, and proposals. You’ll help shape commercially strong responses, standout ideas, and winning recommendations that showcase Spin’s influencer offering.
• The 'Black Book': Leverage and expand Spin’s network of creators and talent agents. You’ll be the primary point of contact for all talent and agency partnerships.
• Commercial Mastery: Lead high-level negotiations on fees, rights, and exclusivity. You’ll manage significant budgets and ensure every penny delivers ROI.
• Trend Tracking: Work with our 'Relevance Hub' to stay ahead of the scroll. You’ll identify 'ragebait,' niche sub-cultures, and platform shifts before they go mainstream.
• Creative Briefing: Craft world-class briefs that give creators the freedom to be authentic while ensuring client KPIs are hit.
• Full-Funnel Integration: Collaborate with our Paid Media and Organic Social teams to ensure influencer content is amplified effectively.
• Advanced Analytics: Move beyond vanity metrics. You’ll use tools like Upfluencer to report and turn data into stories for our clients.

Here’s what we need from you…

• Experience: 3-4+ years in Influencer Marketing or Talent Management, ideally within a fast-paced agency environment.
• Social Native: You understand the nuances between a TikTok 'spark' and an Instagram 'aesthetic.' You know what performs because you’re on the apps every day.
• Contractual Confidence: You’re comfortable navigating legalities and negotiating with creators, influencers + their management.
• Communication: You can talk 'creator' one minute and 'CMO' the next. You’re a pro at pitching bold ideas to existing clients and new business prospects.
• Platform Expertise: Expert-level knowledge of influencer discovery.

Some Specifics

• Hours: Full Time
• Location: Borough, London (hybrid - 2 days in the office per week, Tuesday + Thursday)
• Contract: Permanent, Full-Time
• Salary bracket: 50K - 60K, depending on experience

The Perks

• A chance to play a part and make a difference in a young, rapidly developing agency whilst building your career.
• Celebrate your wins with our quarterly bonus scheme - earn up to an impressive 20% additional salary.
• Embrace the freedom of our flexi-working policy. No need to ask permission; grab your laptop, kick back in your favourite spot, and let the productivity flow from the comforts of home.
• Explore the world with our remote working policy, allowing you to work from anywhere (yes, even abroad!) for a whole month each year.
• Enjoy a well-deserved 25 days of holiday, with the option to snag more through our incentive scheme.
• Look forward to Fridays with 4 PM finishes. Start your weekend early and recharge those batteries.
• Put your health as a #1 priority with our excellent Vitality insurance.
• Bond with the team with team outings, monthly social events, and an epic annual trip.

Our Values

• Always Be Curious: We thrive on curiosity. It's the driving force behind great marketing. We encourage you to explore the 'what ifs' and freely experiment.
• Keep Up: We move fast and we always will. We're adaptable and dynamic. We welcome progress and change.
• Uphold High Standards: Don't let mediocrity creep in, or you’ll get complacent. Take personal pride in what you do!
• Act With Initiative: The opportunity is yours, so spot it, and make it count. We don’t always have the answers, sometimes you need to jump in, think laterally and discover them yourselves.
• Show Respect, Always: We’re a people-first business, they are what make us. We will maintain respect for one another, no matter the strain.

At Spin, we foster a vibrant work environment that thrives on diverse perspectives and creative ideas. As strong advocates for inclusion and representation, we actively encourage applications from individuals of all backgrounds, regardless of race, disability, religion, gender identity, sexual orientation, or age. Beyond compliance, we take pride in building a dynamic work environment that fosters creativity and champions inclusion, diversity, and representation.