Head of Agency Growth

Head of Agency Growth – Are you ready to be a changemaker in performance marketing? Are you a Hunter and Ambassador? Spider is advertising on behalf of a leading performance marketing agency, renowned for its transformative work with some of Europe’s largest retailers and brands! They have an exciting opportunity for a Head of Growth to join them on a hybrid working basis in Hull, East Yorkshire .

They offer flexible start and finish times as well as having every other Friday off*. They trust their people to work flexibly around their lifestyle and family arrangements. You are asked to attend the office in Hull, Fruit Market 2 days per week, the rest of the week can be done from home. For the right candidate, we may also consider greater flexibility around office time!

As Head of Growth , you will be accountable for developing and delivering outbound strategies, leading to measurable growth for their CSS/Feed Manager brand. You will own the go-to market plan for new and existing technology products, where the goal will be to extend our current client base in existing and new markets. You’ll be responsible for identifying and converting new partnerships with agencies, freelancers and house of brands, ultimately owning the sales and growth plan for an established and growing B2B sales within a software as a managed service business.

About the Role:

On a day-to-day basis, you will:

• Define and own the go-to-market plan for Productcaster, collaborating with cross-functional teams (Marketing, Technology, Marketing Services) to implement growth initiatives.
• Research and identify potential agency, freelance and house of brand partnerships, developing relationships via networking, outreach and events.
• Manage outbound activities, overseeing processes and tools to build the sales pipeline, ensuring approach is data-driven, aligned to Productcaster’s strategic growth objectives, and leads to revenue growth.
• Define strategies that allow for growth not only within existing territories and verticals, but also within new territories and verticals.
• Cultivate relationships with current clients, through outreach and relationship-building activities, leading to upsell of longer/larger deals with our Premium and Enterprise clients.
• Analyse market data and competitor strategies to identify potential partnership opportunities and differentiate Productcaster’s offerings.
• Represent the company at industry events, conferences, and meetings to promote partnerships and expand the network.
• Identify potential partners that could add mutually beneficial terms to new sales and improve the Productcaster offering.

About You:

As the Head of Agency Growth , you will have extensive experience working with product feeds for retail clients, analysing performance and making strategic recommendations.

Key skills and knowledge include:

• Experience in partnership management, business development or as a growth manager within performance marketing or technology.
• Familiar with CRM software (e.g. HubSpot) and data analysis tools.
• Strong negotiation and influencing skills.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with internal and external stakeholders.
• Strategic thinker with a results-oriented mindset and track-record of achieving targets.
• Strong analytical mindset with the ability to interpret data, evaluate performance metrics and make data-driven decisions.
• Proficient understanding of SEM, social platforms and digital marketing tools.
• Strong knowledge of Google Shopping, the CSS Programme, feed optimisation and Feed Management software.
• Highly organised, plans own and team work effectively, and can set priorities and manage resources.
• A great presenter of ideas, sharing them in a clear and confident manner to internal and external clients and colleagues.

On offer is a salary starting salary of £45,000 upwards, depending on experience plus commission as well as a range of benefits including flexible start and finish times, up to 29 days’ holiday per year (plus bank holidays), milestone days off, Bupa health cash plan, life assurance and Annual Bonus Scheme.

If you have the relevant skills and wish to apply, then please do so by forwarding your CV as soon as possible.

They are an equal opportunities employer, and welcome applications from all suitably qualified persons regardless of their sex; religious or similar philosophical belief; race; age; sexual orientation; or disabilities.

Please check your email inbox and spam/junk mail folder for any email correspondence for this role.

If you require any reasonable adjustments such as access or information in an alternative format, please inform us soon as you are able so that we can make the appropriate adjustments.

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