At a Glance
- Tasks: Lead mobile app acquisition strategy and optimise campaigns across global markets.
- Company: Join a leading global media network with a focus on innovation.
- Benefits: Competitive salary, excellent benefits, and hybrid working options.
- Other info: Be part of a diverse team that values creativity and digital innovation.
- Why this job: Shape the growth strategy for a globally recognised brand using cutting-edge technology.
- Qualifications: Experience in performance marketing and mobile app acquisition strategies.
The predicted salary is between 60000 - 75000 £ per year.
MAI Search Director | London (Hybrid)
Salary
Competitive + Excellent Benefits
I'm partnering with one of the world's leading global media networks to recruit an experienced
MAI Search Director to lead mobile app acquisition strategy for a globally recognised consumer technology and entertainment brand.
This is a high-impact opportunity to take ownership of app growth across multiple international markets, leading the strategy, execution and optimisation of Mobile App Install (MAI) campaigns across Search, Social and Display.
You'll work at the intersection of media, data and technology, partnering with senior client stakeholders and global teams to deliver innovative performance campaigns that drive measurable growth for one of the world's most exciting digital brands.
The Role
- Lead the strategy, delivery and optimisation of Mobile App Install (MAI) campaigns across multiple international markets.
- Own app acquisition activity across key platforms including Google App Campaigns, Apple Search Ads, Meta and wider performance channels.
- Manage mobile tracking and attribution strategy, working closely with leading Mobile Measurement Partners (MMPs).
- Act as a senior strategic partner to the client, providing insight and recommendations to improve performance and drive growth.
- Lead and support a high-performing team across UK and global markets, ensuring best-in-class campaign delivery.
- Collaborate with Search, Social, Display, Data, Technology and Analytics teams to create integrated performance solutions.
- Identify opportunities across automation, innovation and emerging platforms to enhance campaign effectiveness.
- Champion best practice across measurement, reporting, optimisation and operational excellence.
About You
- Strong experience in performance marketing with expertise across Mobile App Install (MAI) campaigns.
- Deep understanding of app acquisition strategy, particularly across Search channels such as Google App Campaigns and Apple Search Ads.
- Experience with mobile attribution platforms such as Kochava, Apps Flyer, Adjust or similar MMP technologies.
- Strong knowledge of Search, Paid Social and Display activation within a performance marketing environment.
- Proven experience leading teams and managing complex stakeholder relationships.
- Confident working with senior clients and translating data into clear strategic recommendations.
- Passionate about digital innovation, emerging technology and using media to drive measurable business growth.
This is a rare opportunity to join a world-class media organisation and play a key role in shaping the growth strategy for a globally recognised brand, combining advanced technology, data-led marketing and creative media solutions at scale.
Sphere is an equal opportunities employer.
We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.
If you require any adjustments or additional support during the recruitment process for any reason whatsoever, please let us know.
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Mobile Search Director employer: Sphere Digital Recruitment
As a leading player in the GRC and Risk sector, our company offers an exceptional work environment that fosters collaboration and innovation. With a strong focus on employee growth, we provide ample opportunities for career advancement while supporting a hybrid working model from our vibrant London office. Join us to be part of a dynamic team where your contributions are valued, and you can truly shape your success.
Contact Details:
Sphere Digital Recruitment Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Mobile Search Director
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Sphere Digital Recruitment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Sphere Digital Recruitment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Sphere Digital Recruitment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Sphere Digital Recruitment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Mobile Search Director
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Sphere Digital Recruitment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Sphere Digital Recruitment:Show us that you’ve done your homework! In your application, briefly mention what you admire about Sphere Digital Recruitment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Sphere Digital Recruitment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Sphere Digital Recruitment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Sphere Digital Recruitment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
