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- Tasks: Lead creative strategies for paid social campaigns and develop engaging ad content.
- Company: Dynamic digital agency based in Manchester with a focus on innovation.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Why this job: Join a creative team and shape impactful social media campaigns across major platforms.
- Qualifications: 3-5 years in creative strategy with strong skills in social media advertising.
- Other info: Collaborative environment with diverse projects and a commitment to equal opportunities.
The predicted salary is between 36000 - 60000 £ per year.
Overview
Creative Strategist (Paid Social) – Manchester Based. Must have RTW in the UK to apply.
Responsibilities
- Own and develop the creative strategy for all paid social campaigns across client accounts, from initial concept through to performance-informed iteration.
- Lead the development of ad frameworks, hook structures, messaging hierarchies, and visual storytelling formats tailored to each platform.
- Interpret brand strategy, audience insights, product USPs and performance data into highly actionable creative briefs.
- Define and communicate hypotheses for creative tests (e.g. hook variations, CTA formats, testimonial types) to inform a robust test-and-learn roadmap.
- Maintain fluency in platform trends, algorithm changes, ad formats and visual behaviours across Meta, TikTok, Pinterest, LinkedIn and others.
- Benchmark against category competitors, identifying creative white space and strategic differentiation opportunities.
You
- Minimum 3-5 years in a creative strategy, paid social, or performance creative role, ideally within a digital agency or in-house performance team.
- Demonstrable experience building successful creative strategies across Meta and TikTok Ads; knowledge of other platforms (e.g. Pinterest, Snapchat, LinkedIn, YouTube) is a bonus.
- Deep understanding of platform behaviours, creative best practices and media metrics across paid social environments.
- Strong copywriting instincts, particularly in hook development and CTA testing.
- Ability to think both conceptually and analytically - comfortable shifting between creative ideation and interpreting performance data.
- Highly collaborative with experience working cross-functionally across creative, strategy, performance and production.
Apply Now
You can apply for this role by sending us your CV or by calling us now! Don’t forget to register as a candidate too.
Contact
Stephanie Levinson
Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you. Please take a look at our website.
Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law. If you require any adjustments or additional support during the recruitment process for any reason whatsoever, please let us know.
Paid Social Creative Strategist in Manchester employer: Sphere Digital Recruitment
Contact Detail:
Sphere Digital Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Social Creative Strategist in Manchester
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your creativity! When you get the chance to chat with potential employers, bring examples of your work. Whether it’s a portfolio or case studies, let your creative strategies shine through.
✨Tip Number 3
Stay updated on trends! Make sure you’re in the loop about the latest platform changes and ad formats. This knowledge will not only impress interviewers but also help you tailor your approach to each role.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love hearing from passionate candidates who are ready to take their creative strategies to the next level.
We think you need these skills to ace Paid Social Creative Strategist in Manchester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Paid Social Creative Strategist role. Highlight your experience in developing creative strategies and working with platforms like Meta and TikTok.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're the perfect fit for this role. Share specific examples of your past successes in paid social campaigns and how you’ve used data to inform your creative decisions.
Showcase Your Creativity: Don’t just list your skills; show us your creative flair! Include links to any relevant work or campaigns you've led, especially those that demonstrate your understanding of visual storytelling and hook development.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates during the process!
How to prepare for a job interview at Sphere Digital Recruitment
✨Know Your Platforms Inside Out
Make sure you’re up to speed with the latest trends and algorithm changes on platforms like Meta, TikTok, and Pinterest. Familiarise yourself with their ad formats and visual behaviours, as this knowledge will help you demonstrate your expertise during the interview.
✨Showcase Your Creative Strategy Skills
Prepare examples of successful creative strategies you've developed in past roles. Be ready to discuss how you interpreted brand strategies and audience insights into actionable briefs, as well as how you’ve iterated based on performance data.
✨Be Ready to Discuss Testing Hypotheses
Think about the creative tests you've conducted in the past. Be prepared to explain your hypotheses for different hook variations or CTA formats, and how these tests informed your creative decisions. This shows your analytical side and your ability to learn from data.
✨Collaborate and Communicate
Highlight your experience working cross-functionally with teams. Share specific instances where collaboration led to successful outcomes. This will show that you can work well with others and are a team player, which is crucial for a role like this.
