At a Glance
- Tasks: Shape social strategies for major brands and engage audiences across platforms.
- Company: Join a dynamic creative agency with a focus on innovation and collaboration.
- Benefits: Competitive salary, bonus opportunities, health insurance, and professional development support.
- Other info: Collaborative environment with opportunities for leadership and creative growth.
- Why this job: Make an impact by driving social strategy for recognised brands and evolving platforms.
- Qualifications: 4-6 years in social strategy, strong platform knowledge, and excellent communication skills.
The predicted salary is between 63000 - 77000 £ per year.
We’re looking for an experienced
Senior Social Strategist to join a growing creative agency and play a key role in shaping how major brands show up across social.
This is a role for someone who genuinely understands social platforms — not just how they work today, but where they’re heading.
You’ll bring strong strategic thinking, cultural awareness and platform expertise to a mix of high-profile
B2B and B2C brands , developing strategies that translate into work people actually want to engage with.
You’ll sit within a creative and strategy team, working closely with senior creative and client leadership.
This isn’t a role that sits at the level of strategy decks alone: you’ll develop the thinking, brief the creative team, stay close to the work and help ensure the final output delivers against the strategy.
You’ll be comfortable moving between developing a channel strategy, analysing platform data, briefing creators and presenting recommendations to senior clients.
- What You’ll Be Doing
- Develop social strategies across organic and paid channels, covering audience, platform, content and channel strategy.
- Lead research, discovery and insight work to understand audiences, brands and competitive landscapes.
- Develop strategic narratives and points of view that give creative teams a clear direction.
- Use platform analytics and performance data to identify opportunities and improve recommendations.
- Stay ahead of platform developments, algorithm changes, emerging formats and evolving audience behaviours.
- Use AI tools to accelerate research, audience analysis and strategic development.
- Turn cultural and platform intelligence into practical strategic frameworks.
- Creative & Content
- Translate strategic thinking into clear, inspiring creative briefs.
- Work closely with creatives, filmmakers, editors, designers and creators throughout the production process.
- Ensure social-first thinking is embedded into content from the outset rather than added as an afterthought.
- Write social copy when required, including captions, scripts and longer-form platform content.
- Review and challenge creative work to ensure it delivers against the strategic idea.
- Contribute social thinking to pitches, proposals and new business opportunities.
- Clients & Commercial
- Present strategies and recommendations confidently to senior client stakeholders.
- Become a trusted social expert and day-to-day adviser for client teams.
- Handle challenge and pushback with confidence, using expertise and evidence to support recommendations.
- Identify opportunities to develop and expand social activity across existing client relationships.
- Work with client and commercial teams to understand how social projects are scoped and costed.
- What We’re Looking For
- We’re looking for someone with
4–6 years’ experience in social strategy, content strategy or a closely related role, ideally within a creative, content or communications agency.
You’ll ideally have
- Deep working knowledge of major social platforms including
Instagram, Linked In, Tik Tok and You Tube .
- A strong understanding of how platforms are evolving and what those changes mean for brands.
- Experience developing channel strategies, audience strategies and content frameworks from the ground up.
- Experience working across both
B2C and B2B audiences.
- Exposure to sectors such as financial services, professional services or premium consumer brands is advantageous.
- The confidence to present to senior clients and take ownership of the social conversation.
- Excellent written skills across strategy documents, creative briefs, social copy and pitch presentations.
- Strong data literacy and the ability to use platform analytics to inform strategic recommendations.
- Experience using AI tools within research, insight and strategy workflows. A genuine interest in culture, platforms, creators and emerging social behaviours.
- A portfolio or body of work demonstrating depth of social expertise rather than simply a broad range of experience.
- What You’ll Get
You’ll join a growing creative environment where social strategy sits alongside creative, content, film, photography, animation, design and wider brand communications.
The role offers the opportunity to work with recognised brands, tackle increasingly ambitious briefs and develop your strategic expertise while building your leadership voice.
Benefits include
- £40,000–£52,000 salary depending on experience
- Bonus opportunity of up to 20% based on personal and business performance
- Additional annual leave based on length of service
- Annual learning and development allowance
- Health insurance, including dental and optical cover
- Mental health and wellbeing support
- Christmas closure
- Summer and Christmas social events
- New business incentive
- Employee referral bonus
- The Kind of Person Who Will Thrive Here
You’ll be someone who has put in the hours on social and has genuine conviction about what works and why .
You don’t need to be a people manager from day one, but you should be ready to take ownership, influence senior stakeholders and become an authority within the team.
You’re curious, culturally switched-on and commercially aware. You know how to turn platform and audience intelligence into ideas. You care about both performance and meaningful creative work , and you’re confident explaining the difference.
Most importantly, you’ll be collaborative, driven, creative and human — with the ambition to make work that gets noticed and delivers results.
This is a great opportunity for an experienced Social Strategist looking to step into a senior role within a growing creative agency.
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Senior Social Strategist employer: Sphere Digital Recruitment Group
Sphere Digital Recruitment Group is an exceptional employer, offering a dynamic work culture that prioritises collaboration and innovation. Located in the vibrant city of Manchester, employees benefit from a supportive environment that encourages professional growth and development, making it an ideal place for those looking to make a meaningful impact in the creative industry.
Contact Details:
Sphere Digital Recruitment Group Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Social Strategist
✨Dive into Local Community Groups
Social work thrives on community connections, so get involved in local groups or forums specific to your interests. Whether it’s volunteering at local shelters or joining community action boards, these are great ways to boost your visibility and make direct contacts that could lead to opportunities like the one at Sphere Digital Recruitment Group.
✨Attend Social Work Events and Workshops
Keep an eye out for workshops, seminars, or conferences in social work. These events are fantastic for meeting professionals in the field, learning about emerging trends, and spotting job openings. Plus, you might just bump into someone from Sphere Digital Recruitment Group!
✨Showcase Your Passion and Expertise
Use platforms like Instagram or LinkedIn to share your journey and insights into the social work sector. Whether it’s writing about your experiences or sharing relevant articles, this helps to establish you as an engaged professional. Potential employers, like Sphere Digital Recruitment Group, will notice your enthusiasm!
✨Leverage Your Network
Don’t hesitate to reach out to professors, mentors, or even past colleagues who are in social work. They might have inside knowledge about openings at Sphere Digital Recruitment Group or be able to connect you with someone who’s hiring. Networking is key, especially in a full-time role where relationships matter.
We think you need these skills to ace Senior Social Strategist
Some tips for your application 🫡
Show Your Passion for Social Work:In your cover letter, let us see your passion for social work shine through! Talk about the experiences that made you want to pursue this career—whether it’s volunteering, personal experiences, or academic projects. We want to know why this field matters to you.
Emphasise Relevant Qualifications:Make sure your CV highlights any relevant qualifications, like degrees in social work or certifications like a DBS check. If you've done any workshops or training, don’t forget to include those as well. We're keen to see your commitment to your professional development!
Detail Your Experience with Clients:Since this is a hands-on field, detailing any direct experience you have with clients is crucial. Whether it's internships, volunteer roles, or previous jobs, highlight those experiences in your CV to show us you've got the practical skills necessary for the job!
Tailor Your Application to Sphere Digital Recruitment Group:Before hitting send, make sure to tailor your application specifically to Sphere Digital Recruitment Group! Research our mission and values, and refer to them in your cover letter. This shows us that you understand our work and are genuinely interested in being a part of our team!
How to prepare for a job interview at Sphere Digital Recruitment Group
✨Understanding the Role of Empathy
In social work, understanding and demonstrating empathy is key. Be prepared to share personal experiences or scenarios where you effectively showed compassion and support. This helps show that you genuinely care about the well-being of others, which is crucial in social work.
✨Demonstrating Knowledge of Frameworks
Familiarise yourself with the frameworks and models used in social work, such as the Strengths-Based Approach or the Ecological Perspective. Be ready to discuss how these frameworks apply to your work, especially if you can tie them into real-world examples or case studies you've encountered.
✨Showcasing Your Multi-Disciplinary Skills
In a full-time social work role, you'll often collaborate with healthcare professionals, educators, and law enforcement. Be prepared to describe your teamwork experiences and how you've effectively communicated with other disciplines to achieve the best outcomes for clients.
✨Preparing for Scenario-Based Questions
Expect questions that put you in hypothetical social work situations, such as dealing with a crisis or managing a complex case. Think through your thought process for these scenarios beforehand, considering how you'd assess the situation and what steps you'd take, as this demonstrates your critical thinking and problem-solving abilities.
