At a Glance
- Tasks: Lead the creation of sales materials and strategies for ad-tech products.
- Company: Join a dynamic ad-tech company making waves in the advertising industry.
- Benefits: Enjoy flexible working with 3 days in the office and competitive salary.
- Why this job: Be part of a creative team shaping compelling narratives and driving sales success.
- Qualifications: Experience in Sales Enablement or Product Marketing within ad tech is essential.
- Other info: This role requires strong storytelling skills and a passion for market research.
The predicted salary is between 36000 - 60000 £ per year.
Please note, you will need to have experience with ad-tech and with creating sales packages. Our client does not offer sponsorship. Our client is looking for a strategic and creative leader to join their Ads Product Marketing team. This role involves working cross-functionally with various teams to create compelling sales narratives, competitive intelligence reports, and go-to-market strategies.
As the Sales Enablement lead, you will:
- Develop sales materials, sponsorship proposals, and pitch decks that align with business needs.
- Create data-backed claims that highlight the company's Ads’ capabilities.
- Research industry trends, competitor strategies, and customer insights to provide actionable recommendations.
- Provide training and materials to help the sales team effectively communicate value propositions.
- Collaborate with Marketing to develop industry insights, whitepapers, and reports.
You will need the following skillsets:
- Experience in Sales Enablement, Product Marketing, or Go-To-Market Strategy in ad tech, media, or advertising.
- Strong background in video, TV, and CTV advertising with pan-European market experience.
- Excellent storytelling, writing, and presentation skills with the ability to simplify complex topics.
- Able to develop sales packages, sponsorship offerings, and competitive intelligence strategies.
- Strong analytical mindset with experience in market research, sponsorship, and competitive analysis.
Sales Enablement Lead employer: Sphere Digital Recruitment Group
Contact Detail:
Sphere Digital Recruitment Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Enablement Lead
✨Tip Number 1
Familiarise yourself with the latest trends in ad-tech, especially around video and CTV advertising. This knowledge will not only help you understand the industry better but also allow you to speak confidently about how your experience aligns with the role.
✨Tip Number 2
Network with professionals in the ad-tech space, particularly those involved in sales enablement and product marketing. Engaging in conversations can provide insights into what companies are looking for and may even lead to referrals.
✨Tip Number 3
Prepare to discuss specific examples of sales materials or strategies you've developed in the past. Being able to articulate your contributions and the impact they had on sales performance will demonstrate your capability for this role.
✨Tip Number 4
Stay updated on your potential employer's recent projects and achievements in the ad-tech field. This will not only show your genuine interest in the company but also give you a solid foundation for discussing how you can contribute to their success.
We think you need these skills to ace Sales Enablement Lead
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in sales enablement and product marketing, particularly within the ad-tech sector. Use specific examples that demonstrate your ability to create sales packages and develop go-to-market strategies.
Craft a Compelling Cover Letter: In your cover letter, emphasise your storytelling and writing skills. Discuss how your background in video, TV, and CTV advertising aligns with the role and how you can contribute to the Ads Product Marketing team.
Showcase Analytical Skills: Include examples of your analytical mindset in your application. Mention any market research or competitive analysis you've conducted, and how it has informed your previous work in sales enablement.
Highlight Collaboration Experience: Since the role involves working cross-functionally, be sure to mention any past experiences where you've collaborated with marketing or other teams. This will show your ability to work effectively in a team environment.
How to prepare for a job interview at Sphere Digital Recruitment Group
✨Showcase Your Ad-Tech Experience
Make sure to highlight your previous experience in ad-tech during the interview. Be prepared to discuss specific projects where you created sales packages or worked on go-to-market strategies, as this will demonstrate your suitability for the role.
✨Prepare Compelling Sales Narratives
Think about how you can craft compelling sales narratives that align with the company's needs. Bring examples of past work where you successfully developed sales materials or pitch decks, and be ready to explain your thought process behind them.
✨Research Industry Trends
Before the interview, research current trends in the ad-tech industry, especially regarding video, TV, and CTV advertising. Being knowledgeable about competitor strategies and market insights will show that you are proactive and well-informed.
✨Demonstrate Your Analytical Skills
Be prepared to discuss how you've used data to back up claims in your previous roles. Share examples of how your analytical mindset has helped in market research or competitive analysis, as this is crucial for the Sales Enablement Lead position.