Go-To-Market Lead | Retail London (3 days office) Our client is looking for a strategic and creative leader to join their Ads Product Marketing team. This role involves working cross-functionally with various teams to create compelling sales narratives, competitive intelligence reports, and go-to-market strategies. Create data-backed claims that highlight the company\’s Ads’ capabilities. Provide training and materials to help the sales team effectively communicate value propositions. Collaborate with Marketing to develop industry insights, whitepapers, and reports. Experience in Sales Enablement, Product Marketing, or Go-To-Market Strategy in ad tech, media, or advertising. Strong background in video, TV, and CTV advertising with pan-European market experience. Excellent storytelling, writing, and presentation skills with the ability to simplify complex topics. Able to develop sales packages, sponsorship offerings, and competitive intelligence strategies. Strong analytical mindset with experience in market research, sponsorship, and competitive analysis.
Contact Detail:
Sphere Digital Recruitment Group Recruiting Team