At a Glance
- Tasks: Lead exciting retention and loyalty campaigns in the gaming industry.
- Company: Join a fast-growing digital business with a passion for gaming.
- Benefits: Competitive salary, flexible working, and opportunities for personal growth.
- Other info: Supportive team culture with opportunities to mentor and develop others.
- Why this job: Make a real impact on customer engagement and loyalty in a dynamic environment.
- Qualifications: Experience in retention, CRM, and loyalty marketing is essential.
The predicted salary is between 50000 - 65000 £ per year.
Please note, you will need to come from Gaming / Entertainment
We're partnering with a fast-growing digital business that's looking for an experienced Retention & Loyalty Team Lead to join their marketing team.
This is a great opportunity for someone who enjoys combining strategy with hands‑on delivery.
You'll lead the execution of customer retention and loyalty initiatives, working across CRM, rewards, lifecycle marketing and customer experience to increase engagement, retention and long-term customer value.
A bit about the role
- Lead the delivery of retention, loyalty and lifecycle marketing campaigns across multiple channels.
- Develop customer journeys, segmentation strategies and personalised experiences.
- Own and optimise loyalty and rewards initiatives, balancing customer engagement with commercial performance.
- Analyse campaign performance, identify opportunities for improvement and use data to drive decisions.
- Coach and support a small team, helping maintain high standards and best practice.
A bit about you
- You've got solid experience in retention, CRM, lifecycle or loyalty marketing.
- You're confident building customer journeys, running loyalty programmes and improving customer engagement.
- You enjoy using data, testing and customer insights to optimise performance.
- You've managed or mentored people and enjoy helping others develop.
- You're organised, commercially minded and comfortable working in a fast‑paced environment where priorities can evolve.
- #J-18808-Ljbffr
Contact Details:
Sphere Digital Recruitment Group Recruitment Team
We think you need these skills to ace Retention & Loyalty Team Lead | Gaming in Manchester
Retention Marketing
Loyalty Program Management
CRM
Lifecycle Marketing
Customer Experience
Campaign Performance Analysis
Data-Driven Decision Making
