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- Tasks: Lead and execute integrated marketing campaigns across digital and offline channels.
- Company: Join a historic French luxury brand known for its high-end goods.
- Benefits: Enjoy a flexible 4-day office week and competitive salary of £60,000.
- Why this job: Be part of a dynamic team driving brand awareness and engagement in a prestigious industry.
- Qualifications: 6+ years experience in marketing with a degree in Marketing or BBA preferred.
- Other info: Opportunity to manage exciting events and campaigns with a focus on data-driven results.
The predicted salary is between 42000 - 84000 £ per year.
A historic French brand, renowned for its high-end luxury goods is looking for an eCommerce Marketing Manager. In this role, you will lead and execute marketing campaigns that span both digital and offline channels, and will develop and deliver cohesive, cross-channel strategies that drive brand awareness, engagement, and lead generation.
Key responsibilities:
- Develop and execute integrated marketing campaigns that align digital and offline efforts.
- Oversee content creation and delivery across website, email, social media, print materials, and in-store/field marketing assets.
- Plan and manage media spend across paid digital (Google Ads, LinkedIn, Meta) and offline channels.
- Plan and deliver trade shows, customer events, and partner activations—aligning pre- and post-event digital touchpoints for maximum ROI.
- Track and report on campaign performance across all channels, providing insights and recommendations to optimise results.
What you will need:
- ~6 yrs+; Bachelor’s degree holder or equivalent, major in Marketing/ BBA preferred.
- ~ Solid understanding of key digital platforms (e.g., Google Analytics, Meta Business Suite, LinkedIn Campaign Manager, email marketing tools).
- ~ Experience managing print production, direct mail, events, or OOH campaigns.
- ~ Strong project management skills and attention to detail.
- ~ Data-driven mindset with ability to analyse campaign performance and optimise accordingly.
Head of Marketing and E-Commerce employer: Sphere Digital Recruitment Group
Contact Detail:
Sphere Digital Recruitment Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing and E-Commerce
✨Tip Number 1
Network with professionals in the luxury goods sector. Attend industry events or webinars where you can meet potential colleagues or mentors who can provide insights into the company culture and expectations.
✨Tip Number 2
Familiarise yourself with the brand's history and values. Understanding their unique selling points will help you tailor your discussions and demonstrate your genuine interest in the role during interviews.
✨Tip Number 3
Stay updated on the latest trends in eCommerce and digital marketing, especially within the luxury sector. Being able to discuss current trends and how they could apply to the brand will set you apart from other candidates.
✨Tip Number 4
Prepare to showcase your analytical skills by bringing examples of past campaigns you've managed. Be ready to discuss how you tracked performance and optimised results, as this aligns closely with the job requirements.
We think you need these skills to ace Head of Marketing and E-Commerce
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in eCommerce and marketing. Focus on your achievements in managing integrated campaigns, as well as your familiarity with digital platforms like Google Analytics and social media tools.
Craft a Compelling Cover Letter: In your cover letter, express your passion for luxury brands and detail how your skills align with the responsibilities of the role. Mention specific campaigns you've led and the results achieved to demonstrate your capability.
Showcase Your Analytical Skills: Since the role requires a data-driven mindset, include examples of how you've tracked and reported on campaign performance in previous positions. Highlight any tools you’ve used to analyse data and optimise results.
Highlight Project Management Experience: Emphasise your project management skills by detailing past experiences where you successfully managed multiple campaigns or events. This will show your ability to handle the diverse responsibilities of the Head of Marketing and E-Commerce role.
How to prepare for a job interview at Sphere Digital Recruitment Group
✨Showcase Your Campaign Success
Be prepared to discuss specific marketing campaigns you've led in the past. Highlight your role, the strategies you implemented, and the results achieved. This will demonstrate your ability to drive brand awareness and engagement.
✨Familiarise Yourself with Digital Tools
Make sure you have a solid understanding of key digital platforms mentioned in the job description, such as Google Analytics and Meta Business Suite. Being able to speak confidently about these tools will show that you're ready to hit the ground running.
✨Prepare for Data-Driven Discussions
Since the role requires a data-driven mindset, be ready to discuss how you've used data to analyse campaign performance in the past. Bring examples of how you've optimised campaigns based on insights gained from analytics.
✨Demonstrate Project Management Skills
Highlight your project management experience by discussing how you've successfully managed multiple campaigns or events simultaneously. Emphasise your attention to detail and how it has contributed to the success of your projects.
