At a Glance
- Tasks: Lead CRO initiatives to optimise customer journeys and boost conversions.
- Company: Join a dynamic digital-first business based in London, with a focus on innovation.
- Benefits: Enjoy a hybrid work model, competitive salary, and opportunities for international travel.
- Why this job: Make a real impact on customer experiences while collaborating with diverse teams.
- Qualifications: 5+ years in CRO or performance marketing; strong analytical skills required.
- Other info: This is a 6-month contract role with potential for future opportunities.
The predicted salary is between 56000 - 64000 £ per year.
An exciting digital-first business in London is looking for a Conversion Manager to drive performance-led optimisation across customer journeys and acquisition funnels.
Location: Manchester
Office Policy: Hybrid, minimum 2 days per week on site
Contract Length: 6 Months
Start Date: ASAP
Salary: £70,000 - £80,000 per annum
The Job
- Lead performance-focused CRO initiatives across acquisition and retention journeys
- Build, run and analyse AB and multivariate tests, landing pages and personalised content flows
- Use heuristics, UX/UI insight and performance data to design conversion-optimised experiences
- Own key funnel metrics and work with teams across marketing and product to improve them
- Deliver a roadmap of scalable experiments aimed at increasing new and returning customer conversion
- Work cross-functionally with SEO, media, affiliates and CRM to align conversion tactics with channel plans
- Forecast test outcomes and contribute insights into high-level business reporting
- Must be able to travel internationally (up to 10%)
You
- 5+ years' experience in CRO or performance marketing
- Strong track record of building, running and scaling test programmes
- Deep understanding of user journeys, digital behaviours and what drives action
- Hands-on experience with CRO platforms such as Optimizely, Unbounce or similar
- Data-literate and confident interpreting analytics into commercially relevant insight
- Comfortable managing multiple stakeholders and priorities in a fast-moving environment
- Must have UK or EU work and travel rights
Amy Brown Executive Consultant
Sphere Digital Recruitment currently has a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you.
Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.
Sphere Digital Recruitment is acting as an Employment Business in relation to this vacancy.
Contract - CRO Manager - 6 Month FTC (Manchester) employer: Sphere Digital Recruitment Group
Contact Detail:
Sphere Digital Recruitment Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Contract - CRO Manager - 6 Month FTC (Manchester)
✨Tip Number 1
Familiarise yourself with the latest trends in conversion rate optimisation (CRO) and performance marketing. This will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Prepare specific examples of successful A/B tests or multivariate tests you've conducted in the past. Be ready to discuss the methodologies you used, the outcomes, and how they impacted the business.
✨Tip Number 3
Network with professionals in the CRO and digital marketing space. Attend relevant webinars or local meetups to connect with others in the industry, which could lead to valuable insights or referrals.
✨Tip Number 4
Research StudySmarter and our approach to CRO. Understanding our values and how we operate will help you tailor your discussions and demonstrate your genuine interest in joining our team.
We think you need these skills to ace Contract - CRO Manager - 6 Month FTC (Manchester)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your 5+ years of experience in CRO or performance marketing. Focus on specific achievements related to building and scaling test programmes, as well as your understanding of user journeys.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention your hands-on experience with CRO platforms like Optimizely or Unbounce, and how you can contribute to their performance-led optimisation goals.
Showcase Relevant Skills: Emphasise your data literacy and ability to interpret analytics into commercially relevant insights. Highlight your experience managing multiple stakeholders and priorities, which is crucial in a fast-moving environment.
Prepare for Potential Interviews: Be ready to discuss your previous projects involving AB and multivariate tests. Prepare examples of how you've improved key funnel metrics and worked cross-functionally with teams like SEO and CRM.
How to prepare for a job interview at Sphere Digital Recruitment Group
✨Showcase Your CRO Expertise
Be prepared to discuss your previous experience in conversion rate optimisation. Highlight specific projects where you successfully built, ran, and scaled test programmes, and be ready to share the results and insights gained from those initiatives.
✨Understand User Journeys
Demonstrate your deep understanding of user journeys and digital behaviours. Be ready to explain how you've used this knowledge to design conversion-optimised experiences and how it has impacted customer acquisition and retention.
✨Familiarity with Tools
Make sure you are familiar with CRO platforms like Optimizely and Unbounce. Discuss any hands-on experience you have with these tools and how you've leveraged them to improve conversion rates in past roles.
✨Prepare for Cross-Functional Collaboration
Since the role involves working cross-functionally with various teams, prepare examples of how you've successfully collaborated with marketing, product, SEO, and other stakeholders. Emphasise your ability to manage multiple priorities in a fast-paced environment.