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- Tasks: Lead CRM strategy to boost customer engagement and revenue through innovative campaigns.
- Company: Established consumer retail brand with a strong digital presence.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Why this job: Make a real impact on customer relationships and drive business success.
- Qualifications: Experience in CRM and email marketing with strong analytical skills.
- Other info: Join a dynamic team focused on data-driven marketing and customer loyalty.
The predicted salary is between 36000 - 60000 £ per year.
A well-established consumer retail brand with a strong digital presence, focused on building long-term customer relationships through data-driven marketing and personalised communications.
As the CRM Manager your responsibilities will include:
- Owning and delivering the CRM strategy to drive retention, engagement, and revenue
- Leading email and SMS campaign planning, execution, and optimisation
- Managing audience segmentation, testing, and performance analysis
- Overseeing a loyalty programme to increase customer frequency and lifetime value
- Working closely with Marketing, Data, and Customer teams to align CRM activity with business goals
- Building and managing the CRM communications calendar
- Managing budgets and forecasting revenue from campaign activity
- Implementing and optimising marketing automation tools
- Ensuring compliance with GDPR and email marketing regulations
You should be an experienced CRM and email marketing specialist with strong commercial impact, confident leading campaigns end-to-end in a fast-paced environment. You must be data-driven, with the ability to turn insight into action, and comfortable working cross-functionally with multiple stakeholders. Strong communication skills and experience managing or mentoring others are essential. You should be organised, proactive, and delivery-focused.
CRM Manager in City of London employer: Sphere Digital Recruitment Group
Contact Detail:
Sphere Digital Recruitment Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Manager in City of London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a CRM Manager role. You never know who might have the inside scoop on an opportunity or can put in a good word for you.
✨Tip Number 2
Show off your skills! When you get the chance to chat with potential employers, be ready to discuss specific campaigns you've led and the results you've achieved. Use data to back up your claims – after all, you're a data-driven specialist!
✨Tip Number 3
Be proactive! If you see a company you love, don’t wait for them to post a job. Reach out directly and express your interest in working with them. Tailor your message to highlight how your experience aligns with their CRM goals.
✨Tip Number 4
Apply through our website! It’s super easy and ensures your application gets the attention it deserves. Plus, while you're there, check out other roles that might catch your eye – we’ve got plenty of opportunities waiting for you!
We think you need these skills to ace CRM Manager in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the CRM Manager role. Highlight your experience in email marketing and data-driven strategies, as these are key for us. Use specific examples that showcase your impact in previous roles.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for building customer relationships and how you can contribute to our goals. Keep it concise but engaging, and don’t forget to mention why you want to join us at StudySmarter.
Showcase Your Data Skills: Since we’re all about data-driven marketing, make sure to highlight your analytical skills. Talk about how you've used data to drive campaign success and improve customer engagement in your past roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Sphere Digital Recruitment Group
✨Know Your CRM Inside Out
Before the interview, make sure you’re well-versed in the latest CRM strategies and tools. Brush up on your knowledge of email marketing, audience segmentation, and data analysis. Being able to discuss specific campaigns you've led or optimised will show your expertise.
✨Showcase Your Data-Driven Mindset
Prepare examples that highlight how you've used data to drive decisions in past roles. Discuss how you’ve turned insights into actionable strategies that improved customer engagement or retention. This will demonstrate your ability to align with the company's focus on data-driven marketing.
✨Communicate Clearly and Confidently
As a CRM Manager, you'll need to work cross-functionally. Practice articulating your thoughts clearly and confidently. Use the STAR method (Situation, Task, Action, Result) to structure your answers, especially when discussing your experience managing teams or projects.
✨Understand Compliance and Regulations
Familiarise yourself with GDPR and email marketing regulations before the interview. Be ready to discuss how you ensure compliance in your campaigns. This shows that you take legal considerations seriously and can manage risks effectively in your CRM strategies.
