Senior Marketing Manager - Preserving & Maintaining London Buildings

Okay, we know what you’re thinking. Yawn. But here’s the thing: this job is anything but boring. Picture this: Teams that look like Ghostbusters abseiling down London’s tallest buildings. Centuries-old stone being carefully restored by hand. Cutting-edge tech meeting historical craftsmanship. The kind of work that makes tourists stop and stare. We don’t just maintain buildings, we’re the guardians of London’s skyline. From the Shard to St. Paul’s, from Georgian townhouses to brutalist masterpieces, we keep the city’s most iconic structures standing tall. Your mission? Tell that story. Make people care about the invisible heroes who scale skyscrapers at dawn, who know the difference between Portland stone and Bath stone, who can spot a crumbling cornice from fifty feet away. You’ll craft campaigns that turn preservation into fascination. You’ll build a brand that makes building maintenance feel like an adventure. You’ll find the drama in restoration, the beauty in repair work, the humanity in hard hats.

What we need:

• Someone who can make the technical feel thrilling
• A storyteller who sees marketing gold in unexpected places
• A creative mind that doesn’t need things to be glamorous to make them compelling

What you’ll get:

• Access to some of London’s most breathtaking (and restricted) locations
• Stories no other marketer gets to tell
• The satisfaction of making people fall in love with something they’ve never thought about

Your Background:

• Full scope Marketing Strategy, Implementation, Measurement.
• B2B Services.
• Buildings, Facilities, Trades, Construction industry experience beneficial

The Opportunity:

You’ll own it all. Strategy. Execution. Performance. You’ll build campaigns that generate awareness, partnerships, and leads. You’ll craft messaging that makes heritage restoration feel urgent and exciting. You’ll manage everything from LinkedIn ads to trade shows, from thought leadership to SEO. And you’ll prove its impact with data — because this role demands a commercial operator, not a vanity-metrics marketer. This is visibility. This is ownership. This is the role where your ideas don’t get lost in approvals— they get implemented.

About Spectrum:

We’re the team that abseils down London’s tallest buildings to keep the city standing tall. What we do: Clean, restore, and maintain facades across London and the UK — from the Shard to Georgian townhouses, heritage landmarks to modern towers.

What makes us different:

We design, build, and patent our own technology. Our innovative rope access techniques and custom-built pole systems mean we deliver world-class results without scaffolding — saving time, money, and disruption.

The Role - What You’ll Be Doing:

• Develop and own the marketing strategy that drives commercial objectives
• Build integrated campaigns across digital, content, events and partnerships
• Identify opportunities, test ideas, optimise relentlessly

Content & Brand:

• Write high-impact content: blogs, web copy, email campaigns, thought leadership
• Own the brand voice - make technical topics feel thrilling
• Plan and manage content calendars that tell a story worth following
• Build relationships with industry PR & Press – the movers and shakers

Digital & Paid Media:

• Plan, launch and optimise Google Ads campaigns
• Manage email marketing end-to-end
• Monitor SEO and website performance like you own the P&L

Events, Webinars & Industry Presence:

• Deliver webinars that people actually want to attend
• Manage trade exhibitions and industry events
• Build relationships with key trade partners
• Get us speaking opportunities and brand visibility where it counts

Performance & Reporting:

• Track what matters. Report what works. Kill what doesn’t.
• Provide data-driven recommendations that shape strategy
• Manage budgets and demonstrate ROI with clarity

About You:

You’re not just creative. You’re commercial. You understand that marketing exists to drive growth, and you love proving it with numbers. You’ll likely bring:

• Proven experience owning both strategy and delivery
• Strong copywriting chops — you can make anything compelling
• Hands‑on experience with LinkedIn Ads and Google Ads
• Real experience running webinars and managing events
• Analytical confidence — you know your metrics cold
• The ability to juggle multiple projects without dropping momentum
• The confidence to work independently and rally people around your ideas
• 3+ years in marketing (Manager level preferred)
• Strong content writing across digital channels
• Paid social and Google Ads experience
• Performance reporting and ROI tracking
• Experience in specialist support, education, healthcare or related sectors
• Experience in a scaling organisation

Why Join Spectrum?

• Own the function, this is your show
• Work with meaning – preserve London’s architectural soul
• Autonomy to innovate – your ideas get built, not buried
• Collaborate with craftspeople – access to London’s most restricted rooftops and historic sites
• Real growth potential – we’re scaling, and you’ll scale with us

The Bottom Line:

If you want a role where your strategy drives revenue, your creativity solves real problems, and your ideas actually get implemented, this is it. Apply now. Bring your vision. Build something that lasts.