At a Glance
- Tasks: Transform data into insights that drive marketing decisions and improve performance.
- Company: Join a dynamic team focused on data-driven growth.
- Benefits: Competitive salary, flexible working, and opportunities for professional development.
- Other info: Collaborative environment with opportunities to influence key business decisions.
- Why this job: Make a real impact by shaping data-informed strategies in marketing.
- Qualifications: Experience in data analytics, strong SQL skills, and a passion for problem-solving.
The predicted salary is between 40000 - 50000 £ per year.
Are you passionate about turning data into meaningful insight that drives business decisions? We're looking for a Marketing Analytics Manager to join our team on a 12-month fixed term contract. In this role, you'll work with customer and campaign data to uncover actionable insights, improve marketing performance and help shape data-informed decisions that support business growth.
You'll analyse customer, campaign and operational data from a range of sources, from paid media and CRM activity, through to customer journeys and trading performance, delivering clear recommendations that help teams understand what's working, what isn't and where opportunities exist to improve performance.
Working alongside colleagues across Marketing, Insight, CRM and Finance, you'll play a key role in translating complex data into straightforward, impactful outcomes. To succeed in this role, you'll bring experience in data analytics, data engineering or data visualisation, alongside strong SQL skills and a passion for solving problems with data.
You'll be comfortable working through ambiguity, building structured analytical approaches and influencing stakeholders with evidence-based recommendations. You'll thrive in a collaborative environment, balancing multiple priorities while building reports, dashboards and meaningful measurement frameworks.
Experience with Power BI, Azure Databricks, Python, hypothesis-led analysis, experimentation or A/B testing will be advantageous.
Marketing Analytics Manager in Fife employer: Specsavers
Specsavers is an exceptional employer that fosters a collaborative and innovative work culture, empowering employees to drive impactful change in technology and operations. With a commitment to professional development and growth opportunities, team members are encouraged to expand their skills while working in a dynamic environment that values diversity and inclusion. Located across the UK and internationally, Specsavers offers unique advantages such as flexible working arrangements and the chance to be part of a leading brand in the optical and audiology sectors.
