At a Glance
- Tasks: Lead personalisation strategy and manage a team of product managers to drive customer engagement.
- Company: Globally recognised consumer business with a focus on innovation.
- Benefits: Competitive salary, bonus potential, and flexible remote work options.
- Other info: Opportunity to build a new role and make a significant impact.
- Why this job: Shape the future of customer experience with cutting-edge data intelligence.
- Qualifications: Proven experience in personalisation strategy and team leadership.
The predicted salary is between 60000 - 65000 £ per year.
Remote-first, with approximately one day per week in the office (Watford area; specific location confirmed at offer stage). Salary: competitive and experience-dependent, plus bonus.
A globally recognised, market-leading consumer business is hiring a Head of Orchestration and Personalisation. The role is remote‑first with roughly one day a week in the office near Watford, and the business will wait up to six months for the right person, which says something about how seriously they are taking this hire. This role exists because the business knows it could be doing personalisation significantly better. You will own the intelligence layer that sits underneath the customer experience: understanding which data signals predict buying behaviour, building the strategy for how that intelligence is packaged, and ensuring it flows cleanly to the product, marketing, and channel teams who act on it. You are not owning the UX or the marketing execution. Think of it less as a traditional product leadership role and more like being the product owner of the decisioning engine that everyone else consumes. You will manage a team of 6-8 product managers and work cross‑functionally across a complex, multi‑market business to drive alignment and results.
Key Responsibilities
- Own the personalisation and orchestration strategy across 4+ channels, defining how the business uses data signals to deliver the right offer to the right customer at the right moment.
- Lead the development and evolution of the Concierge intelligence layer, including next‑best‑action decisioning logic.
- Define which data signals drive customer buying behaviour and build the product strategy for how that intelligence is captured, structured, and delivered to execution teams.
- Drive AI agent orchestration across the business, working with platforms such as ChatGPT and Google AI.
- Lead and develop a team of 6-8 product managers, providing strategic direction and clear product ownership.
- Work cross‑functionally with data, marketing, and channel teams to ensure the intelligence layer is understood, trusted, and acted upon.
- Build and maintain stakeholder alignment across a multi‑market organisation without inherited authority.
Requirements
Must-haves
- Proven track record of personally driving personalisation strategy that demonstrably increased sales, not just managing the roadmap around it.
- Experience as a senior product leader owning a data‑delivery or API‑type product, where the output is intelligence consumed by other teams and systems.
- Strong understanding of which data signals predict customer behaviour and how to translate that into decisioning logic.
- Demonstrated ability to drive cross‑functional alignment and bring sceptical stakeholders along through conviction and evidence, not just seniority.
- Experience managing and developing a team of product managers.
Nice‑to‑haves
- Exposure to AI agent orchestration or next‑best‑action frameworks.
- Experience operating across multiple markets or within a large, complex consumer business.
- Familiarity with orchestration across four or more channels.
What Success Looks Like
- A clear, well‑evidenced personalisation strategy is in place within the first few months, with stakeholder buy‑in across the business.
- Data signals that predict customer buying behaviour are identified, mapped, and understood at a strategic level.
- Clean, reliable intelligence is flowing to the product, marketing, and channel teams who need it to execute.
- Decisioning logic is live, tested, and demonstrably moving sales numbers.
- The team of product managers has clear direction and strong strategic leadership.
Challenges
- This is a new role with no established playbook. You will need to walk in with enough battle‑tested experience to lead from conviction and bring the organisation with you.
- Getting cross‑functional alignment across a complex, multi‑market business requires persistence and credibility, not just good ideas.
- The personalisation capability exists but is underdeveloped. You will be building the strategic map and raising the bar, not inheriting a finished system.
Head of Product Orchestration and Personalisation in Watford employer: Speak to Kit
Rocket Yard Sports is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration in the sports marketing sector. With a hybrid working model and opportunities to represent the company at prestigious golf events, employees can enjoy a fulfilling career while building valuable networks. The company prioritises employee growth, providing resources and support for professional development in a vibrant and engaging environment.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Product Orchestration and Personalisation in Watford
✨Join Product Management Meetups
Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like Speak to Kit!
✨Show Off Your Product Sense
Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at Speak to Kit would be by your initiative!
✨Utilise Online Communities
Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.
✨Leverage Your University Network
If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at Speak to Kit through your school's career services!
We think you need these skills to ace Head of Product Orchestration and Personalisation in Watford
Some tips for your application 🫡
Show Off Your Product Passion:When applying for a product management role like Head of Product Orchestration and Personalisation, let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!
Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!
Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.
Tailor Your CV to the Role:Make sure your CV is tailored for the Head of Product Orchestration and Personalisation position at Speak to Kit. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!
How to prepare for a job interview at Speak to Kit
✨Understand the Product Life Cycle
As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.
✨Showcase Your Cross-Functional Skills
Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.
✨Prepare for Case Studies
In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.
✨Know Your Metrics
Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.
