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For Companies At a Glance
- Tasks: Lead qualitative research to shape brand strategies and marketing solutions.
- Company: Join a dynamic start-up consultancy with top industry talent.
- Benefits: Competitive salary, creative environment, and opportunities for growth.
- Why this job: Be part of an exciting journey in brand innovation and strategy.
- Qualifications: Strong communication skills and experience in qualitative research required.
- Other info: Ideal for those who thrive in fast-paced, hands-on environments.
The predicted salary is between 43000 - 78000 £ per year.
Job Description
Senior Qualitative Brand Strategist
Central London
£50-65,000 depending on experience
Some of the industry’s most successful and brightest people in the brand consultancy and design space are moving on to grow a new venture.
This start up brand consultancy with a stellar line, seek a brand strategist whose insight skills should come from qualitative research that’s used in service of Brand consultancy. So working on a wide range of brands marketing solutions around brand for owners of big portfolios or venture capital companies refreshing existing marques to reposition and launch them afresh.
It will involve creating consumer insight in branding, brand development, brand creation, innovation, and strategic communications to support decision-making. As well as working across NPD, service innovation, portfolio and category strategy and commercial big brand ideas, brand story and positioning.
This is a hands-on role, helping to win, run, lead and deliver projects as part of a team and growing both new and existing clients. You will help to add value through being resourceful, creative, and commercial. The role requires you to be organised with strong communication skills, a natural problem solver, using a strong sense of initiative, creative thinking, and commerciality. You should be in your happy place juggling multiple projects and comfortable to roll your sleeves up and get stuck in, as this is a start-up.
Great chance to get in on the ground floor of a success story about to happen.
Senior Qualitative Brand Strategist employer: Spalding Goobey
Contact Detail:
Spalding Goobey Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Qualitative Brand Strategist
✨Tip Number 1
Network with professionals in the brand consultancy space. Attend industry events, webinars, or workshops where you can meet potential colleagues or clients. Building relationships can give you insights into the company culture and the specific skills they value.
✨Tip Number 2
Familiarise yourself with the latest trends in qualitative research and brand strategy. Follow relevant blogs, podcasts, and thought leaders in the field. This knowledge will not only help you in interviews but also demonstrate your passion for the role.
✨Tip Number 3
Prepare to discuss case studies from your previous work that showcase your problem-solving skills and creativity. Be ready to explain how you’ve used qualitative insights to drive brand strategy and decision-making in past projects.
✨Tip Number 4
Showcase your ability to juggle multiple projects by discussing your time management strategies. Highlight any tools or methods you use to stay organised, as this is crucial for a hands-on role in a start-up environment.
We think you need these skills to ace Senior Qualitative Brand Strategist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in qualitative research and brand consultancy. Use specific examples that demonstrate your insight skills and how you've contributed to brand development and strategic communications.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for brand strategy and your understanding of the start-up environment. Mention how your skills align with the company's goals and how you can add value to their projects.
Showcase Your Problem-Solving Skills: In your application, provide examples of how you've tackled challenges in previous roles. Highlight your creative thinking and initiative, especially in situations where you had to juggle multiple projects.
Highlight Communication Skills: Emphasise your strong communication skills throughout your application. Whether it's in your CV, cover letter, or any additional documents, make sure to illustrate how you've effectively communicated ideas and strategies in past roles.
How to prepare for a job interview at Spalding Goobey
✨Showcase Your Insight Skills
As a Senior Qualitative Brand Strategist, your ability to derive insights from qualitative research is crucial. Prepare examples of past projects where your insights led to successful brand strategies, and be ready to discuss the methodologies you used.
✨Demonstrate Your Creativity
This role requires a creative thinker who can develop innovative solutions. Bring along ideas or concepts that you've worked on previously, and be prepared to brainstorm new ideas during the interview to showcase your creative thinking.
✨Highlight Your Project Management Experience
Since you'll be juggling multiple projects, it's important to demonstrate your organisational skills. Share specific examples of how you've successfully managed various projects simultaneously, including any tools or techniques you used to stay organised.
✨Communicate Effectively
Strong communication skills are essential for this role. Practice articulating your thoughts clearly and concisely, and be prepared to engage in discussions about brand strategy and positioning. Remember, effective communication can set you apart from other candidates.
