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- Tasks: Drive brand growth and execute innovative digital marketing strategies for unique event spaces.
- Company: Join a dynamic events business focused on unforgettable experiences.
- Benefits: Competitive salary, supportive team, and opportunities for personal and professional growth.
- Why this job: Be a key player in shaping our brand and making an impact in the events industry.
- Qualifications: 3+ years in marketing with strong SEO and digital marketing skills.
- Other info: Collaborative environment with a fun team and exciting career prospects.
The predicted salary is between 36000 - 60000 £ per year.
About Spaces Unlocked
Spaces Unlocked is a dynamic and innovative events business, specialising in connecting clients with unique and inspiring spaces for all types of gatherings, from brand events, location shoots to private celebrations, primarily at our flagship venue Unlocked Shoreditch. We are dedicated to unlocking the potential of every space and creating unforgettable event experiences.
We are seeking an enthusiastic, results-driven Brand and Marketing Manager to join the Spaces Unlocked team. This pivotal role will be responsible for overseeing our brand strategy and executing comprehensive marketing initiatives, with a primary focus on leveraging digital marketing and SEO to drive high-quality sales leads for our events business. This role requires a blend of creative brand stewardship and technical digital marketing expertise, specifically in optimising our online presence to attract and convert B2B and B2C event organisers.
Key Responsibilities
- Develop and execute a robust digital marketing strategy focused on lead generation and sales funnel optimisation.
- Spearhead the SEO strategy for the company website and all digital properties to improve organic search rankings, drive targeted traffic and capture qualified leads.
- Manage and optimise PPC campaigns (e.g., Google Ads, LinkedIn, social media advertising) with a clear focus on Cost Per Lead (CPL) and Return on Ad Spend (ROAS).
- Oversee email marketing campaigns, ensuring segmentation, personalisation and A/B testing to nurture leads through the sales pipeline.
- Monitor performance, analyse key metrics and provide data-driven recommendations for optimisation.
Brand Management & Content
- Act as the guardian of the Spaces Unlocked brand, ensuring consistency in voice, visual identity and messaging across all online and offline channels.
- Develop and manage the content strategy (blog posts, case studies, venue spotlights, white papers) that aligns with SEO best practices and addresses the needs of our target audience (event planners, executives).
- Collaborate with the sales team to create compelling, brand-aligned marketing collateral and presentations.
Performance Reporting & Analysis
- Establish and track KPIs for all marketing activities, specifically those related to lead volume, quality and conversion rates.
- Provide regular, detailed reports to senior management on marketing performance, highlighting successes, areas for improvement and the ROI of marketing spend.
- Identify industry trends, competitor positioning and market research.
Cross-Functional Collaboration
- Work closely with the Sales Team to ensure seamless lead handover, alignment on target customer profiles and effective nurturing of prospects.
- Collaborate with the Venue Operations Team to capture compelling content and ensure accurate, appealing representation of our event spaces online.
Required Skills & Qualifications
- Proven experience (3+ years) as a Marketing Manager, Brand Manager, or similar role, preferably within the events, hospitality, or B2B service industry.
- Strong, verifiable expertise in SEO (technical and on-page), demonstrating a track record of driving significant organic traffic and lead growth.
- In-depth knowledge of digital marketing channels, including PPC, social media marketing and email marketing platforms.
- Proficiency with marketing analytics tools, ad performance + conversion tracking, competitive insights.
- Excellent written and verbal communication skills with a proven ability to craft compelling, brand-consistent content.
- Highly organised, analytical and comfortable making data-backed decisions.
- Proficient in graphic design. Simple web design skills, utilising Squarespace – would be ideal but not essential.
Why Join Spaces Unlocked?
- Be a key driver of growth in a rapidly expanding and exciting sector.
- Work with a passionate, collaborative, (fun) and supportive team.
- Opportunity to lead and shape the company's brand and digital presence.
- Competitive salary and benefits package.
If you are a strategic thinker with a passion for both brand storytelling and the technical execution of digital lead generation, we would love to hear from you!
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing and Sales
Industries: Hospitality
Brand and Marketing Manager in England employer: SPACES UNLOCKED
Contact Detail:
SPACES UNLOCKED Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand and Marketing Manager in England
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with potential employers and other professionals. Don’t be shy—introduce yourself and share your passion for brand and marketing!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your previous marketing campaigns, SEO successes, and any creative content you've developed. This is your chance to shine and demonstrate what you can bring to the table.
✨Tip Number 3
Leverage social media! Use platforms like LinkedIn to engage with industry leaders and share insightful content related to brand management and digital marketing. It’s a great way to get noticed and build your professional brand.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining Spaces Unlocked. Tailor your application to highlight how your experience aligns with our mission of creating unforgettable event experiences.
We think you need these skills to ace Brand and Marketing Manager in England
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for brand management and marketing shine through. We want to see how excited you are about the role and how you can contribute to our mission at Spaces Unlocked.
Tailor Your CV: Make sure your CV is tailored to highlight your experience in digital marketing and SEO. We’re looking for someone who can drive growth, so showcase your relevant achievements and skills that align with our needs.
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you’re the perfect fit for the Brand and Marketing Manager role. Be specific about your past experiences and how they relate to what we do at Spaces Unlocked.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with Spaces Unlocked!
How to prepare for a job interview at SPACES UNLOCKED
✨Know Your Brand Inside Out
Before the interview, dive deep into Spaces Unlocked's brand identity. Understand their mission, values, and unique selling points. Be ready to discuss how you can enhance their brand strategy and what innovative ideas you have for their marketing initiatives.
✨Showcase Your Digital Savvy
Prepare to discuss your experience with digital marketing, especially SEO and PPC campaigns. Bring examples of past successes, such as how you improved organic traffic or optimised ad spend. This will demonstrate your technical expertise and ability to drive results.
✨Be Data-Driven
Familiarise yourself with key performance indicators relevant to marketing. Be prepared to talk about how you've used data to inform decisions in previous roles. Highlight any tools you’ve used for analytics and how they helped improve campaign performance.
✨Collaborative Spirit is Key
Spaces Unlocked values teamwork, so be ready to share examples of how you've successfully collaborated with sales or operations teams in the past. Discuss how you can ensure seamless lead handover and effective communication across departments.