At a Glance
- Tasks: Drive ecommerce success through optimising paid media campaigns and analysing performance data.
- Company: Dynamic ecommerce agency based in Manchester with a focus on innovation.
- Benefits: Market-rate salary, discretionary bonus, and great benefits package.
- Other info: Opportunities for personal development and career progression in a vibrant environment.
- Why this job: Join a collaborative team and make a real impact on ecommerce growth.
- Qualifications: Experience in Paid Social is essential; PPC knowledge is a plus.
The predicted salary is between 35000 - 45000 £ per year.
The Paid Media Performance Strategist plays a key role in delivering strong ecommerce performance through high-quality execution, optimisation and insight across paid media channels. This role has a strong foundation in Paid Social, complemented by exposure to PPC, driving revenue, ROAS and customer growth through a performance-led, cross-channel approach.
Working closely with the Pod Lead, you will support the delivery of paid media strategy, ensuring activity is aligned to commercial objectives and continuously optimised to drive measurable ecommerce growth.
The Role
- You will support the Pod Lead in delivering high-performing ecommerce campaigns across Paid Social and PPC platforms.
- You will implement and optimise campaigns in line with agreed strategies, with primary responsibility for Paid Social performance while contributing to PPC activity where relevant.
- You will manage day-to-day optimisation, including bidding, budget allocation, audience targeting, keyword and search query management, and creative testing to improve performance against key ecommerce KPIs such as ROAS, CPA and conversion rate.
- You will analyse performance across channels, identifying trends, risks and opportunities, and feeding insights into ongoing optimisation and strategic planning.
- You will take ownership of execution quality, ensuring campaigns are accurate, consistent and delivered to a high standard, escalating risks or challenges to the Pod Lead where needed.
Commercial Acumen
- You will demonstrate strong commercial awareness, understanding how performance decisions across Paid Social and PPC impact revenue, profitability and client growth.
- You will monitor spend, pacing and performance closely, ensuring budgets are deployed efficiently to maximise return.
- You will identify opportunities to scale activity profitably, using insight from campaign performance to support recommendations and inform investment decisions.
Communication
- You will support client communication by delivering clear, accurate and insight-led performance updates.
- You will help translate cross-channel data into meaningful actions, ensuring clients and internal teams understand what is driving ecommerce performance and where improvements can be made.
- Within the pod, you will communicate clearly and proactively, sharing insights and updates to support aligned, collaborative delivery.
Collaboration & Development
- You will build strong working relationships within the pod, supporting the Pod Lead and wider team to deliver joined-up, ecommerce-focused campaigns.
- You will take ownership of your development, deepening your Paid Social expertise while continuing to build your understanding of PPC and wider performance channels.
- You will support junior team members where appropriate and contribute to a collaborative, knowledge-sharing environment.
Strategic Contribution
- You will support the Pod Lead in executing ecommerce strategies by identifying opportunities within live campaigns.
- You will contribute performance insights from testing, platform developments and live activity to support innovation and growth.
- You will work closely with Client Experience teams to understand trading priorities and commercial drivers, ensuring activity is aligned to business outcomes.
Requirements
- You will bring strong hands-on experience in Paid Social, which is essential for this role.
- You will have demonstrable experience planning, implementing and optimising Paid Social campaigns within an ecommerce or performance-focused environment.
- Experience within PPC / Paid Search is highly desirable, with an understanding of how it contributes to overall ecommerce performance, but is not mandatory.
- You will have a strong understanding of platform levers, attribution and performance drivers, with a clear focus on revenue growth and efficiency.
- You will be confident working with data, interpreting results and communicating clear, actionable insights.
- You will demonstrate a proactive, commercially minded approach, with a strong focus on testing, learning and continuous improvement.
Paid Media Performance Strategist - Ecommerce in Manchester employer: Space & Time
Space & Time is an exceptional employer that prioritises a supportive and inclusive work culture, fostering professional growth through its award-winning in-house training programmes. With a commitment to employee well-being, the company offers attractive benefits such as a pension scheme, discretionary bonuses, and extra days off during the festive season, all while working with top industry brands in a dynamic agency environment. Located across various UK cities, including London and Manchester, employees enjoy a flexible and enjoyable workplace that values collaboration and innovation.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Performance Strategist - Ecommerce in Manchester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Space & Time and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Space & Time are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Space & Time on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Space & Time. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Media Performance Strategist - Ecommerce in Manchester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Space & Time. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Space & Time:Show us that you’ve done your homework! In your application, briefly mention what you admire about Space & Time’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Space & Time
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Space & Time will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Space & Time, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
