At a Glance
- Tasks: Lead innovative marketing campaigns and create compelling content for financial solutions.
- Company: Join a global team at S&P Global, where creativity meets data-driven marketing.
- Benefits: Competitive salary, diverse work culture, and opportunities for professional growth.
- Why this job: Make an impact in the finance world by translating complex insights into engaging narratives.
- Qualifications: 3+ years in B2B marketing, strong writing skills, and a passion for financial trends.
- Other info: Dynamic role with potential for travel and collaboration across global teams.
The predicted salary is between 36000 - 60000 ÂŁ per year.
About the Role
The Team: We’re a globally dispersed team of creative, data-driven B2B marketers who thrive at the intersection of finance, economics, and storytelling. Partnering closely with Product and Sales, we build brand awareness, fuel pipeline growth, and deliver measurable impact—all while fostering a collaborative, entrepreneurial culture. If you’re energized by fast-paced environments and turning complex ideas into compelling campaigns, you’ll fit right in.
The Role: As the Credit Solution Marketing Manager, you’ll translate S&P Global’s credit insights, data and analytics into high-impact product marketing strategies that resonate with financial institutions, corporations, and government agencies. This role is perfect for a curious, analytical marketer who loves distilling complex concepts into clear narratives—and isn’t afraid to roll up their sleeves to execute. This role is pivotal in shaping our market presence and driving revenue growth.
Key Responsibilities:
- Strategic Campaign Leadership: Develop integrated marketing plans targeting key client personas, leveraging market research and competitive insights. Design and execute multi-channel prospecting and retention campaigns (digital, email, search, social, events) to drive renewal and retention, lead generation, cross-sell and upsell, and overall revenue growth. Track performance metrics rigorously, optimizing tactics for maximum ROI.
- Content That Connects: Support subject matter experts to develop thought leadership content through collaboration, such as whitepapers, webinars, and case studies that showcase our credit insights, data, and analytics. Collaborate with content, product, and compliance teams to ensure content is compliant and actionable.
- Stakeholder Collaboration: Partner with Sales to arm teams with client-ready collateral and pipeline insights and align campaign goals with commercial priorities. Align with Product to refine messaging and highlight unique value propositions. Liaise with global marketing peers to adapt campaigns for regional audiences and adopt best practices.
- Brand & Event Amplification: Strengthen brand positioning by simplifying complex credit narratives for target audiences while highlighting our value propositions. Organize and support in collaboration with the marketing events team, high-impact events—from webinars to conferences—ensuring clear KPIs and post-event follow-up and analysis. Collaborate with S&P Global Ratings on joint content and event promotion and participation.
Who You Are:
- A marketing storyteller with 3+ years of B2B experience (financial services or credit a huge plus).
- Fascinated by financial and credit market trends and skilled at translating market dynamics, data and analytical insights into compelling messages.
- Proactive executor who thrives in fast-paced environments and juggles multiple projects.
- Tech-savvy, with experience in CRM (Salesforce), marketing automation (Marketo), digital and social channels.
- A collaborative problem-solver who builds bridges between teams and regions.
- An AI-empowered marketer who leverages smart tools to enhance personalization, optimize campaigns, and work smarter.
- A lifelong learner who stays ahead of marketing trends and emerging tech through continuous training and hands-on experimentation.
- Experience working in global, matrixed organizations a plus.
Qualifications:
- Bachelor’s degree in Economics, Marketing, Business, or related field.
- 3+ years in marketing, with a knack for B2B messaging.
- Exceptional writing skills—you make the complex sound simple.
- Analytical mindset; comfortable with data-driven decision-making.
- Agile learner who stays ahead of industry trends and tech tools.
Ready to make an impact? Join us and help shape the future of credit solutions marketing.
Note: Occasional travel across countries and time zones may be required.
Marketing Manager Credit Solutions in City of London employer: S&P Global, Inc.
Contact Detail:
S&P Global, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager Credit Solutions in City of London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your marketing campaigns, analytics projects, and any thought leadership content you've developed. This is your chance to demonstrate how you can turn complex ideas into compelling narratives.
✨Tip Number 3
Prepare for interviews by researching the company and its market position. Be ready to discuss how your experience aligns with their goals, especially in B2B marketing. Tailor your answers to show how you can contribute to their success in credit solutions.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team and making an impact in the world of credit solutions marketing.
We think you need these skills to ace Marketing Manager Credit Solutions in City of London
Some tips for your application 🫡
Show Your Storytelling Skills: As a marketing storyteller, your application should reflect your ability to simplify complex ideas. Use clear and engaging language to showcase how you can translate intricate concepts into compelling narratives that resonate with our target audiences.
Highlight Your Analytical Mindset: We love data-driven decision-making! Make sure to include examples of how you've used analytics in past roles to optimise campaigns or drive results. This will show us you're not just creative but also strategic in your approach.
Tailor Your Application: Don’t just send a generic CV and cover letter. Tailor your application to the specific role by aligning your experience with the key responsibilities mentioned in the job description. This shows us you’ve done your homework and are genuinely interested in the position.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company culture and values!
How to prepare for a job interview at S&P Global, Inc.
✨Know Your Marketing Metrics
Make sure you brush up on key performance indicators relevant to marketing campaigns, especially in the B2B space. Be ready to discuss how you've tracked and optimised campaign performance in your previous roles.
✨Craft Your Story
Prepare to articulate your journey as a marketer, focusing on how you've turned complex financial concepts into engaging narratives. Think of specific examples where your storytelling made a measurable impact.
✨Showcase Collaboration Skills
Since this role involves working closely with Sales and Product teams, be prepared to share examples of how you've successfully collaborated across departments. Highlight any experiences where you’ve aligned marketing strategies with commercial goals.
✨Stay Ahead of Trends
Demonstrate your passion for continuous learning by discussing recent marketing trends or tools you've explored. Mention any innovative strategies you've implemented that align with current market dynamics, especially in the financial sector.