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- Tasks: Support marketing initiatives for Livewell hospitals, focusing on engagement and visibility.
- Company: Join Livewell, a top-rated healthcare organisation recognised for its workplace culture.
- Benefits: Enjoy competitive salary, health benefits, generous PTO, and discounts for your pets.
- Why this job: Make a real impact in local communities while working with a collaborative and innovative team.
- Qualifications: Bachelor's degree in Marketing or related field; 5+ years of relevant experience required.
- Other info: This role involves significant travel (60%+) and offers hybrid work options from Birmingham, AL.
The predicted salary is between 36000 - 60000 £ per year.
The Marketing Coordinator will support marketing initiatives across Livewell hospital locations. This position focuses on planning, executing, and monitoring marketing strategies for new and existing hospitals to drive local engagement, increase visibility and support overall business objectives. The ideal candidate is detail-oriented, organized and passionate about empowering local teams to succeed through strategic marketing efforts; experience in event planning and execution is a plus.
ESSENTIAL FUNCTIONS AND DUTIES:
- Develop strong relationships with field leadership teams to foster collaboration and ensure alignment on marketing strategies and goals.
- Educate and train hospital teams on marketing initiatives and tools to ensure consistent execution and alignment with overall brand strategy.
- Lead the planning and execution of grand opening events across the US Livewell footprint, including coordinating with vendors, developing promotional materials and engaging the community to maximize attendance and visibility.
- Assist in pre-opening marketing activities including but not limited to: social media creation/promotion, website launch, Google Business Profile maintenance, promotional material creation.
- Analyse local demographics and competition to recommend tailored marketing strategies.
- Conduct market research to identify opportunities for partnership and collaboration within our hospital’s communities.
- Monitor hospital performance metrics and identify areas of improvement.
- Serve as subject matter expert in local marketing programs, offering insights and support on best practices for implementation across locations.
- Support manager with other tasks as needed.
REQUIRED EDUCATION AND EXPERIENCE:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 5+ years of similar work experience; role in retail, healthcare or other multi-location industry preferred.
- Excellent project management and organizational skills with strong attention to detail.
- High level of comfort to deal with unanticipated changes (adaptability).
- Passion for innovation and creative thinking.
- Demonstrated ability to think strategically and manage deliverables.
- Excellent communication, written and presentation skills.
- Use data to take informed risks, exercise good judgment and embrace change.
- High degree of travel required - 60%+.
- Able to work hybrid from Birmingham, AL.
Benefits:
- Work with an organization recognized as #1 in Healthcare by Newsweek’s Most Loved Workplaces in 2024.
- Online discount platform.
- Collaborative team of people who live out our WAG values (work together, amaze, grow).
- Competitive salary.
- Health, dental + vision insurance.
- 401K with a company match.
- Life insurance, short-term disability, and telemedicine.
- Upward mobility and growth opportunities.
- Generous paid time off and company-wide holidays.
- Discounted veterinary care for your four-legged family members.
- An opportunity to make a valuable impact on over 400 veterinary hospitals nationwide.
Livewell Marketing Coordinator employer: Southern Veterinary Partners
Contact Detail:
Southern Veterinary Partners Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Livewell Marketing Coordinator
✨Tip Number 1
Network with professionals in the healthcare and marketing sectors. Attend industry events or webinars to connect with individuals who may have insights into Livewell's culture and values, which can help you tailor your approach.
✨Tip Number 2
Familiarise yourself with Livewell's current marketing strategies and initiatives. Understanding their existing campaigns will allow you to discuss how you can contribute to their goals during interviews.
✨Tip Number 3
Prepare examples of your past experiences in event planning and execution. Be ready to share specific instances where your efforts led to increased engagement or visibility, as this aligns closely with the role's responsibilities.
✨Tip Number 4
Showcase your adaptability by discussing how you've successfully navigated changes in previous roles. Highlighting your ability to manage unexpected challenges will resonate well with the requirements of this position.
We think you need these skills to ace Livewell Marketing Coordinator
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, particularly in healthcare or multi-location industries. Emphasise your project management skills and any event planning experience you have.
Craft a Compelling Cover Letter: In your cover letter, express your passion for empowering local teams through strategic marketing. Mention specific examples of how you've successfully executed marketing initiatives in the past.
Showcase Your Communication Skills: Since excellent communication is key for this role, ensure your application reflects strong written skills. Use clear and concise language, and consider including a brief presentation or portfolio of past marketing projects if applicable.
Highlight Adaptability: Given the need for adaptability in this position, include examples in your application that demonstrate your ability to handle unexpected changes and how you’ve successfully navigated challenges in previous roles.
How to prepare for a job interview at Southern Veterinary Partners
✨Know Your Marketing Strategies
Familiarise yourself with various marketing strategies, especially those relevant to healthcare and multi-location businesses. Be prepared to discuss how you would tailor these strategies to fit Livewell's specific needs and objectives.
✨Showcase Your Event Planning Skills
Since the role involves planning grand opening events, highlight any relevant experience you have in event planning. Discuss specific events you've organised, the challenges you faced, and how you overcame them to ensure success.
✨Demonstrate Your Analytical Skills
Be ready to talk about how you analyse local demographics and competition. Prepare examples of how your insights led to successful marketing strategies in previous roles, showcasing your ability to use data effectively.
✨Emphasise Collaboration and Communication
This position requires strong relationships with field leadership teams. Share examples of how you've successfully collaborated with others in past roles, and demonstrate your excellent communication skills through clear and concise answers during the interview.
