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- Tasks: Manage PR, develop content, and implement marketing strategies to drive growth.
- Company: Join Southco, a global leader in providing innovative touch point solutions across various industries.
- Benefits: Enjoy hybrid working, competitive pay, pension match up to 8%, and life assurance.
- Why this job: Be part of a dynamic team that values work/life balance and fosters global connections.
- Qualifications: 2-3 years in marketing or sales with a degree; PR experience preferred.
- Other info: Additional European language skills are a plus!
The predicted salary is between 28800 - 48000 £ per year.
The European Marketing Department plays a key role in defining the business strategy across the European region, working closely with the sales team to identify focus industries and growth markets and to develop and implement marketing strategies to drive growth.
The Marketing Department is also responsible for the communication and engagement with customers and prospect customers at all stages of their journey and across the different sales channels (direct & distribution). By using various digital tools and media, lead generation is key, whilst, at the same time, guarding the consistent representation and usage of the Southco brand.
Reporting to the Marketing Manager, Europe, this is an exciting opportunity for a candidate with valid experience in the areas of PR, industry & channel marketing.
Key responsibilities of this position include:
- The management of public relations, including driving the development of new content.
- Ensuring year-over-year growth in number of placements.
- Managing the lead generation and follow-up process through paid PR.
- Involvement in the tactical implementation of the European marketing plan, including helping to drive greater involvement of Southco’s channel distribution partners in marketing.
Requirements:
- 2-3 years’ work experience in a marketing or sales role with degree and/or equivalent marketing qualification.
- Experience in PR administration & management preferred.
- Additional European language desirable.
Benefits include globally competitive compensation, pension match up to 8%, life assurance, and hybrid working.
Southco employees enjoy an excellent work/life balance, globally competitive compensation, and global and local connections with colleagues from around the world who share the same vision and passion.
Contact Detail:
Southco, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Pr and Local Marketing Co-ordinator
✨Tip Number 1
Familiarise yourself with Southco's products and their applications across various industries. Understanding how our products serve different markets will help you tailor your marketing strategies effectively.
✨Tip Number 2
Network with professionals in the PR and marketing fields, especially those who have experience in channel marketing. Engaging with industry peers can provide insights and connections that may give you an edge in the application process.
✨Tip Number 3
Stay updated on the latest trends in digital marketing and lead generation. Being knowledgeable about current tools and techniques will demonstrate your commitment to driving growth and innovation within our marketing team.
✨Tip Number 4
Prepare to discuss specific examples of your past PR successes and how they contributed to lead generation. Highlighting measurable outcomes will showcase your ability to deliver results in a similar role at Southco.
We think you need these skills to ace Pr and Local Marketing Co-ordinator
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in PR and marketing. Use specific examples that demonstrate your skills in lead generation and content development, as these are key responsibilities for the role.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the position and the company. Mention how your background aligns with the job description, particularly your experience in managing public relations and working with channel distribution partners.
Showcase Your Language Skills: If you have proficiency in any additional European languages, be sure to mention this in your application. This could give you an edge, as the job description indicates that additional language skills are desirable.
Highlight Relevant Achievements: Include specific achievements from your previous roles that demonstrate your ability to drive growth and manage successful marketing campaigns. Quantify your successes where possible, such as increases in placements or lead generation metrics.
How to prepare for a job interview at Southco, Inc.
✨Know Your PR Basics
Make sure you brush up on your public relations knowledge. Understand the key principles of PR management and be ready to discuss how you've successfully implemented PR strategies in the past.
✨Showcase Your Marketing Experience
Prepare to highlight your previous marketing roles, especially any experience related to lead generation and channel marketing. Be specific about your contributions and the results achieved.
✨Familiarise Yourself with Southco's Brand
Research Southco’s products and brand values. Being able to articulate how you can contribute to maintaining and enhancing their brand image will impress the interviewers.
✨Prepare Questions for Them
Think of insightful questions to ask about the role and the company. This shows your genuine interest and helps you assess if the company culture aligns with your values.
