Digital Marketing Officer

Role Overview

The Talent Set are delighted to partner with our client on a fantastic Digital Marketing Officer role. The successful candidate will support the delivery of multi-channel digital marketing campaigns, enhancing supporter engagement and driving organisational objectives within a dynamic charity environment.

Key Responsibilities

• Develop, implement, and optimise digital marketing campaigns across paid and owned channels, including social media, email, and display advertising.
• Manage paid social media campaigns, including planning, execution, optimisation, and reporting, ensuring alignment with organisational targets.
• Collaborate with internal teams and external agencies to ensure a cohesive approach to digital activity, including tracking and analysis.
• Produce performance reports for social media and email campaigns, providing insights to inform ongoing improvements.
• Contribute to content creation and distribution, ensuring messaging aligns with organisational objectives and target audiences.
• Support audience growth through data-driven testing, analysis, and experimentation within digital acquisition strategies.

Person Specification

• Experience planning, delivering, and optimising multi-channel digital marketing campaigns within a deadline-driven environment.
• Working knowledge of paid social media platforms, including Facebook/Meta, and experience managing paid social campaigns.
• Proficiency with analytics tools such as Google Analytics to evaluate campaign performance.
• Experience implementing tracking pixels, UTMs, and working with ad platform features.
• Familiarity with email marketing platforms, including building and testing email campaigns.
• Experience working with external agencies and managing digital budgets.
• Attributes including organisational skills, attention to detail, and the ability to work collaboratively in a diverse team.

What’s on Offer

• Salary: £30,000-£32,500
• Location: Remote with 1 day a quarter in the office
• Contract: Permeanent and full time

Commitment to Diversity

The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.