R2R103954 - 132085 - Campaigns & Insights Officer

R2R103954 - 132085 - Campaigns & Insights Officer

Full-Time 30000 - 40000 £ / year (est.) No working from home possible
South End City Council

At a Glance

  • Tasks: Create impactful campaigns that engage and inspire the community.
  • Company: Join Southend on Sea City Council, a dynamic local authority making a difference.
  • Benefits: Enjoy 25 days annual leave, flexible working, and excellent training opportunities.
  • Other info: Collaborative environment with opportunities for personal and professional growth.
  • Why this job: Shape communications that drive positive change in your community.
  • Qualifications: Experience in delivering engaging campaigns and strong communication skills required.

The predicted salary is between 30000 - 40000 £ per year.

Your New Organisation

Southend on Sea City Council is a Unitary local authority, providing vital services to meet the needs of the local community. We employ around 1,800 staff who are working alongside our partners and local communities to deliver the city vision and make lives better for the people of Southend. Working for Southend on Sea City Council offers a challenging and rewarding career in local government within a collaborative and innovative environment, with the benefit of flexible working practices to support a positive work life balance. As a Unitary Authority we are responsible for all local government functions ranging from social services, transport, public health and parks through to planning, trading standards, community safety and education, so we offer a wide range of career opportunities. The diversity of our economy and communities and investment in a number of exciting regeneration projects makes our Council a great place to work, learn and make a difference.

Your new role

Southend-on-Sea City Council is seeking a talented and driven Campaigns & Insights Officer to join our Communications & Engagement Team. This is an exciting opportunity to help shape how the Council communicates with residents, partners, businesses, and colleagues, delivering campaigns that inform, engage, and inspire action. This contract is being offered on a full time and permanent basis.

As a Campaigns & Insights Officer, you will play a key role in delivering Southend City Council's Communications & Engagement Strategy, helping to create impactful campaigns that drive awareness, engagement, and positive behavioural change across our communities and workforce. Working as part of the Campaigns & Insights team, you will plan, develop, and deliver creative, evidence‑led communications and engagement campaigns that support the Council's priorities. Using audience insights and data to inform your approach, you will ensure campaigns are targeted, inclusive, accessible, and deliver clear, measurable outcomes.

You will work across a range of channels, with a strong focus on integrated campaigns, paid‑for marketing, and engagement activity that maximises return on investment. From concept through to delivery and evaluation, you will help create high‑quality content and communications that make a real difference to residents, partners, and colleagues. This is an exciting opportunity for a communications professional who is passionate about creating meaningful engagement, building strong relationships, and using insight to shape successful campaigns.

You will lead the planning and delivery of engaging communications and engagement campaigns that support the Council's priorities and deliver measurable outcomes. Using audience insight and data, you will create targeted campaigns that drive awareness, engagement, and behavioural change. Working across a range of channels, you will develop high‑quality, accessible content and marketing materials, ensuring campaigns are creative, inclusive, and impactful. You will collaborate closely with colleagues, partners, and stakeholders, building strong relationships to support successful campaign delivery and enhance the Council's reputation.

You will also monitor and evaluate campaign performance, using insights and feedback to continuously improve future communications and engagement activity.

What you'll need to succeed

To be successful in this role, you will be a creative and proactive communications professional with experience designing and delivering successful campaigns that engage diverse audiences and achieve measurable results. A full driving licence and the ability to travel locally, regionally, and nationally are essential for this role. You will regularly work within communities across Southend and beyond, supporting the delivery of high‑profile campaigns, consultations, and engagement activities. This may include attending campaign launches, community events, stakeholder meetings, and face‑to‑face engagement sessions, ensuring residents and partners have meaningful opportunities to shape and influence Council services and initiatives.

  • Experience delivering integrated communications, marketing, or engagement campaigns.
  • Strong understanding of audience insight, behavioural change approaches, and campaign evaluation.
  • Excellent communication and relationship‑building skills, with the ability to work effectively with a wide range of stakeholders.
  • Experience creating engaging content across digital and traditional channels.
  • Strong organisational skills, with the ability to manage multiple projects and priorities.
  • A proactive and collaborative approach, with a passion for delivering high‑quality communications that make a positive impact.

What you'll get in return

When joining the council, you can enjoy a range of benefits including: 25 days annual leave, flexible working and excellent training and development opportunities. They are committed to ensuring that you are supported in this varied and challenging role with the appropriate level of training. A full list of benefits provided by Southend Council can be viewed on the "Why Work For Us?" tab.

Equal Opportunities

The Council is an equal opportunities employer. We welcome applications, regardless of race, sex, disability, sexual orientation, gender reassignment, marital or civil partner status, pregnancy or maternity, age or religion or belief.

R2R103954 - 132085 - Campaigns & Insights Officer employer: South End City Council

Southend on Sea City Council is an excellent employer, offering a supportive and collaborative work environment where your efforts directly impact the local community. With 25 days of annual leave, flexible working arrangements, and outstanding training opportunities, employees can achieve a healthy work-life balance while growing their careers in public service.

South End City Council

Contact Details:

South End City Council Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land R2R103954 - 132085 - Campaigns & Insights Officer

Dive into Local Government Events

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Utilise Your University’s Resources

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We think you need these skills to ace R2R103954 - 132085 - Campaigns & Insights Officer

Campaign Development
Audience Insight
Behavioural Change Approaches
Campaign Evaluation
Communication Skills
Relationship-Building
Content Creation

Some tips for your application 🫡

Highlight Relevant Experience:In the public sector, having experience in community engagement, policy analysis, or project management stands out. Make sure to showcase any previous roles or volunteer work that reflects your understanding of public service values and how they've shaped your career path.

Showcase Your Knowledge of the Sector:When you’re applying for a government role, it’s crucial to demonstrate your understanding of the current political landscape and public policies. Consider including articles you've written or relevant projects that underline your capability to engage with these concepts effectively.

Tailor Your CV to Reflect Core Competencies:Government positions often require a clear demonstration of competencies such as communication, teamwork, and problem-solving. Try to structure your CV to highlight these skills, using specific examples of how you’ve applied them in past experiences, ideally with quantifiable outcomes where possible.

Craft a Compelling Cover Letter:Your cover letter is your chance to tell your story and convey your passion for public service. Discuss why you want to work for South End City Council and how your values align with their mission. Be genuine and let your enthusiasm shine through—this can really set you apart from other candidates.

How to prepare for a job interview at South End City Council

Get to Know Public Sector Values

Before your interview with South End City Council, dig deep into their mission and values, especially how they align with public service and community impact. Understand the key policies or initiatives they are involved in – you’ll want to show that you genuinely care about serving the community.

Brush Up on Regulatory Knowledge

Brush up on the regulations, laws, and compliance standards relevant to the role you’re applying for. Since this is the government and public sector, they might throw technical questions related to policy frameworks or project management best practices that you'll need to navigate day-to-day.

Highlight Teamwork and Collaboration

The government sector thrives on collaboration. Be ready to discuss how you've successfully worked in diverse teams or involved stakeholders in your projects. Show us how you bring people together to get a common goal achieved – that's what public service is all about!

Prepare Real-Life Examples

Craft a few STAR (Situation, Task, Action, Result) stories that demonstrate your experience in similar roles. Whether it’s a project that made a difference in the community or a challenging situation you managed, be ready to express how your skills and experiences make you a valuable asset for South End City Council.