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- Tasks: Create and manage data-driven marketing campaigns to boost student recruitment.
- Company: Join South and City College Birmingham, a vibrant educational institution.
- Benefits: Gain valuable experience in digital marketing and CRM management.
- Other info: Fixed term role with a chance to grow in a supportive environment.
- Why this job: Make a real difference in students' journeys while honing your marketing skills.
- Qualifications: Proficiency in HubSpot and strong data analysis skills required.
The predicted salary is between 30000 - 40000 £ per year.
South and City College Birmingham is seeking a Digital Marketing Co-ordinator for a fixed term maternity cover position. The role involves delivering high-quality, data-driven marketing initiatives to enhance student recruitment and engagement.
Key responsibilities include:
- Managing CRM systems
- Executing marketing campaigns
- Optimizing the customer journey
Prospective candidates should be proficient in HubSpot, have strong data analysis skills, and experience in digital marketing.
Closing date for applications is 10th May 2026.
CRM Marketing Specialist - Data-Driven Student Journeys in Birmingham employer: South and City College Birmingham
Contact Detail:
South and City College Birmingham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Marketing Specialist - Data-Driven Student Journeys in Birmingham
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at South and City College Birmingham. A friendly chat can open doors and give you insider info on the role.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your experience with CRM systems and data-driven marketing campaigns. This will help us see how you can enhance student journeys.
✨Tip Number 3
Practice makes perfect! Get ready for interviews by rehearsing common questions related to digital marketing and data analysis. We want to see your passion and expertise shine through!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining our team and making a difference in student recruitment.
We think you need these skills to ace CRM Marketing Specialist - Data-Driven Student Journeys in Birmingham
Some tips for your application 🫡
Show Off Your Skills: Make sure to highlight your experience with CRM systems and digital marketing in your application. We want to see how your skills align with the role, so don’t hold back!
Be Data-Driven: Since this role is all about data-driven marketing, include specific examples of how you've used data analysis to improve campaigns or customer journeys. Numbers speak louder than words!
Tailor Your Application: Take a moment to customise your CV and cover letter for this position. We love seeing candidates who take the time to connect their experiences directly to what we’re looking for.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at South and City College Birmingham
✨Know Your CRM Inside Out
Make sure you’re well-versed in HubSpot and any other CRM systems mentioned in the job description. Familiarise yourself with how to manage data, segment audiences, and track campaign performance. This will show that you can hit the ground running.
✨Showcase Your Data Skills
Prepare to discuss specific examples of how you've used data analysis to drive marketing decisions. Bring along metrics or case studies that highlight your ability to optimise customer journeys based on data insights. This will demonstrate your analytical prowess.
✨Be Ready for Campaign Discussions
Think about past marketing campaigns you've executed and be ready to talk through your process. Highlight what worked, what didn’t, and how you adapted. This shows your strategic thinking and ability to learn from experience.
✨Engage with Their Mission
Research South and City College Birmingham and understand their goals regarding student recruitment and engagement. Be prepared to discuss how your skills can contribute to their mission. This will show your genuine interest in the role and the organisation.