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- Tasks: Lead B2B brand marketing strategy and drive impactful marketing initiatives.
- Company: Dynamic financial services firm based in London with a global presence.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Collaborative culture with a focus on innovation and strategic alignment.
- Why this job: Shape the future of marketing in a fast-paced environment and influence key decisions.
- Qualifications: 10+ years in B2B marketing, ideally in financial services or investment banking.
The predicted salary is between 80000 - 100000 £ per year.
We're looking for a Head of Marketing based in London. You'll own and execute the B2B brand marketing strategy that fuels revenue growth across the business. You’ll work closely with senior stakeholders and drive purpose-driven marketing.
Supporting high performing verticals and assisting with the global marketing strategy.
- Implement marketing programmes on behalf of sales and provide guidance to representatives on executing programme elements independently.
- Co-ordinate with marketing team members to project manage and deliver high quality marketing initiatives, with effective ROI reporting.
- Partner with senior stakeholders to ensure consistency and a global brand presence.
- Assist with the design of marketing strategy that unites brand, performance, SEO, AI-driven optimisation, and offline campaigns – driving brand awareness.
- Oversee the global and regional marketing execution of on and offline initiatives.
- Identify internal and external resources for strategic account marketing execution.
10+ years B2B financial services experience ideally in a traditional marketing environment. Ideally a background in investment banking and/or private equity. Demonstrated success influencing at C-suite or executive leadership level, driving strategic alignment and contributing to enterprise decision-making. Proven track record of building and executing marketing strategies that directly support commercial growth, brand elevation, and market expansion. Familiarity with branding fundamentals and proficiency in digital and traditional marketing channels. 3 days a week in the office.
Marketing CRM Lead in London employer: Source
Contact Detail:
Source Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing CRM Lead in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who might know someone at the company you're eyeing. A friendly chat can sometimes lead to a referral, which is gold when it comes to landing that interview.
✨Tip Number 2
Show up and shine! If you get the chance to attend industry events or meet-ups, go for it. It's a great way to meet potential employers face-to-face and showcase your passion for marketing. Plus, you never know who might be looking for someone just like you!
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, even if they’re not hiring. A well-crafted email expressing your interest can put you on their radar for future opportunities.
✨Tip Number 4
Utilise our website! We’ve got loads of resources and tips to help you ace your job search. Plus, applying through us gives you a better shot at standing out from the crowd. So, don’t hesitate – dive in and explore what we have to offer!
We think you need these skills to ace Marketing CRM Lead in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing CRM Lead role. Highlight your B2B experience and any relevant achievements in financial services. We want to see how your background aligns with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of how you've driven marketing strategies that led to revenue growth.
Showcase Your Stakeholder Management Skills: Since you'll be working closely with senior stakeholders, make sure to highlight your experience in influencing at the C-suite level. We love seeing how you've successfully collaborated with others to achieve marketing goals.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, we can’t wait to see what you bring to the table!
How to prepare for a job interview at Source
✨Know Your Marketing Stuff
Make sure you brush up on the latest trends in B2B marketing, especially in financial services. Be ready to discuss how you've successfully executed marketing strategies in the past and how they contributed to revenue growth.
✨Showcase Your Leadership Skills
Since this role involves working closely with senior stakeholders, prepare examples of how you've influenced decision-making at the executive level. Highlight your experience in driving strategic alignment and how you've managed teams to deliver high-quality marketing initiatives.
✨Be Data-Driven
Familiarise yourself with ROI reporting and be prepared to discuss how you've used data to measure the success of your marketing programmes. This will show that you understand the importance of analytics in driving brand awareness and performance.
✨Demonstrate Your Collaborative Spirit
This role requires coordination with various team members and stakeholders. Think of examples where you've successfully collaborated across departments to achieve a common goal, ensuring consistency in brand messaging and execution.