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For Companies At a Glance
- Tasks: Drive growth through targeted campaigns and innovative marketing strategies.
- Company: Exciting AI startup with a focus on channel partnerships.
- Benefits: Flexible work environment, competitive pay, and opportunities for professional growth.
- Why this job: Join us to shape the future of partnership tech and make a real impact.
- Qualifications: 2-5 years in growth marketing, strong copywriting, and familiarity with ads platforms.
- Other info: Be part of a dynamic team and help build our growth engine from scratch.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Overview
We are building AI Agents to power channel partnerships. Having just raised our pre-seed from Antler, we are now looking to grow the team with a growth marketeer.
Tasks
Drive Top-of-Funnel via Targeted Outbound & Paid Campaigns
Goal: Get product-qualified leads (PQLs) into the trial.
- Run outbound campaigns to partner managers, RevOps, and channel leads (Series A–C SaaS, fintech, etc.)
- Test paid LinkedIn ads targeting job titles like Head of Partnerships, Channel Sales, BD
- Rapid A/B testing of landing pages, creative, messaging, and CTAs
Launch Case Studies & Testimonials to Build Trust
Goal: Show social proof and credibility to accelerate conversions.
- Interview and publish mini case studies (Deel, Treasury Spring, Novabook, Ramp, etc.)
- Convert testimonials into:
- Social proof blocks on site
- LinkedIn carousel posts
- Email signature quotes
- Secure visuals (screenshots, video clips, real metrics if possible)
3. Run Product-Led Growth Experiments
Goal: Increase conversion from free trial to paid, and from Starter → Pro.
- Create onboarding email sequences powered by usage data
- Trigger in-app nudges (\”Try building a partner list\” / \”Review Coco’s latest suggestions\”)
- Test conversion offers: 75% off first month, unlock bonus credits, free trial extension
4. Create Evergreen SEO & Thought Leadership Content
Goal: Establish category leadership and capture search demand in “partnership tech.”
- Own high-intent keywords like “partner CRM,” “channel partner software,” “automate partner onboarding,” etc.
- Create a library of:
- “Playbooks” for BD, co-sell, partner sourcing
- Comparisons vs incumbents (Crossbeam, Reveal, PartnerStack)
- AI for partnerships blog posts and whitepapers
Requirements
🧠Experience
- 2–5 years in growth marketing or demand generation, ideally at a B2B SaaS startup
- Experience owning funnels end-to-end: paid, SEO, email, conversion
- Proven track record of running low-budget, high-return campaigns
- Familiarity with PLG (Product-Led Growth) principles and early-stage experimentation
🔧 Skills
- Strong copywriting skills, able to write emails, ads, and landing pages that convert
- Fluent with ads platforms (LinkedIn Ads, Google Ads) and cold outreach tools (Apollo, Instantly, Lemlist)
- Comfort with light no-code tools (Webflow, HubSpot, Figma, Zapier)
- Basic ability to read product data (Mixpanel, GA4, or similar)
- Bonus: ability to edit short-form video for testimonials, social proof
đź’ˇ Mindset
- Outcome-oriented: You care about conversion, not just impressions
- Experimental: You ask, “What’s the fastest way to test this?”
- Independent: You can go from idea to live test without hand-holding
- Creative with channels: Not just performance, you explore community, partnerships, virality
đź—Ł Communication
- Comfortable interviewing users and turning insights into content
- Clear, direct communicator — whether in copy or cross-functional meetings
🚀 Bonus (but not required)
- Experience marketing to partnership managers, RevOps, or GTM teams
- Prior work with AI tools or messaging
- Exposure to early-stage, 0→1 GTM strategy
We’re just getting started and this is your chance to build the growth engine from the ground up.
#J-18808-Ljbffr
Growth Marketing employer: Souk
Contact Detail:
Souk Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work. If you’ve run successful campaigns or have cool case studies, flaunt them! We want to see what you can do, so make it easy for us to find.
✨Tip Number 3
Prepare for interviews like it’s game day! Research the company, understand their products, and come armed with questions. We love candidates who are genuinely interested and can engage in meaningful conversations about growth marketing.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always looking for passionate individuals who want to be part of our journey in building something amazing!
We think you need these skills to ace Growth Marketing
Some tips for your application 🫡
Show Off Your Growth Marketing Skills: When you're writing your application, make sure to highlight your experience in growth marketing. We want to see how you've driven top-of-funnel leads and what campaigns you've run that have made a real impact. Use specific examples to show us your skills!
Be Creative with Your Copy: Since strong copywriting is key for this role, let your personality shine through in your application. Write engaging emails or ads as part of your submission to demonstrate your ability to create compelling content that converts. We love creativity!
Tailor Your Application: Make sure to tailor your application to our job description. Mention your familiarity with PLG principles and any relevant tools you've used. This shows us that you understand what we're looking for and that you're genuinely interested in the role.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it’s super easy to do!
How to prepare for a job interview at Souk
✨Know Your Growth Marketing Fundamentals
Brush up on your growth marketing principles, especially around Product-Led Growth (PLG). Be ready to discuss how you've driven top-of-funnel leads in previous roles and share specific examples of campaigns that worked well for you.
✨Showcase Your Copywriting Skills
Since strong copywriting is key for this role, prepare to present samples of your work. Whether it’s emails, ads, or landing pages, having tangible examples will demonstrate your ability to create compelling content that converts.
✨Be Ready for A/B Testing Discussions
Expect questions about your experience with A/B testing. Have a few case studies in mind where you tested different elements like messaging or CTAs, and be prepared to explain the outcomes and what you learned from them.
✨Demonstrate Your Analytical Mindset
Familiarity with data tools is a plus, so be ready to discuss how you've used analytics to inform your marketing strategies. Share how you've interpreted product data to optimise conversion rates and improve user onboarding.