At a Glance
- Tasks: Manage client relationships and oversee marketing campaigns for franchise recruitment.
- Company: Join SOOM, a dynamic marketing agency working with top brands like Ben & Jerry's and Shell.
- Benefits: Enjoy a competitive salary, quarterly bonuses, 28 days holiday, and personal development opportunities.
- Other info: Be part of a small, senior team where your contributions are valued and visible.
- Why this job: Make a real impact by building trusted relationships and driving client success in franchise recruitment.
- Qualifications: Experience in client management and a solid understanding of digital marketing channels required.
The predicted salary is between 63000 - 77000 £ per year.
SOOM is an integrated marketing agency that specialises in franchise recruitment.
We help franchisors across the UK and internationally find the right franchise candidates, qualify them properly, and get them in front of the franchisor ready to talk.
We do that through a range of marketing practices including PPC, SEO, email, business listing sites and web development, tied together with automation and AI so that every channel feeds the next rather than working in isolation.
We work with brands including Ben & Jerry's, Shell, Petpals, Concept Claims and Jackson Fire & Security.
We are upfront, honest and direct with clients.
If something is not working, we say so and we fix it.
We are a small, senior team. That means whoever takes this role will own real client relationships from day one, not sit three layers down from them.
The role
You are the person our clients speak to. You own the relationship, the communication and the confidence a franchisor has in what we are doing for them.
Franchise recruitment is not a volume game.
Our clients do not want 500 enquiries where 90% go no where, they want the right candidates, qualified, sitting in a meeting.
That means your job is not simply to report numbers.
It is to understand what those numbers mean for the client's growth plan, explain it clearly, and work with our specialists to improve it.
You sit between the client and our delivery team, translating in both directions.
- What you will be doing
- Client relationships
- Own a portfolio of franchisor accounts as their main day to day contact
- Build genuine, trusted relationships with senior stakeholders, often franchise directors and business owners
- Run regular calls and reviews, keeping clients informed before they have to ask
- Handle difficult conversations honestly and early, including when performance is below expectation
- Campaign oversight and delivery
- Oversee campaign progress across PPC, SEO, email, listings and web, making sure work is on brief, on time and on budget
- Brief our internal specialists clearly and chase delivery so nothing stalls
- Work with our franchise broker on candidate quality, feeding what the franchisor is actually seeing back into targeting and messaging
- Spot problems and opportunities early rather than reporting on them after the fact
- Reporting and insight
- Build and present clear, accurate reports on campaign performance, lead volume, lead quality, cost per qualified candidate and meetings booked
- Interpret the data, not just present it. Explain what changed, why, and what we are doing about it
- Prepare and lead monthly and quarterly review meetings
- Managing expectations and scope
- Set realistic expectations at the start and hold the line on them
- Manage scope, flagging when requests fall outside the agreed retainer and handling that conversation commercially
- Keep the client's commercial picture in view, including budgets, renewals and invoicing queries alongside our Accounts and Admin function
- Onboarding and account growth
- Onboard new clients, gathering everything needed to launch quickly and cleanly
- Identify opportunities to grow accounts where additional services would genuinely deliver for the client
- Contribute to retention and renewal of your portfolio
- Process and internal
- Keep the CRM, account notes and documentation accurate and current
- Contribute to improving how we run accounts, we are actively building better internal process and want input, not passengers
Who we are looking for
- Experience managing client relationships in a marketing agency, or a comparable client facing role where you owned the relationship
- Confident presenting performance data and holding your own with senior stakeholders
- Working knowledge of digital marketing channels, enough to discuss PPC, SEO and email credibly and challenge a specialist sensibly.
- You do not need to be able to run the campaigns yourself
- Strong written and verbal communication, clear and concise, no waffle
- Genuinely organised, able to run multiple accounts and deadlines without dropping things
- Comfortable with honest conversations, including delivering bad news
- Commercially aware, understands that a happy client and a profitable account are not the same thing
- Experience in franchising, franchise recruitment or lead generation
- Experience with lead quality metrics rather than pure traffic and impressions
- Familiarity with CRM and marketing automation tools such as Mailchimp, Google ads, GA4, Meta Ads, GTM, Chat GPT and Claude.
- Experience with reporting tools such as Looker Studio, GA4 or similar
- What you get
- Quarterly retention bonus
- 28 days holiday + Birthday off
- Company Pension
- Team socials
- Training and personal development programs
- Direct access to the leadership team and real influence over how the business runs
- Work with recognised national and international brands from a small team where your contribution is visible
SOOM is an equal opportunities employer. We welcome applications from all backgrounds and will make reasonable adjustments to our recruitment process on request.
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Client Account Manager in Colchester employer: SOOM®
At SOOM, we pride ourselves on being an excellent employer by fostering a collaborative and innovative work culture that empowers our employees to thrive. With a focus on personal and professional growth, we offer tailored development opportunities and a supportive environment where your contributions directly impact client success. Located in the heart of the UK, our team enjoys a vibrant atmosphere that encourages creativity and meaningful relationships with both clients and colleagues.
StudySmarter Expert Advice🤫
We think this is how you could land Client Account Manager in Colchester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for SOOM® and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like SOOM® are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with SOOM® on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at SOOM®. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Client Account Manager in Colchester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit SOOM®. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of SOOM®:Show us that you’ve done your homework! In your application, briefly mention what you admire about SOOM®’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at SOOM®
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at SOOM® will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At SOOM®, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
