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- Tasks: Drive growth and validate new opportunities for PlayStation's digital and physical sales.
- Company: Join PlayStation, a global leader in entertainment under Sony Interactive Entertainment.
- Benefits: Enjoy hybrid working, private medical insurance, 25 days holiday, and more perks.
- Why this job: Be part of a dynamic team shaping the future of gaming commerce and customer experiences.
- Qualifications: Strong analytical skills, commercial acumen, and a passion for video gaming are essential.
- Other info: Collaborate across teams and present insights to senior leadership.
The predicted salary is between 36000 - 60000 £ per year.
PlayStation isn’t just the Best Place to Play — it’s also the Best Place to Work. Today, we’re recognized as a global leader in entertainment producing The PlayStation family of products and services including PlayStation5, PlayStation4, PlayStationVR, PlayStationPlus, acclaimed PlayStation software titles from PlayStation Studios, and more. PlayStation also strives to create an inclusive environment that empowers employees and embraces diversity.
Role overview:
PlayStation is on a mission to redefine how we connect with our customers through world-class commerce capabilities; to deliver meaningful and highly personalized experiences to millions of global players, to maximise their engagement, satisfaction and loyalty. As we continue to invest in product, service and technology innovation, we are looking for an ambitious and commercial mind to join our Direct-to-Consumer Commercial Development team, to drive growth, validate new opportunities, and maximize ROI from new initiatives. If you thrive on identifying new opportunities for growth and optimization to delight millions of highly engaged customers, then this role is for you.
As the Commercial Development Manager, you will be at the heart of shaping and accelerating our growth in digital software sales and physical product sales for the PlayStation Store and PlayStation Direct businesses. You will leverage customer data, market analysis and insights, and partner with strategists to identify and validate new commercial opportunities, customer acquisition strategies, business models and propositions. You will work cross-functionally to identify and incubate growth ideas, experiment to validate concepts, build business cases, support how we position initiatives internally, and support how we learn from new initiatives to scale successfully.
What you’ll be doing:
- Identify and develop new opportunities for commercial growth for the PlayStation Store and PlayStation Direct businesses.
- Conduct market research and data analysis to assess industry trends, competitive landscapes, and emerging opportunities.
- Work cross-functionally with analytics, finance, marketing, product, and engineering teams to align on opportunities, validate concepts and achieve buy-in for program development and execution.
- Support key areas of growth such as pricing optimization and commercial experimentation to help the direct-to-consumer teams learn at pace.
- Learn with the team how to craft compelling business cases for new initiatives that demonstrate ROI, position investments effectively within the company, and measure growth accurately and consistently.
- Balance short-term revenue-driving opportunities with long-term strategic growth initiatives to maximise customer lifetime value.
- Navigate how we deliver growth across transaction-based and subscription-based business models, pay-to-play and free-to-play content, as well as digital and physical product offerings.
- Support with the visual presentation and narrative behind our commercial performance and growth plans internally to senior leadership and cross-functional teams.
What we’re looking for:
- Commercial acumen – you can understand business performance trends, and articulate where revenue maximisation opportunities may be found.
- Highly analytical – you have experience in data analytics, market research, financial or commercial forecasting.
- Development experience – you have enabled the delivery of growth in a commercial, business development, strategy, marketing or finance role within a digital-first business.
- Proactive – you use initiative to find opportunities and forge a path to success, balancing quick wins and business realities with long-term value creation.
- Customer-focused – you think through the lens of the customer for all growth opportunities, understanding their needs and wants, to grow customer satisfaction alongside lifetime value.
- Visual presenter – you have experience in developing and presenting internal presentations to convey learnings and opportunities to different internal stakeholders.
- Natural collaborator – you are able to build relationships and gain support across cross-functional teams.
- You have relevant experience in digital media, ecommerce, digital marketing, subscriptions, retail, technology, or a consulting background.
- You are proficient in Excel and PowerPoint, and a keen user of enterprise analytics solutions.
- You have a passion for video gaming, with a rich understanding of content, community, and competitive market dynamics.
Benefits:
- Discretionary bonus opportunity
- Hybrid Working (within Flexmodes)
- Private Medical Insurance
- Dental Scheme
- 25 days holiday per year
- On Site Gym
- Subsidised Café
- Free soft drinks
- On site bar
- Access to cycle garage and showers
Commercial Development Manager employer: Sony Playstation
Contact Detail:
Sony Playstation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Commercial Development Manager
✨Tip Number 1
Familiarise yourself with the latest trends in digital commerce and gaming. Understanding the competitive landscape and emerging opportunities will help you speak confidently about how you can contribute to PlayStation's growth.
✨Tip Number 2
Network with professionals in the gaming and e-commerce sectors. Attend industry events or webinars to connect with potential colleagues and learn more about the challenges and innovations in the field.
✨Tip Number 3
Brush up on your data analysis skills, especially in tools like Excel. Being able to interpret data effectively will be crucial in identifying growth opportunities and presenting your findings to stakeholders.
✨Tip Number 4
Prepare to showcase your collaborative skills. Think of examples where you've successfully worked cross-functionally, as this role requires strong teamwork to drive commercial initiatives forward.
We think you need these skills to ace Commercial Development Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in commercial development, data analysis, and market research. Use specific examples that demonstrate your ability to identify growth opportunities and drive results.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the gaming industry and how your skills align with PlayStation's mission. Mention specific projects or achievements that showcase your analytical and collaborative abilities.
Showcase Your Analytical Skills: Provide examples of how you've used data analytics to inform business decisions. Highlight any experience you have with financial forecasting or market research that relates to the role.
Prepare for Interviews: Be ready to discuss your approach to identifying commercial opportunities and how you would balance short-term wins with long-term strategies. Prepare to present your ideas clearly, as strong visual presentation skills are essential for this role.
How to prepare for a job interview at Sony Playstation
✨Show Your Commercial Acumen
Be prepared to discuss specific examples of how you've identified revenue maximisation opportunities in previous roles. Highlight your understanding of business performance trends and how they relate to the gaming industry.
✨Demonstrate Analytical Skills
Bring along examples of your data analysis or market research work. Be ready to explain how you used these insights to drive growth or inform strategic decisions, especially in a digital-first environment.
✨Prepare for Cross-Functional Collaboration
Think of instances where you've successfully worked with different teams, such as marketing, finance, or product development. Be ready to discuss how you navigated challenges and built relationships to achieve common goals.
✨Craft Compelling Presentations
Since visual presentation skills are crucial, prepare a brief presentation on a relevant topic. This could be a market trend or a growth opportunity you've identified. Practice conveying your ideas clearly and engagingly.
