At a Glance
- Tasks: Support global marketing campaigns for high-profile PlayStation games and manage project budgets.
- Company: Join the innovative team at PlayStation, a leader in gaming and entertainment.
- Benefits: Competitive pay, inclusive culture, and opportunities for professional growth.
- Other info: Exciting opportunity to work in a fast-paced environment with passionate gamers.
- Why this job: Be part of a dynamic team driving marketing strategies for iconic gaming titles.
- Qualifications: Experience in multi-channel marketing campaigns and strong communication skills.
The predicted salary is between 36000 - 60000 £ per year.
Why PlayStation? PlayStation isn’t just the Best Place to Play — it’s also the Best Place to Work. Today, we’re recognised as a global leader in entertainment producing The PlayStation family of products and services including PlayStation®5, PlayStation®4, PlayStation®VR, PlayStation®Plus, PlayStation™Now, acclaimed PlayStation software titles from PlayStation Studios, and more. PlayStation also strives to create an inclusive environment that empowers employees and embraces diversity.
Role Overview: Sony Interactive Entertainment is looking to hire a Brand Marketing Specialist to support our games developed by PlayStation Studios. Reporting directly into a Senior Brand Manager in the Global Games Marketing team, this role will work closely with a team of global marketers and partner with development studios to implement the brand and global go‑to‑market marketing strategy for several high‑profile game titles. This role is instrumental in ensuring that PlayStation sustains leadership in one of the most critical markets globally. This person should be a highly driven experienced marketing professional who has built experience in implementing complex multi‑channel campaigns that drive marketing and business results.
What you’ll be doing:
- Collaborate with global marketing teams to complete integrated marketing campaigns including broadcast, digital, social, CRM, search, promotions, retail/channels that drive commercial results and brand affinity with scale and impact across the globe.
- Asset localisation and management – brief in global tactical plans and assets for localisation; track the development and approval of assets prior to distribution to cross‑functional teams via internal digital asset management systems.
- Manage tactical projects – work with Brand Managers to develop and submit briefs for tactical projects that may come up over the course of a campaign; track and report on the projects progress from development to execution.
- PO and budget management – run and track global marketing budget against business objectives; submit and track purchase orders sent by Brand Managers; reconcile and coordinate with Brand Managers and Financial Analysts on monthly reports/accruals.
- Global compliance reviews – manage global asset submissions to local and international review teams as well as compliance groups for feedback and clearances; collate and return collected feedback to the relevant brand stakeholders to review and act upon as needed.
- Work closely with product, marketing communications teams, PR, sales, account management, operations, agencies, content partners on go‑to‑market development and campaign launches.
- Oversee internal and external creative, media and digital teams/agencies as required.
What we’re looking for:
- You are passionate about gaming and gaming culture.
- Strong verbal and written communication skills.
- Maintain confidentiality with privileged information, work well with others, and balance a high‑pressure environment.
- Goal‑oriented and with dedication to high standards and passionate about goals/beliefs in the face of complex obstacles/roadblocks.
- You are a collaborator – working efficiently.
Brand Marketing Specialist 12 Month Contract employer: Sony Playstation
At PlayStation, we pride ourselves on being not only a leader in the gaming industry but also an exceptional employer. Our London office fosters a vibrant and inclusive work culture that encourages creativity and collaboration, providing employees with ample opportunities for professional growth and development. With a commitment to innovation and diversity, we offer a dynamic environment where passionate individuals can thrive and contribute to the success of iconic gaming products.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Marketing Specialist 12 Month Contract
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Brand Marketing Specialist 12 Month Contract
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Sony Playstation from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Sony Playstation specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Sony Playstation
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Sony Playstation, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Sony Playstation you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Sony Playstation that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Sony Playstation, so think on your feet and don't hesitate to showcase your creativity!
