Senior Sales Executive or Sales Executive, TV Distribution – UK & Ireland in London

Please note that this role is based in the United Kingdom. To enable us to meet the statutory and regulatory obligations of the United Kingdom immigration system, you must have the appropriate immigration permission needed to work and reside in the United Kingdom for the duration of the employment.

This London-based role sits at the heart of Sony Pictures Entertainment’s UK & Ireland TV Distribution team, supporting sales growth and strategic partnerships across the territory. The position combines commercial acumen with strong analytical capability, contributing to revenue generation, deal negotiation, sales planning and client relationship management. With a focus on key content categories including Unscripted, Deep Library, Foreign Language and Kids/Animation, the role plays a critical part in maximising product performance and identifying incremental revenue opportunities.

The successful candidate will collaborate cross-functionally with Sales, Legal, Research, Marketing, Operations and wider Sony divisions to optimise deals, enhance client engagement and support the full end-to-end sales lifecycle. This is an excellent opportunity for a commercially minded, data-driven professional looking to develop within a dynamic, international distribution environment.

What you’ll do:

• In close partnership with the wider team, support sales efforts across the territory, contributing to and exceeding a percentage of the annual sales budget.
• Support team members in managing existing deal commitments and partnerships, while proactively identifying, creating, and initiating new business opportunities across the territory.
• Maintain in-depth product knowledge across SPE’s key categories, with particular focus on Unscripted, Deep Library, Foreign Language, and Kids/Animation, continuously identifying incremental revenue opportunities.
• Act as territory lead for Malta and support the Sales Manager as territory lead for Ireland.
• Sales Planning & Analysis
• Develop a strong understanding of all aspects of sales planning, including optimisation of product windowing and pricing to maximise value, while aligning with business objectives, market conditions, best practices, and in-depth analysis.
• Partner with Sales Planning to create client-focused avails, including recommending titles based on the latest client feedback, and share avail updates with the wider client base as required.
• Collaborate with Sales, Research, and Analysis teams, as well as other SPE divisions, to analyse data, build structured insights on product performance and revenue trends, and craft data-driven business recommendations to improve performance.
• Work with the Sales Planning team to provide updates on Franchise Alignment and SVOD seasonal opportunities, suggesting recommendations and identifying commercial focus areas.
• Proactively follow up with Research teams to fulfil client reporting requests in line with contractual commitments.
• Partner with Sales and Marketing teams to develop bespoke, engaging client-facing presentations to support commercial discussions.
• Deal Negotiation & Management
• Independently create, negotiate, and paper commercially smart deals and favourable terms aligned with strategic objectives and within SPT policies and guidelines, optimising product/grant of rights against revenue generation.
• Utilise all available data and insights appropriately to inform decision-making and optimise deal structures.
• Lead and support negotiations in collaboration with SPE legal counsel and central teams.
• Ensure Sony’s ability to fully service all existing and new deal commitments.
• Financial Responsibilities
• Assist in the preparation of annual sales budgets and mid-range plans.
• Provide accurate sales estimates and projections for individual deals and products, ensuring projections and budgets are achieved or exceeded.