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- Tasks: Lead exciting marketing campaigns for top artists in a fast-paced environment.
- Company: Join RCA Label Group, part of Sony Music, with a rich history in music.
- Benefits: Enjoy competitive perks, including private medical cover and industry benefits.
- Why this job: Be at the forefront of artist development and make a real impact in music.
- Qualifications: Extensive marketing experience and a passion for music culture required.
- Other info: Opportunity for professional growth in a diverse and inclusive workplace.
The predicted salary is between 28800 - 48000 £ per year.
Job Description
As a Senior Marketing Manager, you will lead all aspects of marketing campaigns for your roster which will be made up of domestic and international artist releases. You’ll work with best-in-class industry executives as well as some of the most exciting names in Pop, Rock and Rap. In this role you will be working in an exciting and fast paced environment and will be contributing to label culture, whilst also developing and breaking the future artists.
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RCA Label Group UK is a flagship label that is part of Sony Music Entertainment. Encompassing RCA Records andSince 93 . The company has existed since 1919 and pioneered the first ever 45rpm record. RCA has a history littered with legendary artists from Elvis Presley and David Bowie to Diana Ross, Nina Simone, Iggy Pop and Lou Reed. Today UK artists on the label rosters include Myles Smith, Jade, Bring Me The Horizon, Cat Burns, Biig Piig, Tems, Paloma Faith and joining US superstars such as, Beyonce, SZA, Travis Scott, P! NK, Miley Cyrus and more.
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This is a 12 month contract starting in November and running until the end of 2026.
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- You will work with artists teams and manager to create and articulate the artist brand and positioning to deliver on short- and long-term campaign objectives.
- You will oversee all creative campaign output to drive innovation and creativity through all facets of the campaign.
- Spearhead market-leading integrated artist campaigns (content marketing, audience building, and digital partnership opportunities alongside Digital Manager) from concept to execution to build and expand fan bases.
- Identify new and exciting opportunities for artist promotion by working with brands, sync, press, radio, TV gaming and Podcasts.
- Use consumer insight and commercial data/analytics to support planning, evaluation and execution of campaign strategy but to also evaluate effectiveness of marketing campaigns. You will also monitor changes in the market, with an emphasis on the industry, competitors, and campaigns.
- Maximise global potential for all artists by collaborating with international marketing & coordinating efforts across departments to drive innovative and engaging campaigns.
- Be aware of our turnover & P&L targets and allocate and manage marketing spends to stay within budget and achieve financial KPIs which will contribute to increasing profitability of RCA’s roster and market share growth.
- Lead by example and support junior team members develop their skills to showcase best in class marketing execution.
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\\nWho you are:\\n
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- You already have extensive marketing experience from a label, with a track record of artist development and commercial success.
- You’re driven and excited by music culture and other varied genres with a thirst for learning and personal and professional growth.
- You have experience in leading junior members of a team
- You are a curious thinker and a natural problem solver with a desire to push boundaries and do things first.
- You have strong interpersonal skills to collaborate effectively with artists, management teams, internal departments, and external partners
- You can analyse data and metrics to identify areas for improvement and make data-driven decisions and allocation of resources.
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\\nWhat we give you:\\n
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- You join a vibrant global community with the opportunity to channel your passion every day
- A modern office environment designed for you, empowering you to bring your best
- Investment in your professional growth and development enabling you to thrive in our vibrant community
- The space to accelerate progress, positively disrupt and create what happens next
- We give you the platform to champion positive change, with the opportunity to contribute to our social impact, diversity, equity and inclusion initiatives
- We provide an excellent range of benefits like private medical cover, a generous pension scheme, life assurance, income protection, plus loads of music industry perks. There’s also time off over winter break
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As an active part of a culturally and socially diverse society, Sony Music’s aim is that our workforce is diverse and inclusive. Sony Music is an equal opportunity employer and supports workforce diversity.
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We employ, retain, promote and otherwise treat all employees and job applicants according to their merit, qualifications, competence and talent. We apply this policy without regard to any individual’s sex, race, religion, origin, age, sexual orientation, marital status, medical condition or disability.
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Privacy Policy
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Please click here to read our privacy policy before beginning the application process as you will need to agree to the terms of the policy before submitting your information.
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Please note that applicants must be at least 18 years of age.
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Senior Marketing Manager - 12 month FTC London, England employer: Sony Music Entertainment (UK) Ltd.
Contact Detail:
Sony Music Entertainment (UK) Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager - 12 month FTC London, England
✨Tip Number 1
Network like a pro! Reach out to industry contacts, attend events, and engage with professionals on LinkedIn. The more connections you make, the better your chances of landing that dream role.
✨Tip Number 2
Show off your passion for music! When you get the chance to chat with potential employers, let your enthusiasm shine through. Share your favourite artists and campaigns you've loved – it’ll help you stand out!
✨Tip Number 3
Prepare for interviews by researching the company and its artists. Know their recent campaigns and be ready to discuss how you can contribute to their success. This shows you're genuinely interested and proactive.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Senior Marketing Manager - 12 month FTC London, England
Some tips for your application 🫡
Show Your Passion for Music: When you're writing your application, let your love for music shine through! Mention specific artists or genres that inspire you and how they relate to your marketing vision. We want to see that you're not just a marketer, but a true music enthusiast.
Tailor Your CV and Cover Letter: Make sure to customise your CV and cover letter for this role. Highlight your relevant experience in artist development and campaign management. We’re looking for someone who can hit the ground running, so show us how your background aligns with our needs!
Be Data-Driven: Since we value data-driven decisions, include examples of how you've used analytics to shape your marketing strategies in the past. This will demonstrate your ability to evaluate campaign effectiveness and make informed choices, which is crucial for this role.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way to ensure your application gets to the right people. Plus, it shows that you’re proactive and know how to navigate the digital landscape, which is key in our fast-paced environment.
How to prepare for a job interview at Sony Music Entertainment (UK) Ltd.
✨Know Your Artists
Before the interview, dive deep into the artists on RCA's roster. Familiarise yourself with their music, recent releases, and marketing campaigns. This will not only show your passion for the role but also help you discuss how you can contribute to their success.
✨Showcase Your Campaign Success
Prepare specific examples of successful marketing campaigns you've led in the past. Highlight your role, the strategies you implemented, and the results achieved. This will demonstrate your experience and ability to drive artist development and commercial success.
✨Be Data-Driven
Since the role involves analysing consumer insights and metrics, come prepared to discuss how you've used data to inform your marketing decisions. Share examples of how you've evaluated campaign effectiveness and adjusted strategies based on analytics.
✨Emphasise Team Leadership
As a Senior Marketing Manager, you'll be leading a team. Be ready to talk about your leadership style and how you've supported junior team members in their growth. Share instances where you've fostered collaboration and innovation within your team.
