At a Glance
- Tasks: Lead marketing strategies for Sony's exciting Digital Imaging products, especially Cameras.
- Company: Join Sony, a global leader in technology and innovation.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Equal opportunity employer committed to diversity and inclusion.
- Why this job: Be part of a dynamic team driving impactful product launches and market strategies.
- Qualifications: Experience in product management and consumer marketing with strong analytical skills.
The predicted salary is between 50000 - 65000 £ per year.
Use your knowledge in commercial and marketing strategy as well as your team focus and proactive approach to implement the best commercial and marketing strategy for Sony’s Digital Imaging products, owning the entire product lifecycle for your product portfolio. You will be responsible for one of Sony’s most successful and exciting product groups - Cameras - where you will maximise sales, profit, brand awareness and purchase consideration in UK & Ireland. Working closely with the Category Marketing Head, you’ll use your analytical skills to set annual budgets and forecasts. From there, you’ll be briefing and motivating sales and brand activation teams to implement category plans, using data-driven insights to adapt strategies that fit the local market.
Responsibilities
- Work with the support of the Category head to develop annual marketing plans that best interpret and execute the Pan-European Product Marketing and Pricing strategies for your territory.
- Set yearly budgets and make monthly sales forecasts.
- Collaborate with sales & marketing colleagues to compose and optimise product ranges by channel.
- Drive best in class product launches in your territory.
- Analyse the market, competitors, consumers and sales performance for your product group.
- Carry out monthly reporting of your product group’s performance.
- Develop marketing initiatives/promotions by channel and execute in the market working closely with Key Account Managers and Brand Activation dept.
- Describe marketing assets to support promotions & product launches and brief to Brand Activation/Channel Marketing Managers for execution in store and on-line.
- Guide and support KAM’s, CMM’s and BA to deliver best in class in store displays and online execution.
- Inform and instruct key stakeholders of pricing, promotions, product info, product supply and distribution strategies.
- Prepare and deliver engaging presentations.
Qualifications
- A background of product management within a consumer products industry.
- Good commercial understanding, with experience across consumer marketing, and able to be compelling and engaging when presenting ideas across all audiences.
- Excellent analytical skills and logical approach to problem solving.
- Ambitious, entrepreneurial and highly professional.
- Fluent in written and spoken English.
Product Manager - Digital Imaging in Weybridge employer: Sony Corporation of America
At Sony Europe, we pride ourselves on being an exceptional employer, offering a vibrant and friendly working environment at our Weybridge office. With competitive salaries, flexible working policies, and a strong focus on employee wellbeing, we foster a collaborative culture that encourages personal growth and development. Our commitment to diversity and inclusion, along with opportunities for career mobility across Europe, makes Sony a truly rewarding place to work for those looking to make a meaningful impact in the media landscape.
Contact Details:
Sony Corporation of America Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Product Manager - Digital Imaging in Weybridge
✨Join Product Management Meetups
Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like Sony Corporation of America!
✨Show Off Your Product Sense
Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at Sony Corporation of America would be by your initiative!
✨Utilise Online Communities
Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.
✨Leverage Your University Network
If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at Sony Corporation of America through your school's career services!
We think you need these skills to ace Product Manager - Digital Imaging in Weybridge
Some tips for your application 🫡
Show Off Your Product Passion:When applying for a product management role like Product Manager - Digital Imaging, let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!
Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!
Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.
Tailor Your CV to the Role:Make sure your CV is tailored for the Product Manager - Digital Imaging position at Sony Corporation of America. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!
How to prepare for a job interview at Sony Corporation of America
✨Understand the Product Life Cycle
As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.
✨Showcase Your Cross-Functional Skills
Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.
✨Prepare for Case Studies
In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.
✨Know Your Metrics
Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.
