At a Glance
- Tasks: Lead and develop SDR teams to generate outbound pipeline and qualify inbound leads.
- Company: Join Sonar, a dynamic tech company revolutionising code quality and security.
- Benefits: Competitive salary, remote work options, and a vibrant team culture.
- Why this job: Make a real impact in the tech world while supercharging developers' productivity.
- Qualifications: Experience in sales development and strong leadership skills required.
- Other info: Be part of a global team with excellent career growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
About Sonar
Sonar helps prevent code quality and code security issues from reaching production, amplifies developers' productivity in concert with AI assistants, and improves the developer experience with streamlined workflows. Sonar analyzes all code, regardless of who writes it — your internal team, genAI, or third parties — resulting in more secure, reliable, and maintainable applications. Rooted in the open source community, Sonar’s solutions support over 30 programming languages, frameworks, and infrastructure technologies. Today, Sonar is used by +7M developers and 400K organizations worldwide, including the DoD, Microsoft, NASA, MasterCard, Siemens, and T‑Mobile.
We believe in developing great products that are supported by great internal teams and a strong culture. We are highly committed and obsessed with the company, users, each other, and our open source community. We hold each other accountable for acting with positivity, dedication, thoughtfulness, empathy, and passion daily. We are deliberate with our decisions with high clarity of intention. At the same time, we feel extreme urgency and move forward quickly. And we are highly effective and operationally efficient. We operate collectively as One Team to accomplish our goals.
At Sonar, CODE is more than just an acronym – it's a mindset that defines daily operations.
Why You Should Apply
At Sonar, we’re a group of brilliant, motivated, and driven professionals working hard to help supercharge developers to build better, faster. Sonar helps to continuously improve code quality and code security while reducing developer toil. This means that developers can focus on doing more of what they love and less of what they don’t. Our solutions don’t just solve symptoms of problems – we help fix issues at the source – for all code, whether it’s developer‑written, AI‑generated, or from third parties.
We have a dynamic culture with employees worldwide and hub offices in the USA, Switzerland, the UK, Singapore, and Germany. Team members should be able to come to work every day, work on a product they are proud of, love what they do, and feel energized by their peers. With our roots deep in the open source community, we’re all about the mission: supercharge developers to build better, faster.
Impact You Will Have
We are seeking a driven and data‑savvy Sales Development Manager (SDR Manager) for EMEA & APJ to lead, coach, and scale our regional SDR teams. The primary focus is outbound pipeline generation into target accounts, while ensuring inbound leads are qualified effectively. Success will depend on building strong SDR–AE partnerships, driving activity‑based performance, and using analytics to optimize every stage of the funnel.
Daily Responsibilities
- Team Leadership & Development
- Recruit, onboard, and manage SDRs across EMEA and APJ regions.
- Foster a high‑performance culture with a strong emphasis on coaching, continuous learning, and accountability.
SDR Manager, EMEA & APJ in London employer: Sonar
Contact Detail:
Sonar Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SDR Manager, EMEA & APJ in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for those interviews! Research the company, understand their products, and be ready to discuss how your skills can help them achieve their goals. Practice common interview questions and have your own questions ready to show your interest.
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. Mention something specific from your conversation to remind them why you’re a great fit for the role.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it shows you’re genuinely interested in being part of our team!
We think you need these skills to ace SDR Manager, EMEA & APJ in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the SDR Manager role. Highlight relevant experience and skills that align with what we’re looking for, like team leadership and pipeline generation. A personalised CV shows us you’re genuinely interested!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about the role and how your background makes you a perfect fit. Don’t just repeat your CV; give us insights into your personality and motivation.
Showcase Your Achievements: When detailing your experience, focus on your achievements rather than just responsibilities. Use numbers and specific examples to demonstrate how you’ve driven results in previous roles. We love seeing quantifiable success!
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It’s the easiest way for us to track your application and ensure it reaches the right people. Plus, it shows you’re proactive!
How to prepare for a job interview at Sonar
✨Know Your Stuff
Before the interview, dive deep into Sonar's products and services. Understand how they help developers improve code quality and security. Being able to discuss specific features or recent updates will show your genuine interest and knowledge about the company.
✨Showcase Your Leadership Skills
As an SDR Manager, you'll need to lead and develop a team. Prepare examples of how you've successfully managed teams in the past, focusing on coaching and fostering a high-performance culture. Use the STAR method (Situation, Task, Action, Result) to structure your responses.
✨Emphasise Data-Driven Decisions
Since the role requires a data-savvy approach, be ready to discuss how you've used analytics to drive performance in previous roles. Bring specific metrics or outcomes that demonstrate your ability to optimise sales funnels and improve lead qualification processes.
✨Cultural Fit is Key
Sonar values positivity, dedication, and teamwork. Think about how you embody these traits and be prepared to share stories that reflect your alignment with their culture. Highlight experiences where you've worked collaboratively and contributed to a positive team environment.