Digital Marketing Director
Digital Marketing Director

Digital Marketing Director

Portsmouth Full-Time 43200 - 72000 ÂŁ / year (est.) No home office possible
S

At a Glance

  • Tasks: Lead digital marketing strategies and inspire a creative team to drive brand growth.
  • Company: Join Somos Digital, a dynamic partner for ambitious brands focused on performance-driven creativity.
  • Benefits: Enjoy competitive salary, performance bonuses, flexible PTO, and a culture of growth and experimentation.
  • Why this job: Be at the forefront of brand storytelling while making a measurable impact on revenue.
  • Qualifications: 5-8 years in multi-channel digital marketing with proven leadership and performance metrics experience.
  • Other info: Send your rĂ©sumĂ© and portfolio links to apply, showcasing your creative prowess.

The predicted salary is between 43200 - 72000 ÂŁ per year.

The Digital Marketing Director (aka: Brand Growth Director) sits at the intersection of brand storytelling and measurable performance. You’ll architect the vision for how Social, Influencer/KOL, Email/SMS, and Google Ads work together to move customers from first touch to lifelong advocates—all while safeguarding brand voice and accelerating revenue.

About Somos Digital: Somos Digital is a performance-driven creative partner for ambitious brands. We blend insight-led strategy, channel-agnostic creativity, and rigorous optimization to turn attention into sustainable revenue. From full-funnel launches to evergreen retention programs, we create work that feels human and performs like a machine.

Key Responsibilities
  • Integrated Growth Strategy – Build quarterly roadmaps that connect awareness, engagement, and conversion across social, KOL, email/SMS, and paid search.
  • Team Leadership – Coach and inspire a team (channel managers, designers, copywriters). Set OKRs, streamline workflows, and foster a culture of feedback and experimentation.
  • Performance Optimization – Direct A/B tests, segment analyses, and creative iterations to lift CAC/LTV, CTR, CVR, and retention. Translate data into actionable insights for both creative and media teams.
  • Budget & Forecasting – Own channel budgets, pacing, and scenario planning. Present monthly performance narratives to executive leadership, tying spend to revenue and margin.
  • Process & Enablement – Standardize briefing templates, dashboard reporting, and post-mortems so wins scale and misses turn into playbook updates.
Must-Haves
  • 5–8 yrs leading multi-channel digital marketing (agency or high-growth brand).
  • Proven ownership of both creative ideation and performance metrics (ROAS, LTV:CAC).
  • Hands-on mastery in at least two of the four core channels; strong literacy in the others.
  • Track record of building and mentoring cross-functional teams.
  • Comfortable with GA4, Meta/Google Ads, Klaviyo/ESP dashboards, Looker/Data Studio.
  • Exceptional communication—equally persuasive in a creative review or a board deck.
Nice-to-Haves
  • Experience scaling influencer programs.
  • Working knowledge of multi-touch attribution or MMM.
  • Certified in Google Ads or HubSpot CRM.
Benefits & Culture
  • Competitive salary + performance bonus.
  • Flexible PTO plus local public holidays.
  • A culture that values experimentation, clear feedback loops, and career growth paths.

How to Apply: In addition to applying directly on LinkedIn, please also send your résumé, plus any portfolio links, to with the subject line: “Brand Growth Director – (Your Name)”.

Digital Marketing Director employer: Somos Digital

At Somos Digital, we pride ourselves on being an exceptional employer that champions creativity and performance in a collaborative environment. Our culture fosters experimentation and clear feedback, ensuring that every team member has the opportunity to grow and thrive, while our competitive salary and flexible PTO reflect our commitment to work-life balance. Located in a vibrant area, we offer unique advantages such as access to industry events and networking opportunities, making it an ideal place for ambitious professionals to advance their careers.
S

Contact Detail:

Somos Digital Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Digital Marketing Director

✨Tip Number 1

Familiarise yourself with the latest trends in digital marketing, especially in social media and influencer marketing. This will not only help you understand the landscape but also allow you to speak confidently about innovative strategies during interviews.

✨Tip Number 2

Showcase your leadership skills by preparing examples of how you've successfully coached and inspired teams in the past. Be ready to discuss specific outcomes from your mentorship that led to improved performance or creative breakthroughs.

✨Tip Number 3

Brush up on your data analysis skills, particularly with tools like GA4 and Looker/Data Studio. Being able to translate complex data into actionable insights will be crucial, so consider preparing a few case studies where you've done this effectively.

✨Tip Number 4

Network with professionals in the digital marketing space, especially those who have experience in multi-channel strategies. Engaging in conversations can provide valuable insights and may even lead to referrals or recommendations for the position.

We think you need these skills to ace Digital Marketing Director

Integrated Growth Strategy
Team Leadership
Performance Optimisation
Data Analysis
Budget Management
Forecasting
Creative Ideation
Multi-Channel Marketing
Google Analytics 4 (GA4)
Meta Ads
Google Ads
Klaviyo/ESP Dashboards
Looker/Data Studio
Exceptional Communication Skills
Influencer Marketing
Multi-Touch Attribution

Some tips for your application 🫡

Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Digital Marketing Director position. Familiarise yourself with key terms like CAC, LTV, and performance metrics to demonstrate your knowledge.

Tailor Your CV: Customise your CV to highlight relevant experience in multi-channel digital marketing. Emphasise your leadership skills, performance optimisation achievements, and any hands-on experience with the required tools like GA4 and Google Ads.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for brand storytelling and measurable performance. Use specific examples from your past experiences to illustrate how you can contribute to the company's goals.

Follow Application Instructions: When submitting your application, ensure you follow the instructions precisely. Include your résumé and any portfolio links in the email with the correct subject line as specified in the job posting.

How to prepare for a job interview at Somos Digital

✨Showcase Your Multi-Channel Expertise

Make sure to highlight your experience across various digital marketing channels. Be prepared to discuss specific campaigns you've led and the measurable outcomes, especially in social media, email/SMS, and Google Ads.

✨Demonstrate Leadership Skills

Since the role involves team leadership, share examples of how you've coached and inspired teams in the past. Discuss your approach to setting OKRs and fostering a culture of feedback and experimentation.

✨Prepare for Data-Driven Discussions

Expect to talk about performance metrics like CAC, LTV, CTR, and CVR. Be ready to explain how you've used data to inform creative decisions and optimise campaigns, showcasing your analytical skills.

✨Communicate Effectively

Exceptional communication is key for this role. Practice articulating your ideas clearly and persuasively, whether discussing creative concepts or presenting performance narratives to leadership.

Digital Marketing Director
Somos Digital
S
Similar positions in other companies
UK’s top job board for Gen Z
discover-jobs-cta
Discover now
>