Digital Marketing Specialist in London
Digital Marketing Specialist

Digital Marketing Specialist in London

London Full-Time 28800 - 48000 Β£ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Manage and optimise paid search campaigns to drive global student acquisition.
  • Company: Join Sommet Education, a leading group in hospitality management and culinary arts.
  • Benefits: Enjoy remote work flexibility, competitive salary, and opportunities for professional growth.
  • Why this job: Make a real impact in a dynamic digital marketing team at an international education group.
  • Qualifications: Experience in performance-driven paid search and Google Ads certification required.
  • Other info: Collaborative environment with excellent career development opportunities.

The predicted salary is between 28800 - 48000 Β£ per year.

This position can be remote up to 60% of the weekly working time. Sommet Education is a unique education group specialised in premium hospitality management and culinary arts, operating through 5 world-class brands: Glion Institute of Higher Education, Les Roches, Γ‰cole Ducasse, Invictus Education Group and Indian School of Hospitality. Development, Distinctiveness, Joint Commitment, Openness and Sense of Service are the core values which drive us.

We are seeking a Digital Marketing Specialist to join our friendly and dynamic Digital Marketing team. This is an exciting opportunity to work for an international education group and play a key role in driving global student acquisition.

Are you a highly motivated paid media professional looking for your next challenge? Do you have a hands-on, analytical and collaborative approach, with a passion for performance marketing?

In this role, you will manage and optimise paid search activity across global markets, supporting key intake periods and delivering qualified leads aligned with commercial targets. This is a great opportunity to join a fast-growing, international digital team where you can make a real impact and contribute to strategic decision-making.

About You

  • You bring strong hands-on expertise in managing performance-driven paid search campaigns within complex or multi-market environments.
  • You have deep technical knowledge of Google Ads, including bidding strategies, keyword management, audience targeting and campaign structuring.
  • You are highly analytical and confident using tools such as GA4 and Looker Studio to interpret data, draw insights and translate them into clear, actionable recommendations.
  • With excellent communication and organisational skills, you are comfortable working cross-functionally, managing competing priorities and influencing outcomes in a fast-paced environment.
  • A bachelor's degree in marketing, Business, Analytics or a related field is required.
  • Google Ads certification is essential.

Your Role

  • Manage and optimise paid search campaigns across multiple regions to deliver high-quality leads and support enrolment targets.
  • Monitor performance daily, adjusting budgets and bidding strategies in line with intake priorities and pacing requirements.
  • Analyse campaign results, prepare performance insights and recommend actions to improve efficiency, conversion quality and channel contribution.
  • Collaborate closely with paid social, analytics, CRM and market teams to ensure paid search activity supports the wider acquisition strategy.
  • Maintain campaign hygiene, documentation and platform best practices to ensure long-term scalability and stability.
  • Support forecasting, budget planning and quarterly channel strategies.
  • Contribute to cross-channel projects such as creative testing, landing page optimisation and tracking improvements.
  • Share learnings, support best-practice development and contribute to internal playbooks and governance initiatives.

Interested in this opportunity? Don't delay - apply today!

Application deadline: 30 January 2026. This organisation is not able to offer sponsorship. Candidates must be based in the UK with eligibility to live and work in the UK.

Digital Marketing Specialist in London employer: Sommet Education

Sommet Education is an exceptional employer that fosters a vibrant and inclusive work culture, where creativity and collaboration thrive. As a Digital Marketing Specialist, you will enjoy the flexibility of remote work up to 60% of the time, alongside opportunities for professional growth within a prestigious international education group. With a commitment to development and innovation, you'll be part of a dynamic team that values your contributions and empowers you to make a significant impact in driving global student acquisition.
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Contact Detail:

Sommet Education Recruiting Team

StudySmarter Expert Advice 🀫

We think this is how you could land Digital Marketing Specialist in London

✨Tip Number 1

Network like a pro! Reach out to people in the industry, attend webinars, and join relevant groups. You never know who might have the inside scoop on job openings or can refer you directly.

✨Tip Number 2

Show off your skills! Create a portfolio showcasing your best work in digital marketing. Whether it's campaign results or creative projects, having tangible evidence of your expertise can really set you apart.

✨Tip Number 3

Prepare for interviews by researching the company and its values. Understand how your skills align with their goals, especially in driving global student acquisition. Tailor your responses to reflect their core values!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search!

We think you need these skills to ace Digital Marketing Specialist in London

Paid Media Management
Google Ads
Bidding Strategies
Keyword Management
Audience Targeting
Campaign Structuring
Analytical Skills
GA4
Looker Studio
Data Interpretation
Performance Insights
Communication Skills
Organisational Skills
Cross-Functional Collaboration
Budget Planning

Some tips for your application 🫑

Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Specialist role. Highlight your experience with paid search campaigns and any relevant tools like Google Ads and GA4. We want to see how your skills align with our needs!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for performance marketing and how you can contribute to our team. Be sure to mention specific achievements that demonstrate your analytical skills and collaborative approach.

Showcase Your Technical Skills: Don’t forget to highlight your technical expertise in your application. Mention your Google Ads certification and any hands-on experience you have with campaign management. We love seeing candidates who are confident with data and insights!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Don’t wait too long – we can’t wait to hear from you!

How to prepare for a job interview at Sommet Education

✨Know Your Stuff

Make sure you brush up on your Google Ads knowledge. Be ready to discuss bidding strategies, keyword management, and audience targeting in detail. This shows you're not just familiar with the tools but can also use them effectively in a multi-market environment.

✨Show Your Analytical Side

Prepare to talk about how you've used data analysis tools like GA4 and Looker Studio in past roles. Bring examples of how you've interpreted data to make actionable recommendations. This will demonstrate your analytical skills and your ability to drive performance marketing.

✨Collaboration is Key

Since this role involves working cross-functionally, think of examples where you've successfully collaborated with other teams. Highlight your communication skills and how you've influenced outcomes in fast-paced environments. This will show that you're a team player who can thrive in their dynamic setting.

✨Be Ready for Scenario Questions

Expect questions that ask how you'd handle specific situations, like adjusting budgets or optimising campaigns based on performance insights. Prepare some scenarios from your experience where you made impactful decisions. This will help you stand out as someone who can think on their feet and adapt quickly.

Digital Marketing Specialist in London
Sommet Education
Location: London

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