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- Tasks: Lead brand strategy and partnerships to enhance visibility and coherence across multiple markets.
- Company: Sommet Education, a premium hospitality management and culinary arts education group.
- Benefits: Flexible remote work, competitive salary, and the chance to shape global brand strategies.
- Other info: Join a collaborative team and enjoy excellent career growth opportunities.
- Why this job: Make a real impact in a dynamic, international environment with diverse brands.
- Qualifications: Experience in senior brand strategy roles and strong stakeholder management skills.
The predicted salary is between 70000 - 90000 £ per year.
Overview: Fixed Term Contract (12 months maternity cover) / Central London, Devonshire Square. This position can be remote up to 60% of the weekly working time.
Sommet Education is a unique education group specialised in premium hospitality management and culinary arts, operating through 5 world-class brands: Glion Institute of Higher Education, Les Roches, École Ducasse, Invictus Education Group and Indian School of Hospitality. Development, Distinctiveness, Joint Commitment, Openness and Sense of Service are the core values which drive us.
We are looking for a Brand Strategy & Partnerships Director to join our international Marketing leadership team. This role offers the opportunity to shape how Sommet Education is seen, understood and experienced across our markets, audiences and brands - bringing clarity, coherence and strategic focus to a diverse, multi-brand environment.
This is a role for a strategic thinker and natural collaborator who enjoys working across cultures, disciplines and brands. You will help align brand, marketing, partnerships and sales around shared priorities, ensuring our brands remain distinctive while working together to support long-term growth.
In this role, you will provide strategic leadership to maximize brand awareness, relevance and consistency across all Sommet Education brands, markets and audiences. Operating at group level, you will shape strategic frameworks, insight and direction that inform brand experience, go-to-market strategy and partnership activity, while ensuring strong alignment between brand, marketing, partnerships and sales. This is a pivotal role influencing senior stakeholders across brands and regions in a fast-paced, international environment.
About You:
- You bring significant experience in senior brand, marketing strategy or commercial alignment roles within complex, multi-brand or multi-market organisations.
- You are comfortable operating at portfolio or group level, influencing without full line ownership, and acting as a connector between central strategy and local execution.
- You have a strong understanding of brand awareness, audience strategy and go-to-market principles, and you enjoy working closely with sales and commercial teams to support shared objectives.
- You are analytically minded, able to turn research and performance data into clear strategic direction, and confident working with senior stakeholders across different cultures and functions.
- Excellent communication, stakeholder management and organisational skills are essential, along with a proactive, delivery-focused and commercially minded approach.
- Experience within education, professional services, or B2B/B2C hybrid environments is an advantage.
Your Role:
- Lead group-level brand strategy to increase awareness and relevance across priority markets and audiences (UG, PG, Executive Education and B2B).
- Provide insight, research and performance analysis to inform brand positioning, market prioritisation and narrative focus.
- Ensure alignment and coherence across brands while respecting individual brand ownership and local market nuance.
- Lead group-level go-to-market strategy for priority degree portfolios and B2B propositions.
- Translate commercial priorities into clear strategic frameworks and briefs for brand, marketing and campus teams.
- Act as the strategic connector between central teams and local execution to improve speed, focus and effectiveness.
- Identify, develop and activate strategic partnerships that increase brand visibility, credibility and reach.
- Ensure partnership activity is aligned to priority audiences, programmes and markets.
- Lead the central approach to rankings, reputation monitoring and key group-level initiatives.
- Manage a central budget and oversee shared tools and platforms.
- Provide cross-functional leadership across a complex matrix structure, including management of a small central team.
Interested in this opportunity? Don’t delay - apply today! This organisation is not able to offer sponsorship. Candidates must be based in the UK with eligibility to live and work in the UK.
Brand Strategy and Partnerships Director in London employer: Sommet Education
Contact Detail:
Sommet Education Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Strategy and Partnerships Director in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its brands thoroughly. Understand their values and how they operate across different markets. This will help you tailor your responses and show that you're genuinely interested in the role.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role of Brand Strategy and Partnerships Director. Highlight your strategic thinking and collaboration skills, as these are key for this position.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining our team at Sommet Education.
We think you need these skills to ace Brand Strategy and Partnerships Director in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Brand Strategy and Partnerships Director role. Highlight your experience in multi-brand environments and any relevant achievements that showcase your strategic thinking.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about brand strategy and how your background makes you the perfect fit for this role. Don’t forget to mention your experience with stakeholder management and cross-functional collaboration.
Showcase Your Analytical Skills: Since this role requires turning data into strategic direction, be sure to include examples of how you've used research and performance analysis in your previous roles. This will demonstrate your analytical mindset and ability to drive results.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets the attention it deserves. Plus, it shows us you’re serious about joining our team!
How to prepare for a job interview at Sommet Education
✨Know Your Brands Inside Out
Before the interview, dive deep into Sommet Education's five brands. Understand their unique selling points and how they fit into the broader market. This will help you articulate how your experience aligns with their distinctiveness and joint commitment to growth.
✨Showcase Your Strategic Thinking
Prepare examples that highlight your ability to develop and implement brand strategies in complex environments. Be ready to discuss how you've influenced stakeholders and aligned teams around shared objectives, as this role requires a strong strategic mindset.
✨Emphasise Cross-Cultural Collaboration
Given the international nature of the role, share experiences where you've successfully worked across different cultures and disciplines. Highlight your communication skills and how you've navigated diverse perspectives to achieve common goals.
✨Bring Data to the Table
Be prepared to discuss how you've used research and performance data to inform brand positioning and strategy. Show them you're analytically minded and can turn insights into actionable plans that drive brand awareness and relevance.