Head of Income Generation in Taunton

ABOUT SOMERSET CRICKET FOUNDATION

Somerset Cricket Foundation (SCF) is part of the family of organisations that exist to make cricket accessible, available, and enjoyable for people in the county of Somerset. It is one of the 39 County Cricket Boards that makes up the England & Wales Cricket Board (ECB) and is responsible for all ECB programmes in the county board area. Established as a charitable trust in 2021, we are here to facilitate the playing and improvement of recreational cricket in Somerset as well as positively impacting our communities through cricket. This involves working in close partnership with many organisations and individuals as well delivering courses, programmes and projects. Our strategic plan for 2020 to 2025 is linked to the ECB’s Inspired Generations strategy to enable a generation to say that ‘cricket is a game for me’ but we also have many local priorities to ensure we are leading and inspiring our communities, clubs and players to grow and diversify the game.

MISSION

We will engage, inspire and develop our clubs and communities to improve people’s lives through cricket.

OUR STRATEGIC OBJECTIVES

• Sustain and develop a thriving network of clubs
• Develop, grow and diversify the volunteer workforce
• Take cricket to our communities and make it a game for all
• Proactively safeguard the game in Somerset
• Develop gold standard governance

THE ROLE

Overall Purpose: The Head of Income Generation will provide strategic leadership to grow and diversify Somerset Cricket Foundation’s income streams with particular focus on developing high value fundraising, while strengthening our grassroots community and public fundraising activities. The role will sit within the Senior Leadership Team and is key to delivering our new strategy built around the following pillars:

• Clubs, Leagues and Facilities – providing the best possible support to clubs and leagues allowing them to grow and thrive
• Healthy Communities – using physical activity and cricket to create opportunities for positive social change that unifies and builds social cohesion
• Education – ensuring Children and Young People have access to high quality opportunities to participate in cricket
• Women & Girls – deliver equity for Women and Girls to play by providing exciting opportunities for clubs to thrive
• Governance & Leadership – striving to be the leading sports charity which delivers outstanding impactful outcomes for all

To realise our vision there needs to be significant growth and diversity in our income. The Head of Income Generation will play a critical role in making our vision possible.

MAIN RESPONSIBILITIES

Strategic Leadership

• Lead the development and implementation of a multi-channel income generation strategy, aligned with the Charity’s long-term goals and values.
• Prioritise growth in high value income streams, to maximise donor, partnership potential of giving, community fundraising and events and legacies.
• Embed a support-centric culture across all our income streams, ensuring positive and long-lasting relationships with our supporters/donors and wider community.
• Contribute to the wider strategic direction and leadership of the charity as a member of the senior leadership team.
• Report to the Managing Director and Board on performance, risk and opportunities across all areas of income generation.

Philanthropy and Partnerships

• Lead on philanthropic income development, through the creation of compelling cases for support and deep, personalised engagement with major donors, corporate partners and trusts.
• Build a sustainable pipeline of high-value supporters and partnerships.
• Personally cultivate and manage a portfolio of senior level relationships.

Public Fund Raising and Community Engagement

• Develop and grow innovative public fundraising including: Individual giving and legacies – building a long-term pipeline of committed supporters with a focus on regular giving, digital engagement and gifts in wills.
• Community fundraising – empowering supporters and volunteers to raise funds locally and through grassroots activities.
• Challenge events and fundraising events – developing inspiring, high-quality events that drive income and engagement.
• Partnerships – develop long-lasting partnerships with local corporate sponsors to enable sustainability of programme delivery.

Financial and Operational Management

• Set and manage budgets across all fundraising streams, ensuring robust financial management and accurate forecasting.
• Monitor and evaluate performance using data and insight, driving continuous improvement and informed decision making.

External Engagement and Representation

• Act as senior ambassador for Somerset Cricket Foundation alongside Managing Director with key donors, stakeholders and networks.
• Build and maintain relationships with sector peers, partners and collaborators to share learning and enhance innovation.
• Monitor and respond to external fundraising trends, policy developments and sector insights to inform strategy and tactics.

Diversity, Equity and Inclusion

Ensure equality, diversity and inclusion and the voices of those supported by Somerset Cricket Foundation and SCCC are considered in all aspects of income generation work.

Charity Responsibilities

• Provide strategic leadership as part of the senior leadership team, including at times deputising for the Managing Director when required.
• Ensure that all activities within the remit of the role comply with relevant legislation, regulation and the charities policies and procedures.
• Share expertise and give recommendations on legislative and regulatory requirement and best practice across the scope of the role.
• Ensure the safe, secure and ethical use of all data and information you access.
• Represent the charity as required at events.
• Role model proactive, positive behaviours in line with the charity’s values and uphold the reputation and integrity of the charity.

SKILLS AND EXPERIENCE

• Proven track record of senior leadership in income generation, with significant success in philanthropy and at least one of the following: corporate partnership, trusts and foundations, legacies.
• Strong experience in public fundraising, with understanding of community fundraising, events and individual giving strategies.
• Track record of delivering and exceeding income targets across a diverse range of income streams.
• Experience of leading strategy development, managing significant budgets and reporting at Board level.
• Knowledge of fundraising regulation, GDPR and ethical fundraising practices.
• Strategic thinking with strong commercial acumen, with a track record of converting this into practice.
• Skilled relationship builder, able to engage confidently with major donors, corporate partners, volunteers and stakeholders.
• Strong leadership and people management skills with the ability to build high performing inclusive teams.
• Data literate, with clear understanding of how to interpret data to drive fundraising strategy and performance.
• Confident communicator and ambassador, internally and externally with excellent influencing and presentation skills.
• Comfortable operating collaboratively with senior leadership team, with shared accountability for organisational success.

TERMS OF EMPLOYMENT

• Pension Contributions: Staff are automatically enrolled into our Group Personal Pension Plan after three months.
• Annual Leave: A full-time annual entitlement of 25 days and 8 public bank holidays.
• Additional Benefits: Membership to Somerset County Cricket Club and 2 tickets per game at the Cooper Associates County Ground, flexible hybrid working (3 days office based), death in service policy, company events & social activities, CPD opportunities, business mileage.

HOW TO APPLY

If you have questions about the appointment and would find it helpful to have an informal conversation, please contact Managing Director, Maralyn Smith on maralyn.smith@somersetcricketfoundation.org and we will be happy to arrange a call. To apply for this position, simply complete the application form below. Please provide as much detail as possible in your application responses. In addition to the application form, please feel free to upload a copy of your CV for review where directed.

NEXT STEPS

• Closing date: Monday 12 January 2026 at midnight.
• Preliminary interviews online: w/c Monday 12 January 2026
• Final Panel interviews face to face: w/c Monday 19 January 2026