At a Glance
- Tasks: Lead marketing strategies to boost event awareness and engagement.
- Company: Join a vibrant team at the Cooper Associates County Ground.
- Benefits: Competitive salary, health benefits, professional development, and free parking.
- Why this job: Make an impact in a dynamic environment while showcasing your creativity.
- Qualifications: Experience in marketing and strong communication skills required.
- Other info: Opportunity for career growth and collaboration with influencers.
The predicted salary is between 28000 - 33000 £ per year.
A new, exciting opportunity has arisen for a Venue Marketing Lead to join our Digital and Marketing Team! The main purpose of this role is to lead the development and execution of marketing strategies that drive awareness, revenue, and engagement across our events, hospitality, and conferencing portfolio.
You will develop and execute comprehensive marketing strategies and campaigns aimed at increasing bookings, attendance, and brand visibility. This includes creating annual marketing plans, analysing performance data to optimise spending and reach, and managing content creation across digital, print, and social platforms to ensure brand consistency and effective storytelling. Additionally, you will oversee digital marketing such as website performance, SEO, PPC, and social media strategies, as well as managing customer relationship campaigns to enhance retention and upselling.
Furthermore, you’ll build relationships with influencers and brand ambassadors to expand reach and foster authentic advocacy, alongside developing and managing influencer marketing strategies. You will collaborate with internal teams and external agencies to promote events, hospitality services, and venue hiring through targeted messaging and promotional materials. Additionally, you will support event management, from planning and logistics to post-event analysis, ensuring seamless operations and continuous improvement, all while maintaining high-quality communication and acting as a brand ambassador.
About You
Amongst other essential criteria, you will have proven experience in marketing, communications, or brand management, with a strong background in delivering integrated campaigns across digital, social, email, and traditional channels. You’ll have sector-specific experience in events, hospitality, conferencing, or related industries, along with expertise in managing social media, influencer partnerships, and marketing automation tools such as CRM, CMS, PPC, and SEO. Excellent communication skills, both written and verbal, and the ability to create compelling content and stories are essential, as well as strong organisational and analytical abilities.
To thrive in this role, you are innovative, proactive, and highly motivated, with confidence and the ability to inspire others. You will be detail-oriented, open-minded, and passionate about continuous improvement, demonstrating resilience, adaptability, and a collaborative approach. You’ll be capable of managing multiple projects, driving results, and building positive relationships through effective negotiation and influence, all while maintaining a focus on quality and accountability.
You will need to be eligible to work in the UK. In return, you'll be joining a team who values everyone's contribution. You'll receive a competitive salary, access to health benefits and employee assistance programme, continued professional development support, free parking and more.
If you are interested in this position, simply complete our application form below - we use fair and safe recruitment methods therefore we don’t review CVs as part of our selection process. Please provide as much detail as possible in your application responses as this is how we select candidates for the next stage of the process.
Venue Marketing Lead in Taunton employer: Somerset County Cricket Club
Contact Detail:
Somerset County Cricket Club Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Venue Marketing Lead in Taunton
✨Tip Number 1
Get to know the company inside out! Research their events, hospitality offerings, and marketing strategies. This way, when you apply through our website, you can tailor your application to show how your experience aligns with their goals.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Show off your creativity! When you get the chance to discuss your ideas in interviews, don’t hold back. Share innovative marketing strategies you’ve implemented before, especially those that drove engagement and revenue.
✨Tip Number 4
Prepare for those interviews! Practice common questions and think about how you can demonstrate your skills in digital marketing, social media, and event management. The more prepared you are, the more confident you'll feel!
We think you need these skills to ace Venue Marketing Lead in Taunton
Some tips for your application 🫡
Read the Job Description Carefully: Before you start writing, make sure to thoroughly read the job description. It’s packed with clues about what we’re looking for, so tailor your application to highlight how your experience matches our needs.
Show Off Your Skills: Don’t hold back! Use your application to showcase your marketing skills and experience. Be specific about your achievements in digital marketing, social media, and campaign management to grab our attention.
Be Authentic: We love a bit of personality! Make sure your application reflects who you are. Share your passion for marketing and events, and let us see your enthusiasm shine through your words.
Follow Our Application Process: Remember, we don’t review CVs, so stick to our application form on the website. Provide detailed responses to each question, as this is how we’ll assess your fit for the role. Good luck!
How to prepare for a job interview at Somerset County Cricket Club
✨Know Your Marketing Strategies
Make sure you’re well-versed in the latest marketing strategies, especially those relevant to events and hospitality. Be ready to discuss how you would develop and execute comprehensive marketing plans that drive awareness and engagement.
✨Showcase Your Analytical Skills
Prepare to talk about your experience with analysing performance data. Highlight specific examples where you've optimised spending and reach through data-driven decisions. This will demonstrate your ability to enhance bookings and attendance.
✨Demonstrate Your Content Creation Skills
Bring examples of compelling content you've created across various platforms. Whether it’s digital, print, or social media, showing your storytelling ability will be key in proving you can maintain brand consistency.
✨Build Relationships and Collaborate
Be ready to discuss how you’ve built relationships with influencers and brand ambassadors in the past. Share your approach to collaboration with internal teams and external agencies, as this role requires strong negotiation and influence skills.